Policies and Procedure Manual

TOWN OF LADYSMITH

POLICIES AND PROCEDURE MANUAL

TOPIC: USE OF TOWN OF LADYSMITH LOGO(S)
APPROVED BY: Council DATE: January 5, 2004
RESOLUTION #: 04-012
(Amended from)

PURPOSE:

The logos are intended as community identification and can be used by community organizations, events organizers or approved businesses wishing to highlight Ladysmith in their product(s).
To allow community use of the Town of Ladysmith 1904, Mainstreet and Centennial Logos, following appropriate guidelines for the correct and consistent display of the logos.
POLICY:
1. Application for Use
Per Appendix A attached.
2. General Guidelines
· Do not alter, split apart or change colours or reset the type on the logo.
· The Town Mainstreet logo is to be produced in black and white only.
· The City of Ladysmith 1904 logo is to be produced as per attached.
· The Centennial logo is to be produced using Panatone colours per attached.
3. Graphic Standards Guidelines
Per Appendix C attached.
3. Terms of Agreement
Unless permission has been obtained from the Town of Ladysmith, any use of these
logos is prohibited. Per Appendix B attached.
4. Approval for Use
Approval for use of logo(s) will be given by the Manager of Corporate Services with recommendation from appropriate committee if required.
01- 0300 - B

Town of Ladysmith

APPLICATION FOR LOGO USE

Please complete this form and return it with a copy of the proposed use of the logo to:

Manager of Corporate Services

Town of Ladysmith, PO Box 220

Ladysmith, B.C. V9G 1A2

Fax: (250) 245-6411 E-Mail:

NOTE:

Use of the Town of Ladysmith or Ladysmith Centennial Logos is granted only in the form and in accordance with the Graphic Standards Guidelines (to be provided upon approval)

Application No. ______

Name of Organization: ______

Contact Person: ______

Mail Address: ______

Phone: ______Fax: ______E-Mail: ______

Type of Organization: ______

Logo(s) to be used: 1. Mainstreet Logo ___ 2. 1904 Logo ____ 3. Centennial Logo ____

Proposed Use of Logo:

q Event advertising

q Participant / Volunteer T-Shirts

q Signage

q Other ______

If you are using the logo for products such as leaflets, educational material, t-shirts, etc:

Quantity to be printed: ______For sale or free distribution: ______

NOTE: For the right to use the Centennial Logo the applicant agrees to donate a minimum 10% of the profits from the sale of these items to the Town with said donation being dedicated to the establishment of a Heritage Cultural Centre/Museum.

If for sale, explain the use(s) and indicate how the profits will be used:

______

(date) (signed)

For Office Use Only

Approval Date : ______Approved by:

Applicant Notified: ______

Terms of Agreement

To the TOWN OF LADYSMITH:

(insert name of individual, organization, company) (herein referred to as the “party”)

(mailing address) (phone number)

The Town of Ladysmith (herein referred to as the “Corporation”) hereby grants to the Party named above permission to use and display: 1. Mainstreet Logo ___ 2. 1904 Logo ____ 3. Centennial Logo ____

Only in the form and in accordance with Graphic Standards Guidelines (to be provided upon approval) subject to the Party adhering to the following terms and conditions:

1. The Party shall use and display the logo only in the form and in accordance with specifications provided for the term ______to ______.

2. The Party shall at all times endeavour to preserve the distinctiveness of the logo and will not, without the Corporation’s consent:

(a) make any alteration to the logo

(b) use or adapt the logo as part of another graphic symbol or mark

(d) use the logo for any commercial purpose whatsoever.

3. If the Corporation so requests, the Party shall include in its use of the logo an indication that the

logo is used by the Party under authorization from the Corporation.

4. During the term of this undertaking, the Party shall not grant permission to any other person to

use the logo.

5. It is hereby acknowledged by the Party that the Corporation assumes no liability in respect of the

Party’s use of the logo and the Party hereby agrees to release and discharge the Corporation, its

elected officials, employees and agents, with respect to any such liability.

6. The Party hereby agrees to indemnify and save harmless the Corporation, its elected officials,

employees and agents from and against any and all claims, actions, causes or action, complaints,

damages, expenses or costs whatsoever that the Corporation or its agents may sustain or incur by

reason of the Party’s use of the logo.

7. The Corporation may terminate this Agreement and the Party’s right to use the logo:

(a) immediately upon failure of the Party, being in default of its obligations et out in this Agreement, and not having remedied such default within 24 hours of the Corporation having given notice in writing to the Party

(b) at any time, upon the giving of 14 days notice in writing to the Party.

8. For the right to use the centennial logo the “party” will donate a minimum 10% of the profits from the sale of these items to the Town and such donations being dedicated to the establishment of a Heritage Cultural Centre/Museum.

I hereby accept all of the conditions with respect to the use of the logo that are set out in paragraphs 1 – 8, inclusive, of this undertaking.

Dated at Ladysmith, British Columbia this _____ day of ______, in the year ______.

______

(signature)

Town of Ladysmith

GRAPHIC STANDARD GUIDELINES FOR LOGO USE

NOTE:
Graphic Standards Guidelines to be provided upon approval of application :
Application No. ______

Logo(s) to be used: 1. Mainstreet Logo ___ 2. 1904 Logo ____ 3. Centennial Logo ____

1. MAINSTREET LOGO

Black & White only

Sample to be provided

Includes name underneath “LADYSMITH”

2. 1904 LOGO

Colors as per sample to be provided

3. CENTENNIAL LOGO

Panatone colors as follows: Sun 100 Buildings Black

Sky 297 Shore 465

Bk mtn. 362 Sea 2727

Fr mtn. 375 Border 484

Sample to be provided.