File: Marketing Tool Kit \ RRR
Reactivation Telemarketing Script
Account # ______Name ______
Last Visit: ______Phone #______
(Use this script as a guide. Review it and write in how you would personally ask these questions. Customize it. It is important that you be natural and interested in each person when you use your script. Smile when you talk to them. Where appropriate, be friendly with them, and get to know them as a friend of the office.)
Hello, is this ______?
No. This is ______(assistant) from ______(clinic name). Dr. Smith requested that I call some of our patients to ask a few questions, is ______(patient) there?
Yes. Hello Mrs. Jones, this is ______from Dr. ______’s office. He asked me to give you a call and check with you on your health. Do you mind if I ask you a few questions? It will only take a minute?
Questions:
1. How have you felt since your last visit to ______(clinic name)? Has your pain been reduced?
2. Have you had any problems or reoccurrence of pain since your last visit to ______(clinic name)?
3. Did you feel that your visits to ______(clinic name) successful?
4. Was there any particular reason for not returning to ______(clinic name) for regular check-ups?
Thank you for your answers. I will pass them on to Dr. Smith. Dr. Smith also asked me to invite you to visit our office and receive a complimentary health check-up with him since you haven’t been in for a while. He has also authorized a free fifteen minute massage for you after your check-up. Could I schedule you for your visit now?
· If yes, schedule them for a time as soon as conveniently possible.
· If no, thank them for their time, and pleasantly remind them keep Dr. Smith in mind for any future care, and to feel free to stop by chat (or check out our lending library, or see our new posters, etc.) anytime.
Petty, Michel & Associates ã 1997 (1.7) Telemarketing Script - Reactivation.doc – Revised 3/2/03 1 of 1