NEWS
IMMEDIATE RELEASE
Kia Motors to reveal all-electric concept car at CES 2018
- New EV concept to make world debut in Las Vegas on January 8
- Kia to outline vision for future mobility and technology strategies at CES
- Interactive exhibits explore cutting-edge vehicle interfaces, autonomous driving technologies and world’s first in-car 5G connection
(Seoul) January 4, 2018 – Kia Motors will unveil a new all-electric concept car and present the brand’s vision for future mobility at the 2018 Consumer Electronics Show (CES).
Combining Kia’s design strengths with a highly efficient battery-electric powertrain, the new concept represents the next step in the brand’s ongoing journey to electrification. The concept also features a never-seen-before human-machine interface (HMI) and an advanced new ‘motion graphic’ lighting system, previewing the potential for these technologies for market introduction in coming years.
Technologies to take Kia ‘Beyond Autonomous Driving’
Alongside Kia’s new concept, the brand will reveal a range of new in-car features and innovations at CES 2018. Kia’s interactive ‘Beyond Autonomous Driving’ exhibits combine existing and future technologies to outline the company’s plans for vehicle autonomy and mobility, supported by the introduction of upcoming autonomous drive technologies.
Kia will present three interactive, cockpit-style exhibits designed to show how the company will incorporate new technologies to enhance communication and interaction between occupants and vehicles. These include new advanced driver assistance technologies and pioneering HMI functions, as well as the world’s first in-car 5G connection.
“Virtual reality, self-driving cars, and full vehicle connectivity were all once considered technologies of the distant future. As they rapidly become a reality, Kia is exploring how to adapt these new technologies for its customers. At CES we will share our strategy and vision for future mobility, and exhibit a range of advanced technologies that our customers can look forward to,” said Dr. Woong-cheol Yang, Vice Chairman and Head of Hyundai-Kia R&D Center.
The Kia press conference is scheduled for January 8, 2018, at 4:00 pm PST (Mandalay Bay, Level 3, South Seas F).
Visit Kia Motors at CES 2018 on Tuesday, January 9 through Friday, January 12 at LVCC, North Hall Booth #7029.
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About Kia Motors Corporation
Kia Motors Corporation (www.kia.com) – a maker of world-class quality vehicles for the young-at-heart – was founded in 1944 and is Korea's oldest manufacturer of motor vehicles. About 3 million Kia vehicles a year are produced at 14 manufacturing and assembly operations in five countries which are then sold and serviced through a network of distributors and dealers covering around 180 countries. Kia today has over 51,000 employees worldwide and annual revenues of over US$45 billion. It is the major sponsor of the Australian Open and an official automotive partner of FIFA – the governing body of the FIFA World Cup™. Kia Motors’ brand slogan – "The Power to Surprise" – represents the company's global commitment to surprise the world by providing exciting and inspiring experiences that go beyond expectations.
For more information about Kia Motors and our products, please visit our Global Media Center at www.kianewscenter.com.