A. L. SHREVE WAXTER, JR.
5542 Suffield Court
Columbia, Maryland 21044-2731
410.740.0754 (home)
410.624.8079 (cel)
2011 - PRESENT
ART DIRECTOR
Lightning Graphic Design
5543 Suffield Ct.
Columbia, MD 21044-2731
lightninggraphicdesign.com
1986 – 2011
ART DIRECTOR, SR. DESIGNER
Choice Hotels International
10750 Columbia Pike
Silver Spring, MD 20901-4427
choicehotels.com
• Supervise the design and production services to corporate departments and franchisees, promoting our corporate image for recognition and brand awareness.
• Provide art direction and direct supervision to designers consistent with corporate image.
• Track and record job flow, budget, deadlines, and workloads.
• Supervise any freelance photographers, designers or illustrators contracted by the company.
• Meet or exceed budget, deadline, and quality requirements.
• Maintain corporate identity by policing logo usage and all graphic standards.
• Produce graphic designs for print and web that grab attention and initiate a call to action.
• Maintain hardware and software for Mac-based design studio.
SENIOR GRAPHIC DESIGNER
• Design and production of print material from annual reports to websites that graphically promote the corporation's products with design and content that reflect the desired image.
• Supervision of junior designers and free-lance artists.
• Solicitation of bids and negotiations with vendors.
• Mac-based desktop print and web publishing.
• Design and production of all major print projects from corporate identity programs to the annual report.
• Supervision of printers, junior designers and staff photographer.
1981 – 1986
ASSOCIATE ART DIRECTOR
Texas Instruments
P.O. Box 242
Hunt Valley, MD 21030
• Design and production of all major print projects from corporate identity programs to the annual report.
• Supervision of printers, junior designers and staff photographer.
• Launch style manual and publishing guidelines for print media.
1976 – 1981
GRAPHIC DESIGNER
Hottman Edwards Advertising
1003 North Calvert St.
Baltimore, MD 21202
• Rough to tight comprehensives, photo and type specification and selection.
• Line and airbrush illustration. Paste-up, color and stock specification.
• Four-color separations and color correction.
AWARDS
GRAPHIC DESIGN; USA, American Graphic Design Award, The Times newsletter
American Business Communicators Annual Report Competition, 3rd place cover design,
Choice Hotels International Annual Report
American Business Communicators Annual Report Competition, 2nd place photography,
Choice Hotels International Annual Report
Donside Paper Inc. Gleneagle award Achievement of Excellence,
Choice Hotels International Annual Report
EDUCATION
MA, Publication Design, University of Baltimore
BFA, Graphic Design, Maryland Institute, College of Art
PORTFOLIO. REFERENCES AVAILABLE UPON REQUEST