Subject: Secret Pal Gal Script and Instructions
MAKE IT YOUR OWN! Sound natural. This is the script i altered after I received it... feel free to use this as a guideline but people will get excited if you sound excited. so make it all your own.Do Satin lips and while the mask is setting say:
"Ok so we are going to leave the mask on for a few minutes before doing step two. While we are waiting for that I am going to tell you how I run my business.
#1 I have customers who I LOOOVEEE!!!
#2 Then I have Customers who reorder and reorder A LOT and I love them even more! *laugh and smile and they usually laugh to*
#3 And then I see new faces and I do this through referrals, so at every facial or skin care class I ask for referrals! Can you think of anyone who might enjoy a pampering session very similar to what we are doing today? Now, you may be wondering what I am going to say when I call your friends so it's simple, I will tell you!
When I call the names on the paper I just tell them that a friend gave them a Premier Pampering Package with a$10 gift card which includes a lip hand and eye treatment and, a facial and a color consultation and that at their appointment they will get to find out who their secret pal is. I will be bringing them a small gift (lip gloss, hostess gift, eye shadow, etc.) which will be wrapped up nicely and it will have your name on it so it will look like it is from you! If they say they are not interested I cross them off the list and don’t call them again. I do it this way so your girlfriends never get upset with you for giving their number our, in fact they never know it was you who gave them the gift if they do not book a facial, however those who do book with me normally are VERY excited and end up thanking you for such an amazing gift! Don’t forget though … don’t tell your friends because it is a secret and you want them to be surprised!”
"Now, since one of my favorite things to do are these secret pal gal calls, because it just makes everyone so happy, I am going to be sending one lucky lady in the room home with this gift I have wrapped up especially for you (Pull out the most beautifully packaged whatever and romance it like it’s no one’s business!) And the person with the most name and numbers at the end of the challenge (I try not to say a time because some people will still be spitting out names and numbers for that prize) will win the gift! So you can write on the back of your customer profiles, you will see a spot for referrals but don’t stop keep going all the way into the comment box if you need to! <-- VERY IMPORTANT OTHERWISE YOU WILL ONLY GET 6 REFERALLS FROM EACH, i average 10 per person.
So 3 rules~! (at this point start speeding up like omg we have to hurry to win! We have to get those numbers down!)
Rule #1 it can’t be anyone sitting at the table right now
Rule #2 It has to be a woman over age 18 (I don’t want to be calling someone’s 14 year old son, and yes it has happened!)
Rule #3 YAY! YOU CAN CHEAT! you can use your cell phones!!!
so on your mark get set GO!!!!
Find out the winner and distribute the prize and be sure to pick up the customer profiles from EVERYONE, they are now gold!
And don’t forget to finish up Satin Lips after you are done with the game. You still have step two.
The Call:
“Hi my name is ______and I am with Mary Kay Cosmetics. You don’t know me butyou have a friend who has given you a Secret Pal Pampering Package with Mary Kay! That isa free facial and a $10 gift card to use at your facial! When you have your facial you get tofind out who your secret pal is! So … I know it sounds kind of strange but it is a lot of fun. Iwas calling to find a time when we could get together for you to have your free facial, chooseyour $10 free, and find out who your secret pal is. What works best for you, …” ** BOOK.
“Now I have arranged for you to have 5 girlfriends get pampered along side of you as well and that is completely free for them as well since I know it is always more fun to do things in groups!.
(if you want to do a hostess program you can, its your choice) Get address and decide where Appointment will be held. “I will have this appointment set aside specifically for you, so if you Choose not to have friends participate I will still be prepared andset up to give you your facial. Thanks and congratulations!” (if you book a facial, remember the facial
can always turn into a class for their follow up facial).** Have specific times in mind on your books. Be flexible AFTER they can’t make any of your
available sessions.