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PERSONAL CONTACT DETAILS / (Please fill out your Personal Details)
Full Name:
Home Address:
Suburb/ Town: / Suburb: / Town:
State and Postcode: / State: / Postcode:
Mobile Phone Number:
Home Phone Number:
Home Email Address:
Home Skype ID:
BUSINESS CONTACT DETAILS / (Please fill out your Business Details)
Business Name:
ABN:(for .com.au domain name registration)
Business Address:
Suburb/ Town: / Suburb: / Town:
State and Postcode: / State: / Postcode:
Work Phone Number:
Work Email Address:
Work Skype ID:
Business PayPal Email ID:(invoicing purposes)
Domain Name URL:(your new website URL)

CCCWGeneric Website Design Form
Document_Version_1.3 (Last Updated: 10/02/2017)
Project Name: [Enter your Project Name]
Form Created By: [Enter your Full Name]
Submission Date: [Enter Today’s Date]
This Services & Products Form is used to record a customer’s project requirements and allows CCCW to review, evaluate, ask questions and provide a free quote if necessary.
3 STEP PROCESS
1.) Customer’s simply fill out the form to the best of their knowledge and email it back to us
2.) CCCW staff will review the form and confirm via email that the form has been successful
3.) Once the form has been accepted the project schedule and development stage will begin
PLEASE NOTE: It is the customer's responsibility to fill out this form correctly, incorrect forms may result in a project being placed ‘on-hold’ until the form is completed in-full.
If you have any questions or concerns regarding this form, If you have any questions or concerns regarding this form, please email us directly and we will be more than happy to help you out free of charge.Please fill out this form and simply email it to:

Website Development Questions
1. What Website Design/ Industry would you like? (e.g. Hospitality, Tradesman, Cleaning, Clothing etc.)
Please provide an industry category that fits your business?
2. Do you require an online eCommerce Shop setup? Yes | No
Please provide a description of your online shop?
3. eCommerce Shop: How many Services or Products (Quantity)?(25), (50), (75), (100), (150+)
Please select how many Services or Products uploads quantity you require?
4. Do you have a Logo Design for your website?Yes | No
Please provide a description of your current logo and email us all images?
5. Do you need a Logo Design for your website? Yes | No
Please provide a description? Logo is included free in the website packages.
6. Do you require a Website Theme? ( Yes | No
Please provide a description? Please note this is an additional cost if you select a premium theme.

7. What is your desired Domain Name URL for your website?(e.g. or com)
Please provide your desired website domain name URL? Check availability on out homepage
8. Please describe your Website Project in brief?(4 paragraphs minimum)
Please provide as much information as possible about your website project and business objectives?
9. Please provide a similar Website URL or Any Reference design you like?(e.g.
Please provide a list of example websites ULR's you like?
10. List all email ID’s you will need for your website?(e.g. )

| |
11.How many Website Pages do you require? (3), (6), (9), (12), (24+) pages
Please choose the amount of pages you require for your website?
11.1 Please provide your Page Navigation Buttons preference or Create your own!
Please provide your custom website page buttons if any?
11.2 Please selectTop or Side bar navigation?Top | Side
Please select the positioning of your website page buttons?
Top Navigation Bar - Base Examples Only:
Please select what website page buttons you require? You can create your own page buttons.
Home | About | Shop | Sales | Gallery | Media | Quote |Contact Us
Bottom Navigation Bar - Base Examples Only:
FAQ| Terms & Conditions | Privacy Policy | Payments |Returns | Sitemap | Careers | Contact Us
12. PROJECT BACKGROUND INFORMATION

Please add a business description, introduction to your website here:
Please provide as much information as possible about your business;
Who are you?
What do you do?
What do you sell?
Why are you good at it?
Why do customers choose you over other competition?
12.1 What is your websiteUsed for?
Please provide a description of who will use your website and for what purposes?
12.2 Who are your Customers?
Please provide a description of your target market audience?
12.3 What is your Objectives?
Please provide a description of your business objectives and goals?
13. Please use this below space to ADD anything else you feel is important and relevant to your project?
Please provide any additional information that will help us with your website development?
14. What Functionality, Widgets or Plugins do you require for your Website? ()
Please provide a list and descriptions of all the functionality, Widgets and Plugins your require for your new website? (e.g. Electronic Contact Form, Google Map, Newsletter Subscription)
Please note: Heavy functionality will be charged at a rate of $40 per hour or fixed price, please list all items and we will quote you if you are over budget on your website package.
15. What Social Network Integration do you require? (FaceBook, Twitter, Instagram, YouTube, Pinterest)
Please provide a list of all your social media network direct URL links?
______
FURTHER INFORMATION - PLEASE DO NOT FILL OUT THIS SECTION!
How to prepare a Website Specification Template?
Every website project should start with a specification. This should outline the objectives for your website along with any deadline or budget constraints. Below we've outlined an example template for next time you're considering a new website.

1. Introduce yourself

Briefly explainwhat your organisation does, this provides the background to the project. Useful information includes:

  • A brief history of the company
  • Size - number of employees, turnover etc...
  • Key services
  • Major achievements

2. Start with the objectives

Why do you need a website? What outcomes do you want to achieve? Are they measurable?Are there problems with the existing site? What are the business drivers for the change?

Explaining your objectives will help drive everything else in the specification.

Define at least one goal that the website should help you achieve. Some examples are:

  • Increase number of enquiries via website
  • Increase online sales
  • Increase number of phone enquiries

When trying to quantify these, instead of looking at industry benchmarks, look at what you are achieving currently and come up with the improvements you'd like to see.

You may also have secondary objectives,for exampleto gain press attention, promote your thought leadership or to reduce the admin associated with new enquiries. Make a note of these too.

3. Key Audiences

You now need to identity the key audiences that you need to appeal to in order to reach your objectives. These might be:

  • Prospective customers or clients
  • Existing clients / returning customers
  • Members of the press
  • Prospective employees

The above is a very generalised list so you might find there are more specific ways to define your audiences.
Once you have your audiences listed, the key thing you need to consider for each iswhat they want to be able to do on your siteandwhatyouwant them to doon your site (these might be the same things, but they could well be different - e.g. they're objective might be to read a blog post, but as well as this you might want them to steer them to sign-up for your newsletter).

In other words, what are you trying to persuade them to do? Buy something? Sign up for something? Enquire about something? This will be the method with which you achieve your objectives in section 1 above.

Another useful thing to consider is the priority of these audiences. This will help when it comes to designing the layout and navigation of the website.

4. Provisional site structure

It is likely that this structure will change during the design stage, but it's useful to have a starting point that clearly conveys the 'information architecture' of the site. The main purpose is to try and ensure nothing is forgotten about that needs to be on the site.

Don't necessarily copy your old website structure - a change could yield benefits. Don't carry old assumptions in to a new project, you risk missingout on a beneficial change.

5. Technical specifications

In other words, what should the website do?

  • If it's a brochure site, most pages will be 'static' in the sense that they don't react to user actions. The exception here is usually contact pages that have interactive forms.
  • If it's an e-commerce site, list out any requirements for your home, product listing, search and product detail pages. If your checkout will be non-standard, for example it allows customers to customise their orders, information on this should be included.
  • If it's anything more advanced or unusual than this, write a detailed list of what every user should be able to do.

Large IT projects will spend months defining a technical specification. Most websites projects aren't this size, but it may be worth using some techniques that the bigger players use.

User stories are a way of describing the actions a visitor should be able to perform on the site. They look like this:

As acustomer
I want to add items to my cart
So I can buy them later

As amember of staff
I want to change the status of orders
So I can mark items as dispatched

Create user stories for each type of audience on your site, especially if you have unusual functionality.

At this stage you should also mention any technical preferences (if you have any), for example, the CMS or web framework that should be used, what payment gateways do you want to use, whether the website should integrate with any other systems.

6. Non-functional requirements

These are requirements related to:

  • Usability - do you have accessibility requirements, perhaps your website will be used mainly on tablets, or by the elderly.
  • Security - do you need security?
  • Loading times - how important are loading speeds to you?
  • Legal - Are there any compliance requirements that the website must adhere to? Will your customers need to accept terms & conditions?

7. Websites you like and don't like

For the design process, it's handy to have a list ofwebsites you like anddon't like to help guide the process.

This will give us a starting point from which to work towards your ideal design.

8. Who are you competitors?

Listing your competitors serves three functions:

  1. We can see what other people are doing and perhaps borrow from their most appealing website features
  2. We can find opportunities to improve on what the market already offers
  3. We can ensure your website design is distinct from the competition

Competitor analysis is something you are probably doing anyway, even if it's not formal, so this should be easy.

9. Budget

Many people don't want to disclose their budget when they contact us.

This is counterproductive. If we know your objectives and your budget, we can come up with the best solution.

If your budget is low, we will think about what can be done with it. Either we can select a specific technology that is cheaper to set up or we can suggest a phased approach where more functionality can be added later.

You may also want to consider an Agile approach to development if you can tolerate not getting a fixed price quote. Often the results are better for all parties.

Be realistic and keep in mind that if you don't have much budget you'll need to compromise on the site specification.

10. Timescales

Now is the time to mention any deadlines you might have.

It goes without saying, make them reasonable!

Web projects can take anywhere from six weeks to six months depending on the size of the project.

Usually a short-term solution can be made available if you have nothing online currently. A sign up page is a good way of gathering email addresses before you launch your new site.

11. What is your procurement process?

Do you have a response deadline?Who will bethe point of contactfor the project?When will a decision be made and when will the project start?

What to avoid

We thought it may be worth including some things to avoid, as that can also help when creating the perfect specification.

  • Overly long specifications - remember people have to actually read this
  • Jargon, no clear specification
  • Don't focus too much on the website should look or be structured like, this will be defined during the project design phases.

With that said - good luck and go forth!

Creating a specification to these guidelines should allow you to get you some sensible, accurate quotes from which can proceed to your ideal website.

Once your site is live, remember to measure your performance against your initial goals defined in part one on an ongoing basis.
Please Note: This Website Design Form is only used as a Base Quote. Our professional and friendly CCCW Staff will help recommend the best Websites Packages and solutions for your requirements. Upon purchase of agreed Website Package the Customer is required to provide all contents for each page of the website project. CCCW offer free editing and revisions on supplied content from the customer. If CCCW has to create new content for the customer then this will be charged at a rate of $40 per hour or fixed price.If you have any questions or concerns, please do not hesitate to Contact Us directly.


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