MMBA-6540Innovation and Technology

PROGRAM PROJECT COMPONENTS – WEEKLY COURSE MATERIALS CORRESPONDENCE CHART

Week / Program Project Section / Textbook Reading / Supplemental Reading / Discussion Question / Application
1 / Product/Service Innovation Description (Idea) / Chapter 1, "Management of Technology and Innovation: An Overview"
Chapter 2, "Strategy and the Management of Technology and Innovation (MTI)" / Multimedia PDF document: "Types of Innovation and Dominant Design" featuring Dr. Janie Fouke
Video segment: "Fostering Innovation" featuring David Nash
Video segment: “Don’t Let Success Stifle Fresh Thinking” featuring Robert Herbold
Hansen, M. T., & Birkinshaw, J. (2007). The innovation value chain. Harvard Business Review, 85(6). Retrieved September 10, 2007, from Business Source Premier database.
Robinson, A. G., & Schroeder, D. M. (2005). Big results from small ideas. Industrial Management,47(3). Retrieved September 10, 2007, from Business Source Premier database
. / The Importance of Innovation and Technology
Product/Service S-Curve Analysis / The Importance of Innovation and Technology / Analyzing Organizational Innovation
Product/Service Innovation Value Proposition (Benefits) / Getz, I., & Robinson, A. (2003). Innovate or die: Is that a fact? Creativity and Innovation Management, 12(3). Retrieved September 10, 2007, from Business Source Premier database.
Hamel, G., & Getz, G. (2004). Funding growth in the age of austerity. Harvard BusinessReview, 82(11). Retrieved September 10, 2007, from Business Source Premier database.
Christensen, C. M. (2003). The inventor's dilemma: The revolutionary book that will change the way you do business. HarperCollins: New York.
Florida, R. (2004). America’s looming creativity crisis. Harvard Business Review, 82(10). Retrieved September 10, 2007, from Business Source Premier database. / The Importance of Innovation and Technology
Product/Service Innovation Implementation (Conversion) Plan / Chapter 1, "Management of Technology and Innovation: An Overview"
Chapter 2, "Strategy and the Management of Technology and Innovation (MTI)" / Hansen, M. T., & Birkinshaw, J. (2007). The innovation value chain. Harvard Business Review, 85(6). Retrieved September 10, 2007, from Business Source Premier database. / The Importance of Innovation and Technology
Product/Service Innovation Diffusion Plan / Chapter 1, "Management of Technology and Innovation: An Overview"
Chapter 2, "Strategy and the Management of Technology and Innovation (MTI)" / Hansen, M. T., & Birkinshaw, J. (2007). The innovation value chain. Harvard Business Review, 85(6). Retrieved September 10, 2007, from Business Source Premier database. / The Importance of Innovation and Technology
Ethics & Legal: Social responsibilities
2 / Product/Service Innovation Description (Idea)
Product/Service S-Curve Analysis
Product/Service Innovation Value Proposition (Benefits) / Suarez, F., & Lanzolla, G. (2005). The half-truth of first-mover advantage. Harvard BusinessReview, 83(4). Retrieved September 14, 2007, from Business Source Premier database.
King, J. (2007). Geoffrey A. Moore. Computerworld, 41(29). Retrieved September 14, 2007, from Business Source Premier database.
Product/Service Innovation Implementation (Conversion) Plan / Chapter 3, "Innovation-Planning"
Chapter 6, "Obtaining Technology Externally - Planning"
Chapter 8, "Obtaining Technology Externally - Evaluation and Control" (pp. 271–286) / Multimedia PDF document: "Opportunities in Collaboration" featuring Dr. Janie Fouke
Nambisan, S., & Sawhney, M. (2007). A buyer’s guide to the innovation bazaar. Harvard Business Review, 85(6). Retrieved September 14, 2007, from Business Source Premier database.
Moore, G. A. (2004). Darwin and the demon: Innovating within established enterprises. Harvard Business Review, 82(7/8). Retrieved September 14, 2007, from Business Source Premier database.
Swan, K. S., & Allred, B. B. (2003).A product and process model of the technology-sourcing decision. Journal of Product Innovation Management, 20. Retrieved September 14, 2007, from Business Source Premier database.
Ernst, D., & Bamford, J. (2005). Your alliances are too stable. Harvard Business Review, 83(6).Retrieved September 14, 2007, from Business Source Premier database.
Rigby, D., & Zook, C. (2002). Open market innovation. Harvard Business Review,80(10). Retrieved September 14, 2007, from Business Source Premier database.
Product/Service Innovation Diffusion Plan
Ethics & Legal: Social responsibilities
3 / Product/Service Innovation Description (Idea) / Innovating Business Software Group Activity: Part I
Product/Service S-Curve Analysis / Appendix 1, "Overview of Strategic Analysis in MTI: Competitive and Financial Considerations" / Multimedia PDF document: “Tools for Analysis” featuring Dr. Janie Fouke
Video segment: “Innovation Assessment and Management” featuring David Nash
Video segment: “Testing Before Implementing” featuring Professor Robert Sutton
Christensen, C. M., Baumann, H., Ruggles, R., & Sadtler, T. M. (2006). Disruptive innovation for social change. Harvard Business Review, 84(12). Retrieved September 10, 2007, from Business Source Premier database.
Kaplan, R. S., & Norton, D. P. (1996). Using the balanced scorecard as a strategic management system. Harvard Business Review, 85 (7/8). Retrieved September 6, 2007, from Business Source Premier database.
Whalen, P. J. (2007). Strategic and technology planning on a roadmapping foundation. Research Technology Management, 50(3). Retrieved September 10, 2007, from Business Source Premier database. / Innovating Business Software Group Activity: Part I
Product/Service Innovation Value Proposition (Benefits) / Selden, L., & MacMillan, I. C. (2006). Manage customer-centric innovation—systematically. Harvard Business Review, 84(4), 149–150. Retrieved September 10, 2007, from Business Source Premier database.
Kaplan, R. S., & Norton, D. R. (1992). The balanced scorecard: Measures that drive performance. Harvard Business Review,
70(1). Retrieved September 10, 2007, from Business Source Premier database.
Davenport, T. H., Harris, J. G., Jones, G. L., Lemon, K. N., Norton, D., & McCallister, M. B. (2007). The dark side of customer analytics. Harvard Business Review,85(5). Retrieved September 10, 2007, from Business Source Premier database. / Innovating Business Software Group Activity: Part I
Product/Service Innovation Implementation (Conversion) Plan / Appendix 2, "Innovation Project Management”
Appendix 3, "Managing Platforms and Portfolios of Technology"
Product/Service Innovation Diffusion Plan
Ethics & Legal: Social responsibilities / di Norcia, V. (1994). Ethics, technology development, and innovation. Business Ethics Quarterly, 4(3). Retrieved September 10, 2007, from Business Source Premier database.
Halperin, K. (2007). The ethics of GPS. PC Magazine, 26(10). Retrieved September 6, 2007, from Business Source Premier database.
Raphael, C. (2002). Taking responsibility for e-waste. Retrieved September 14, 2007, from / Technology Value Chain—Planning, Assessment, Selection, and Ethics
4 / Product/Service Innovation Description (Idea)
Product/Service S-Curve Analysis
Product/Service Innovation Value Proposition (Benefits) / Glaser, J. P., Halvorson, G. C., Ford, M., Heffner, R., & Kastor, J. A. (2007). Too farahead of the IT curve? Harvard Business Review,85(7/8). Retrieved September 14, 2007, from Business Source Premier database.
Eppinger, S. D. (2001). Innovation at the speed of information. Harvard Business Review, 79(1). Retrieved September 6, 2007, from Business Source Premier database. / Innovating Business Software Group Activity: Part II
Product/Service Innovation Implementation (Conversion) Plan / Chapter 4, “Innovation – Implementation”
Chapter 7, “Obtaining Technology Externally – Implementation” / Hammer, M. (2004). Deep change: How operational innovation can transform your company. Harvard Business Review, 82(4). Retrieved September 14, 2007, from Business Source Premier database.
Magnusson, T., Lindström, G., & Berggren, C. (2003). Architectural or modular development? Managing discontinuous product development in response to challenging environmental targets. Internal Journal of Innovation Management, 7(1). Retrieved September 6, 2007, from Business Source Premier database. / Innovating Business Software Group Activity: Part II
Product/Service Innovation Diffusion Plan / Multimedia PDF document: “Operations and Deployment” featuring Dr. Janie Fouke
Chakravorti, B. (2004). The new rules for bringing innovations to market. Harvard Business Review,82(3). Retrieved September 14, 2007, from Business Source Premier database.
Zhu, K., Kraemer, K. L., & Xu, S. (2006).The process of innovation assimilation by firms in different countries: A technology diffusion perspective on e-business. Management Science,52(10). Retrieved September 14, 2007, from Business Source Premier database.
Shapira, P., & Rosenfeld, S. (1996). An overview of technology diffusion policies and programs to enhance the technological absorptive capabilities of small and medium enterprises. Paper prepared for the Organization for Economic Cooperation and Development Directorate for Science, Technology and Industry. Retrieved August 20, 2007, from / Technology Value Chain—Development, Implementation, and Diffusion
Ethics & Legal: Social responsibilities
5 / Product/Service Innovation Description (Idea)
Product/Service S-Curve Analysis / Chapter 5, “Innovation - Evaluation and Control”
Chapter 8, “Obtaining Technology Externally - Evaluation and Control”
Product/Service Innovation Value Proposition (Benefits) / Innovating Business Software Group Activity: Part III
Product/Service Innovation Implementation (Conversion) Plan / Esteva, J., Smith-Sharp, W., & Gangeddula, S. (2006). A formal technology introduction process. Journal of American Academy ofBusiness, 9(1). Retrieved September 6, 2007, from Business Source Premier database. / Innovating Business Software Group Activity: Part III
Product/Service Innovation Diffusion Plan / Chapter 5, “Innovation - Evaluation and Control”
Chapter 8, “Obtaining Technology Externally - Evaluation and Control” / Christensen, C. M., & Overdorf, M. (2000). Meeting the challenge of disruptive change. Harvard Business Review, 78(2). Retrieved September 6, 2007, from Business Source Premier database. / Innovating Business Software Group Activity: Part III
Ethics & Legal: Social responsibilities / Chapter 5, “Innovation - Evaluation and Control”
Chapter 8, “Obtaining Technology Externally - Evaluation and Control”
6 / Product/Service Innovation Description (Idea) / Organizations, Organizational Capabilities, and Emerging Technologies
Product/Service S-Curve Analysis / Hemp, P. (2001). Managing for the next big thing. Harvard Business Review, 79(1). Retrieved September 6, 2007, from Business Source Premier database.
Product/Service Innovation Value Proposition (Benefits)
Product/Service Innovation Implementation (Conversion) Plan / Chapter 9, “Building Capabilities for MTI Success”
Chapter 10, “Organizational Learning and Knowledge Management”
Appendix 4, “Waves of Innovation and Predicting the Future” / Multimedia PDF document: "Organizational Structure” featuring Dr. Janie Fouke
Kanter, R. M. (2004). The middle manager as innovator. Harvard Business Review, 82(7/8). Retrieved September 14, 2007, from Business Source Premier database.
Product/Service Innovation Diffusion Plan / Shipton, H., Fay, D., West, M., Patterson, M., & Birdi, K. (2005). Managing people to promote innovation. Creativity and Innovation Management, 14(2). Retrieved September 6, 2007, from Business Source Premier database.
von Hippel, E. (2005).Democratizing innovation. Cambridge, MA: MIT Press.
Ethics & Legal: Social responsibilities / von Hippel, E. (2005).Democratizing innovation. Cambridge, MA: MIT Press.
7 / Product/Service Innovation Description (Idea)
Product/Service S-Curve Analysis
Product/Service Innovation Value Proposition (Benefits)
Product/Service Innovation Implementation (Conversion) Plan
Product/Service Innovation Diffusion Plan
Ethics & Legal: Social responsibilities
8 / Product/Service Innovation Description (Idea)
Product/Service S-Curve Analysis
Product/Service Innovation Value Proposition (Benefits)
Product/Service Innovation Implementation (Conversion) Plan
Product/Service Innovation Diffusion Plan / Video segment: “Promoting and Sharing Innovation” featuring David Nash
Ethics & Legal: Social responsibilities / Multimedia PDF document: “Protecting Intellectual Property” featuring Dr. Janie Fouke
Video segment: “Promoting and Sharing Innovation” featuring David Nash
Zittrain, J. (2007). Saving the internet. Harvard Business Review,85(6). Retrieved September 6, 2007, from Business Source Premier database.
Hannah, D. R. (2004). Who owns ideas? An investigation of employee’s beliefs about the legal ownership of ideas. Creativity and Innovation Management,13(4). Retrieved September 6, 2007, from Business Source Premier database.
Bagley, C. E., & Reed, M. (2006).BitTorrent.Harvard Business School Publishing. Access this case study from
Rivette, K. G. & Kline, D. (2000). Discovering new value in intellectual property. Harvard Business Review, 78 (1). Retrieved September 6, 2007, from Business Source Premier database.
Milgrim, R. M. (1974). Get the most out of your trade secrets. Harvard Business Review, 52(96). Retrieved September 6, 2007, from Business Source Premier database.
Lewin, P. (2006). Creativity or coercion: Alternative perspectives on rights to intellectual property. Retrieved March 31, 2009, from / Protecting Innovation / Blueprint for Personal and Professional Growth