The most important proposal element in the following list is the
description of the proposed solution.
Correct.
evaluation plan.
Incorrect.
problem or need.
Incorrect.
proposal summary.
Incorrect.
If the proposal solution is implemented, the outcomes to be realized are most likely to appear in what section of a proposal?
Benefits of the proposal
Correct.
Background
Incorrect.
Problem or need
Incorrect.
Purpose
Incorrect.
A proposal written in response to an RFP issued by a government agency is best described as what type of proposal?
Solicited
Correct.
Federal
Incorrect.
Informal
Incorrect.
Internal
Incorrect.
Which of the following should NOT be placed in an appendix to a proposal?
Description of the solution
Correct.
Organization's history
Incorrect.
Product specifications
Incorrect.
Qualifications of personnel
Incorrect.
The best approach for writing a long, complex proposal is
a team of writers with an individual writer providing coherence.
Correct.
a team of writers.
Incorrect.
a team of writers with a team of readers giving feedback.
Incorrect.
an individual writer with a team of readers giving feedback.
Incorrect.
Which of the following items would be found in a business plan but NOT in another type of proposal?
Growth potential
Correct.
Budget/cost information
Incorrect.
Resumes of personnel
Incorrect.
Summary
Incorrect.
Which of the following is NOT true of business plans?
The plan is a short, simple document.
Correct.
The plan should be crafter to attract attention, gain interest, build desire, and request specific action.
Incorrect.
They may be used to gain support for starting or expanding a business.
Incorrect.
They should reflect the principles of business communication.
Incorrect.
The inverted pyramid is used when writing a news release because
news agencies expect them to be structured that way.
Correct.
it leads readers to the desired conclusion.
Incorrect.
it summarizes the information before providing details.
Incorrect.
the format encourages brevity.
Incorrect.
Which of the following documents is most likely to be prepared on a preprinted form?
Performance appraisal
Correct.
Meeting minutes
Incorrect.
News release
Incorrect.
Policy statement
Incorrect.
Which of the following is used to show that a news release is continued on a second page?
more
Correct.
over
Incorrect.
-30-
Incorrect.
###
Incorrect.
Proposals are uncommon in business.
False
Correct.
True
Incorrect.
The most important, and probably the largest, section in most proposals is the benefits section.
False
Correct.
True
Incorrect.
Proposal summaries may range in length from a paragraph to many pages.
True
Correct.
False
Incorrect.
When responding to an RFP, be sure to provide all information requested, even if you do not feel that something is helpful to your proposal.
True
Correct.
False
Incorrect.
A good way to present the description of the solution section in a proposal is to relate the content to each of the benefits listed earlier in the proposal.
True
Correct.
False
Incorrect.
Every proposal will have an evaluation plan.
False
Correct.
True
Incorrect.
A List of Illustrations helps to orient proposal readers and helps them locate specific information within the document.
False
Correct.
True
Incorrect.
Write the summary after the proposal is complete.
True
Correct.
False
Incorrect.
Information such as your pricing strategy and advertising plan should be withheld from a business plan because it is confidential information.
False
Correct.
True
Incorrect.
The Small Business Administration (SBA) is one source of free or low-cost advice about how to write a business plan.
True
Correct.
False
Incorrect.
Anyone who attended a meeting may sign the minutes.
False
Correct.
True
Incorrect.
Policy statements are typically assembled into a manual that can be referenced by employees.
True
Correct.
False
Incorrect.
A "-30-" signals the end of a news release; "####" indicates the release is continued on another page.
False
Correct.
True
Incorrect.
If a news release is printed on letterhead stationery, no additional contact information is required.
False
Correct.
True
Incorrect.
In performance appraisals, praise should be specific and criticism should be general.
False
Correct.
True
Incorrect.