Market Research Survey Questionnaire

Market Research Survey Questionnaire

APPENDIX 1

Market Research Survey Questionnaire

The following survey questionnaire has been designed to get a clear definition of the previous objectives:

1. Gender

Female

Male

2. Age

18 to 25 years old

26 to 35 years old

36 to 45 years old

46 to 55 years old

More than 65 years old

3. In which stage of life are you now?

Single working and living with their parents

Single working and living alone

Free union/Childless

Married no children

Married with children in kindergarten and primary

Married with children in secondary and high school

Married with children in college

Married with children who no longer live at home

Divorced, separated, widowed

4. What is your current employment situation?

Self-employed

Private sector employee

Public sector employee

Entrepreneur/Owner

Student

Unemployed

Housewife

Retired/Pensioner

5. Counting all the light bulbs that you use to lighten your home, including ceiling, walls, and desk lamps, how many light bulbs do you have in your house?

5 or less

Between 6 and 10

Between 11 and 15

Between 16 and 20

21 or more

6.State

7. City

8. County

9. Neighbourhood

10. How much interest do you have in the care of the environment?

Very little

Little

Strong

Very strong

11. What actions do you take to take care of the environment? Choose the options that apply

Unplug electronics

Turn off the lights when you are away

Try to use rechargeable batteries

Use water rationally

Drive less and use public transport

Separate waste

12. Do you recycle or reuse the waste inside your home and office?

Yes

No

  1. What do your recycle or reutilize normally? Choose the options that apply

Paper

Plastic

Cans

Cardboard

Glass

Food scraps

Clothing and Footwear

  1. What are the reasons you don’t recycle?

Lack of containers

Don’t know how

It takes time

  1. Are there enough recycling bins in your area?

Yes

No

  1. Are there any special containers near your home / school / office?

Yes

No

  1. Are you used to drop the waste in these bins?

Yes

No

  1. How hard will it be for you to take waste to these containers?

Hard

Slightly hard

Easy

Very Easy

  1. What do you understand with the term “sustainable practices”?
  1. How important is it for you that clothing companies worry about adopting sustainable practices”?
  1. Why?
  1. When making a purchase, how much influence on your decision on whether or not the company cares for the environment?

A lot

Some

A little

Not at all

  1. When making a purchase, how much are you influenced by whether the company maintains an adequate working environment for their workers?

A lot

Some

A little

Not at all

  1. How useful do you consider to report on issues related to sustainable practices, i.e., how to recycle, save or reuse the products we use on a day-to-day basis?

A lot

Some

A little

Not at all

  1. Are you worried about the country of origin of your clothes to decide to purchase it?

Very worried

Worried

Indifferent

Not worried at all

  1. Do you use recycled or sustainable products frequently?
  1. How much would influence your purchase decision knowing that a store has clothes recycling bins?

Very strong

Strong

Indifferent

Little

Very Little

  1. How often do you clean your closet?
  1. What do you do with the clothes you get out of your closet?

Sell them

Personalize them to reuse

Exchange them

Give them to a friend/ family member

I put them in a bag in the trash

I take them to a recycling bank

Donate them to charity

  1. Who do you donate your clothes to?

Orphanages

Nursing houses

AA Groups

Street Children

Hospitals

Schools

Churches

Friends/Family

  1. If you donate products for recycling to charity, did you take these personally or someone else going for them?

I go personally

Somebody else goes for them

  1. Identify the main 3 factors that you consider when buying new clothes

Price

Quality

Brand

Fabric

Style

Colour

Function

Eco-friendly

Fair trade

  1. When buying clothes, do you think of the consequences that your purchase will have on the environment?

Yes

No

  1. Describe what you think are the differences between second hand and vintage clothing?
  1. Taking this into account; have you ever bought vintage clothes?

Yes

No

  1. What was the main factor for your purchase?

It's different from what others use

I was seeking some specific brands

I like looking for clothes

It's good for the environment

The garment has a history

  1. Why wouldn’t you buy vintage clothes?

I’ve never been to a store that offers them

I do not like having to search for something that I like

I do not like the idea that the garment has already been used

I can never find something I like

Very expensive

  1. Taking this into account; have you ever bought second hand clothes?

Yes

No

  1. What was the main factor for your purchase?

Price

It's different from what others use

I was seeking some specific brands

I like looking for clothes

It's good for the environment

The garment has a history

  1. Why wouldn’t you buy second hand clothes?

I’ve never been to a store that offers them

I do not like having to search for something that I like

I do not like the idea that the garment has already been used

I can never find something I like

I rather buy new clothes

  1. How much do you consider clothing companies contribute to environmental damage?

A lot

Some

A little

Not at all

  1. How important is it for you that clothing firms worry about adopting sustainable practices?

A lot

Some

A little

Not at all

  1. Have you ever purchased organic or eco-friendly clothing?

Yes

No

  1. What was your main reason?

Style

Colour

Fabric

Eco-friendly

Quality

  1. Taking into account that certain fabrics can be reused for the development of new fabrics, would you buy a garment made of these?

Yes

No

  1. Would you buy a piece of second hand that has been modified with the use of other second hand garments?

Yes

No

  1. If you buy a piece of second hand that has been modified what would be the main factor of relevance in your purchase?

Exclusiveness

Design

Sustainability

  1. If you chose not to purchase a piece of second hand that has been modified, what are the main reasons for making this decision?

I've never been to a store that offers second hand/modified clothing

I find it hard to find this sort of recycled/upcycled clothing

I do not like the idea that the clothing has already been used

I can never find something I like that is recycled or upcycled in clothing

43. How much would influence your purchase decision knowing that a clothing store offers you the possibility to recycle the clothes you no longer use and also by doing that they offer a discount on your purchase?

44.Would you be willing to take the clothes you no longer use to a place where they could be recycle / reuse for different things like: Supporting the development of low-income communities, hand out to those most in need or create new fabrics?

45.Would you be willing to buy textile products (clothing, accessories, cushions, etc.) that are made exclusively from second hand clothes?

46.Would you be willing to pay a higher price knowing that these products were produced in a sustainable environment (fair working conditions and environmentally friendly)?

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