SEMINAR AGENDA

Finding the Critical Path to Change:

Planning and Implementing a Successful Campaign

February 7-11, 2011

Doubletree by Hilton Cambridge Garden House Hotel
Granta Place, Mill Lane, Cambridge Cb2 1rt, England, UK

Telephone: +44 1223 259 988

Seminar facilitated by Chris Rose of Campaign Strategy Limited

Seminar Objectives:

  • To provide instruction on the basics of successful campaigning to Open Society Foundations Public Health Program staff, National Foundations staff and NGO partners;
  • To strengthen participants’ campaigning knowledge by learning from the experiences of activists who have led successful campaigns on public health and human rights issues at the international and national levels;
  • To provide intensive instruction on creating a ‘critical path’- the key step to translatingan issue map into a Campaign action plan;
  • To provide customized support to national and regional teams to develop sound Campaign action plans and next steps to be carried out 2011-2012.

Sunday, February 6

Participant Arrivals and Registration

19:00-21:00Dinner on your own at the hotel restaurant

20:00-21:00Steering Committee Pre-Meeting with Chris Rose [hotel lobby]

Monday, February 7

Breakfast on your own at hotel restaurant

8:15-8:45Registration and materials pick up

8:45-9:30Welcome, Agenda Review, Introductions

9:30-10:30Introduction to Campaigning Techniques and tools: Session 1

HTWC: Chap 1 and pp: 1-27, 84-85, 11, 123-133, 212, 231, 235, 269

10:30-10:45Break

10:45-12:15Introduction to Campaigning Techniques and tools: Session 2

HTWC: pp. 43-46, 121-124, 157-159, 170, 175-176, 253

12:30-13:15Lunch

13:15-13:45Campaign videos screening

13:45-15:00Introduction to Campaigning Techniques and tools: Session 3

HTWC: Chap 6 and pp. 28-31, 151-156, 248-249, 285-288, 296-302

15:00-15:15Break

15:15-18:00Introduction to Campaigning Techniques and tools: Session 4

HTWC: pp. 25-26, 62-68

18:30-21:00Dinner at hotel or outside restaurant at your own expense

Tuesday, February 8

Breakfast on your own at hotel restaurant

8:30-10:00Introduction to Campaigning Techniques and tools: Session 5

HTWC: Chap 3 and pp. 69-91, 265-268

10:00-10:15 Break

10:15-12:15Introduction to Campaigning Techniques and tools: Session 6

HTWC: Chap 4 and Chap 5 and pp. 22. 25-31, 46-47, 51-54, 62-68, 84-85, 105, 149-161, 175-177, 205-206

12:30-13:30Lunch

13:30-15:15Introduction to Campaigning Techniques and tools: Session 7

HTWC: Chap 1 and 12 and pp. 34-40, 257, 262

15:15-15:30Break

15:30-17:30Introduction to Campaigning Techniques and tools: Issue Mapping

17:30End of formal instruction for day 2

17:45-19:45Chris Rose strategy session with Georgia country team

18:30-21:00Dinner at hotel or outside restaurant at your own expense

Wednesday, February 9

Breakfast on your own at hotel restaurant

8:00-9:00Chris Rose strategy session with Kyrgyzstan team

9:15-11:15Learning from Successful Campaigners in Health and Human Rights: A Panel Discussion

Moderator:

Marine Buissonniere, Deputy Director, Open Society Foundations Public Health Program

Panelists:

Daniel Berman, Médecins Sans Frontières,Campaign for Access to Essential Medicines

Paul Vermeulen, Handicap International, International Campaign to Ban Landmines

Daniel Wolfe, Open Society Foundations International Harm Reduction Development Program, campaign for a supervised injection facility(Insite) in Vancouver, Canada

11:15-11:30Break

11:30-12:30Real-time Consulting: Taking stock of the Stop the Stockouts Campaign: Lessons Learned and Ways Forward

12:30-13:15Lunch

13:15-14:45Screening of Tactical Tech Video ’10 Tactics for Turning Information into Action’ and Group Discussions

15:00-22:00Walking tour of CambridgeUniversity and group dinner out

Thursday, February 10

Breakfast on your own at hotel restaurant

9:00-11:00Campaigning on human rights issues: tips and a group discussion

11:00-11:15Break

11:15-13:00Chris Rose strategy session with the Southern Africa team

11:15-13:00Iva Dobichina, Open Society Foundations Advocacy Capacity Building Coordinator, on working with government officials [plenary room]

13:00-14:00Lunch

14:00-16:00Chris Rose strategy session with Ukrainecountry team

16:30-18:30Chris Rose strategy session with Armenia country team

18:30-21:00Dinner at hotel

19:00-20:30Optional Session: Introducing the Campaign to Stop Torture in Health Care Website [in plenary room]

*Groups prepare to present their revised plans in plenary on Day 5.

Friday, February 11

Breakfast on your own at hotel restaurant

9:00-11:30Country teams present posters with action plans and group discussion

11:30-12:30Any other business and seminar closing

12:30-13:30Lunch and some participant departures

12:30-14:00Chris Rose lunch with Campaign Steering Committee

14:30-16:30Additional meetings with Chris Rose as needed [by sign up]

19:00-21:00Dinner at hotel or outside restaurant at your own expense

Saturday, February 12

Participant Departures