Study Guide
COM/295Version 2 / 1

Week 1Study Guide: The Communication Process and the Global Marketplace

Readings andKey Terms

  • Ch. 1 of Business Communication Today
  • Effective business communication
  • Communication model (process)
  • Communication barriers
  • Digital technology
  • Ethical communication
  • Unethical communication
  • Ch. 2 of Business Communication Today
  • Effective teams
  • Collaborative communication
  • Productive team meetings
  • Listening
  • Nonverbal communication
  • Ch. 3 of Business Communication Today
  • Intercultural communication
  • Adapting to business culture
  • Ch. 16 of Management Communication
  • Process of making ethical decisions
  • Moral dilemmas confronting business communicators
  • Legal consequences of giving your word

Content Overview

  • Describe the communication process.
  • Effective business communication strengthens the connection between a company and its stakeholders.
  • Provides practical information
  • Gives facts rather than vague impressions
  • Presents information in a concise, efficient manner
  • Clarifies expectations and responsibilities
  • Offers compelling, persuasive arguments and recommendations
  • The communication process includes eight steps showing how an idea travels between the sender and receiver.
  • Sender has an idea.
  • Sender encodes the idea into a message.
  • Sender produces a message.
  • Sender transmits a message.
  • Audience receives the message.
  • Audience decodes the message.
  • Audience responds to the message.
  • Audience provides feedback.
  • Communication barriers cause a message to be disrupted.
  • Noise and distractions
  • Competing messages
  • Filters
  • Channel breakdowns
  • Effective teams contain several elements that include:
  • A clear sense of purpose
  • Open and honest communication
  • Consensus-based decision making
  • Creative
  • Effective conflict resolution
  • Collaborative communication requires flexibility, openness to opinions from others, and focuses on team objectives rather than on individual priorities.
  • Selects collaborators carefully
  • Agrees on project goals before you start
  • Gives your team time to bond before beginning your project
  • Clarifies individual responsibilities
  • Establishes clear processes
  • Avoids composing as a group
  • Ensures tools and techniques are ready and compatible across the team
  • Checks to see how things are going along the way
  • Productive team meetings
  • Prepare
  • Identify your purpose.
  • Select participants for the meeting.
  • Choose the venue and the time.
  • Set the agenda.
  • Conduct and Contribute
  • Keep discussion on track.
  • Follow agreed-upon rules.
  • Encourage participation.
  • Participate actively.
  • Close effectively.
  • Listening process involves five steps:
  • Receiving
  • Decoding
  • Remembering
  • Evaluating
  • Responding
  • Nonverbal communication is the interpersonal process of sending and receiving information, both intentionally and unintentionally, without using written or spoken language.
  • Facial expressions
  • Gestures and postures
  • Vocal characteristics
  • Personal appearance
  • Touch
  • Time and space
  • Identify cross-cultural and multinational aspects of business communication.
  • Intercultural communication is the process of sending and receiving messages between people of different cultural backgrounds. Due to cultural background differences, verbal and nonverbal signs could be interpreted differently.
  • Improving intercultural communication can be achieved by acquiring a variety of skills.
  • Studying other cultures and languages
  • Respecting style preferences
  • Using interpreters, translators, and translation software
  • Writing and speaking clearly
  • Listening carefully
  • Helping others adapt to your culture
  • Adapting to another business culture can be realized by recognizing the influences that your own culture has on your communication habits.
  • Becoming aware of your biases
  • Ignoring the Golden Rule.
  • Exercising tolerance, flexibility, and respect
  • Practicing patience and maintaining a sense of humor
  • Identify technologies used for global business communication.
  • Digital technology evolves business communication with each generation.
  • Redefining the office
  • Collaborating
  • Sharing information
  • Interacting with customers
  • Evaluate the ethicality of business communications.
  • Ethical communication includes all relevant information, is true in every sense, and is not deceptive in any way.
  • Unethical communication can distort the truth or manipulate audiences in a variety of ways.
  • Plagiarizing
  • Omitting essential information
  • Selective misquoting
  • Misrepresenting numbers
  • Distorting values
  • Failing to respect privacy or information security needs
  • Process of making ethical decisions involves asking yourself questions during the decision- making process.
  • How does the decision affect me?
  • How does the decision affect others?
  • Is there a compelling reason to put the welfare of others ahead of my own welfare?
  • If my decision were repeated by others in comparable situations, what kind of world would emerge?
  • Moral dilemmas confronting business communicators—five areas in which business communicators make ethical decisions
  • Cosmetic half-truths
  • Outright lies
  • Unethical company practices
  • Harmful or potentially harmful actions by the company
  • Company allegiances
  • Legal consequences of giving your word—your employer can be held liable for words written on company stationery or when acting as an agent for the company. Business transactions and understandings are filed in three ways
  • Words of commitment
  • Acts of commitment
  • Documents of commitment

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