2008 DECA Ontario Provincials

Test 948 FOOD MARKETING SERIES 8

1. One reason food marketing businesses usually are unable to enter into legally binding contracts with minors is because those under the legal age

A. do not have sufficient funds to make payments.

B. may not understand the consequences of their actions.

C. are unable to make basic decisions.

D. cannot make promises to do something for others.

2. What is the main purpose of most food safety laws and regulations?

A. To prevent contamination C. To monitor production

B. To organize distribution D. To eliminate bacteria

3. Efficient inventory control can keep a convenience store from having too much of its ______tied up in stock.

A. accounts receivable C. sales volume

B. capital D. utility

4. The use of intermediaries enables food producers to make larger profits because intermediaries

A. enable producers to use direct distribution.

B. may sell more than the producer could sell on its own.

C. increase the number of retailer to producer contacts.

D. help to reduce the per-unit costs of goods.

5. Tying agreements between food producers and distributors might be considered illegal if they substantially limit

A. profitability. B. competition. C. management. D. technology.

6. Which of the following is an example of a grocery store coordinating distribution with the marketing function of promotion:

A. Writing a news release to announce a new product line

B. Making sure products are in stock before advertising a sale

C. Organizing a contest to attract customers to the store

D. Placing an advance order to obtain a seasonal discount

7. Which of the following benefits of partnerships among channel members in a distribution channel has the most potential for misuse:

A. Rapid order fulfillment C. Improved product quality

B. Lower inventories and operating costs D. Sharing of sensitive information

8. When making a telephone call to another food marketing business, it is courteous to

A. ask who is answering the phone. C. identify yourself and your company.

B. state the purpose of the call. D. call at your convenience.

9. Grocery store employees who participate in group discussions should present their ideas and opinions in a(n)

A. written format. B. assertive manner. C. argumentative way. D. nonverbal style.

10. Which of the following is a guideline for supermarket employees to use in communicating with coworkers:

A. Think about what they want to say before they say it

B. Feel free to express their complaints about their jobs

C. Be sure to share rumors and gossip with their coworkers

D. Use a direct approach in speaking to an angry coworker

11. Being customer-oriented most benefits food marketing employees by supporting their

A. competitiveness. B. need to be recognized. C. careers. D. efficiency at work.

12. What is a guideline for gourmet market employees to follow when handling disagreeable customers?

A. Interrupt often B. Serve promptly C. Act offended D. Observe closely

13. When an item on a purchase order is not in stock, the seller may promise later delivery. This item is referred to as

A. missing. B. back-ordered. C. discontinued. D. a special order.

14. Businesses usually are able to prevent the loss of profits on distressed produce by

A. buying produce in large quantities. C. inspecting the produce when received.

B. selling produce at higher prices. D. attractively displaying the produce.

15. A specialty market that maintains a higher level of inventory than needed to meet demand decreases its

A. federal tax obligations. C. amount of operating capital.

B. investment in merchandise. D. costs for insurance coverage.

16. A primary service that food brokerage firms offer small specialty food stores is helping them locate new

A. distributors. B. networks. C. vehicles. D. sponsors.

17. Which of the following is a shipping method that is often used to transport milk and fresh produce over long distances:

A. Air cargo planes C. Refrigerated railroad cars

B. Inland container ships D. International trucks

18. A bakery that includes target marketing in its business activities is trying to

A. determine how many people have heard of the bakery.

B. forecast how much profit the bakery can make.

C. keep its operating expenses within the budget.

D. find out whether there is a market for its products.

19. Which of the following has inelastic demand:

A. Bread B. Ice cream C. Movie tickets D. Television sets

20. The main difference between food retailers and wholesalers is that retailers sell to

A. resource producers. C. ultimate consumers.

B. other businesses. D. local distributors.

21. A supermarket chain decides to hold its annual meeting in one U.S. city rather than another because of crime in that city. This is an example of ______the risk.

A. transferring B. preventing or controlling C. retaining D. avoiding

22. When the economy is growing too slowly, production and employment decrease, and the unemployed have less money to spend on goods and services. What is one way that the government can compensate for a downturn in economic activity?

A. Increase the discount rate for banks C. Decrease spending

B. Increase the amount of money in circulation D. Increase taxes

23. How many people are actually unemployed if there are 45,000 people in the labor force and the total unemployment rate is 5.2%?

A. 2,250 B. 2,340 C. 2,295 D. 2,385

24. Which of the following is one of the positive effects that an increase in international trade is having on food retailers:

A. Expanding distribution systems C. Reducing speculative risks

B. Opening up new markets D. Lowering price levels

25. Susan volunteered to conduct a customer-complaint survey because she felt it would benefit the grocery store. Which of the following personal traits is Susan displaying:

A. Initiative B. Dependability C. Creativity D. Empathy

26. Adhering to an established set of personal ethics is referred to as

A. deceit. B. integrity. C. honesty. D. truth.

27. A supermarket employee who misuses company time is actually

A. shoplifting. B. pilfering. C. robbing. D. stealing.

28. A recession would be an example of a(n) ______change.

A. technological B. personal C. social D. economic

29. One of the reasons that many people fail to assert themselves is because they

A. are afraid people will take advantage of them. C. don't really know how to be assertive.

B. are secure in their relationships. D. don't want to reduce their level of self-esteem.

30. To be effective members of a workplace team, individual workers should be

A. committed to personal career goals. C. willing to do whatever is needed.

B. skilled in avoiding conflict. D. experienced at working on a team.

31. Dan is unable to walk without assistance and needs special equipment to drive his car. He is employed as a butcher for a major supermarket. Dan knows more about cuts of meat than most of his coworkers, and can answer customers' questions that no one else can answer. Dan is an example of a person who effectively performs his job despite his

A. lifestyle. C. personality.

B. physical condition. D. mental ability.

32. After buying a display case for her bakery on credit from the Supermarket Supply Company, Joan realized there was an error on her bill. What federal law will help Joan resolve this error?

A. Truth-in-Lending Act C. Fair Credit Billing Act

B. Equal Credit Opportunity Act D. Fair Credit Reporting Act

33. Which of the following is not an important topic for a grocery store owner to discuss with a potential investment advisor:

A. Experience C. Education

B. Licensing D. Hometown

34. Why does a grocery store need a flow of money into the business?

A. To borrow C. To sell

B. To exist D. To invest

35. A bakery shop owner who completes a bank deposit that includes a request for cash back is usually required to

A. sign the slip. C. count the money.

B. open an account. D. wait for approval.

36. Which of the following is an internal source of marketing information that a convenience store uses:

A. Employee handbooks C. Trade journals

B. Government web sites D. Inventory records

37. Which of the following is an overall reason that marketing research is important to grocery store chains:

A. It improves financial management.

B. It contributes to the chain's success.

C. It makes competitors take notice of the chain.

D. It helps the chain to base decisions on opinions.

38. Which of the following is information about customers that supermarket chains often monitor in order to make pricing decisions:

A. Personal character C. Credit rating

B. Buying behavior D. Supplemental income

39. One reason it is important for supermarket chains to review paper-based questionnaires before processing the marketing information is because some of the questionnaires may be

A. completed anonymously. C. improperly filled out and unusable.

B. printed with answer codes. D. organized according to last name.

40. Overall, what does marketing allow us to do?

A. Feel better about shopping C. Limit our spending

B. Stop buying online D. Live our daily lives

41. Bob owns Green Market, a health-food business in the Florida Keys. Bob recently decided to increase his advertising, specifically the advertising on local radio and television. Which of the following marketing functions relates to Bob's decision:

A. Financing C. Selling

B. Distribution D. Promotion

42. How does having too much merchandise in inventory affect large convenience stores?

A. They will create a consumer attitude that the merchandise is less valuable than it really is.

B. They will automatically need to reduce the price of the merchandise and lose money.

C. They will have excess merchandise to store that will tie up valuable cash.

D. They will limit the opportunities for manufacturers and distributors to interact with the store.

43. The Martin Cereal Company determines that it wants to build a second plant in another region of the country. This is an example of a marketing

A. tactic. C. strategy.

B. goal. D. plan.

44. Which of the following is considered a shopping good:

A. Oil painting C. Refrigerator

B. Sugar D. Milk

45. Why do grocery stores develop marketing plans?

A. To attract the target customer C. To provide quality service

B. To expand the distribution system D. To prepare a revenue statement

46. Identifying potential threats in the marketplace and turning them into opportunities is one reason why a convenience store chain conducts a(n)

A. physical inventory. C. training program.

B. organizational review. D. situational analysis.

47. If 60% of a bakery's 400 current customers spend an average of $350 per year and 40% spend $275 per year, calculate the bakery's sales forecast for next year if sales are expected to stay the same.

A. $116,000 C. $135,000

B. $128,000 D. $140,000

48. Netscape Navigator is an example of a web

A. browser. C. server.

B. bookmark. D. cookie.

49. What type of software would a specialty market use to calculate the effect that charging higher prices would have on profit?

A. Desktop publishing C. Database

B. Spreadsheet D. Presentation

50. The grocery store clerk in the frozen foods department regularly checks the temperature of the display freezers, stocks the freezers up to the load line, and rearranges the frozen foods after customers make selections. Why is it important for the clerk to perform these tasks?

A. To prevent the frozen foods from thawing

B. To maintain order in the freezer

C. To keep the freezer clean

D. To remove frozen foods from the freezer

51. Which step in the buying process involves signing a form that becomes a legal document?

A. Issuing a purchase order C. Negotiating a purchase price

B. Completing a requisition form D. Paying a shipping invoice

52. The ultimate responsibility for personal health and safety on the job rests with the

A. company. C. union.

B. worker. D. government.

53. One of the benefits to the convenience store of establishing good, continuing, relationships with suppliers is that it enables the store to

A. obtain advance information on new products.

B. minimize its inventory investment.

C. coordinate all of its purchasing efforts.

D. purchase at the lowest prices.

54. The three-way light bulbs that supermarkets sell are all made with the same size base. This is an example of a production process that uses ______parts.

A. segmented C. branded

B. standardized D. graded

55. What should food marketing managers do to prevent the project from falling behind schedule?

A. Locate resources C. Track deadlines

B. Review goals D. Assign tasks

56. Alert employees can help supermarkets control expenses by discouraging

A. shoplifting. C. exchanging.

B. purchasing. D. selling.

57. When you set a challenging goal, you are most likely to

A. give up too soon. C. be very frustrated.

B. be unhappy with the results. D. put forth your best effort.

58. Which of the following steps in the decision-making process involves identifying the consequences of taking different actions:

A. Evaluating information C. Reviewing outcomes

B. Choosing alternatives D. Analyzing situation

59. Why is it a good idea to take a small dictionary with you when completing a job application form?

A. To impress a potential employer with your ability to access information

B. To provide accurate, current addresses and phone numbers

C. To check the accuracy of grammar used in completing the form

D. To create a positive impression by spelling words correctly

60. Education is an important part of a job résumé and should be listed with the ______first.

A. easiest to complete C. most recently completed

B. earliest completed D. most difficult to complete

61. What type of trade publication might be useful to food marketers who want to be informed about worldwide industry trends?

A. Native B. Regional C. Foreign D. Domestic

62. Which of the following jobs in retailing offers individuals the opportunity to plan a convenience store chain's merchandise assortment and supervise the development of in-store displays:

A. Auditor B. Designer C. Manager D. Buyer

63. Which of the following situations is an example of a food marketer engaging in an unethical pricing practice: