Minnesota Ambulance Association

2015 Work Plan

Vision: Minnesota’s member-driven advocacy organization promoting and strengthening Emergency Medical Services (EMS)
Mission: Advance EMS leadership, policy, and practice

Deliverables

Goal #1 – Increase and Engage Membership / Updates in blue
Objective / Timeline / Responsible Person(s)/Resources Needed/Progress
1 / Identify two more benefits for membership / Membership Committee
2 / Create marketing plan to meet the needs and attract new First Responder organizations / Executive Director/Membership Committee
3 / Update agency and individual brochures / As necessary / Executive Director
4 / Follow up with non-renewals / Quarterly / Membership Committee
5 / Develop welcome packet for new members / 1st Quarter
6 / Recommend proposal for improving corporate sponsorships / 2nd Quarter / Membership Committee
7 / Implement volume based dues structure / Membership Chair/Committee Member
Joe Sertich & Mark Jones created draft Nov. 2014.
8 / Provide online and direct mail option for renewals:
  • 90 days… 1st notification sent on December 15, 2014
  • 60 days…. 2nd on January 14, 2015
  • 30 days… 3rd on February 13, 2015
  • Final on March 10, 2015
/ Executive Director & Office Manager
Goal #2 – Engage Committees
Objective / Timeline / Responsible Person(s)/Resources Needed/Progress
1 / Obtain committee meetings on website / January 2015 / Executive Director
Board,CP collected
2 / Legislative Committee – Chair Gordy Vosberg / Legislative Committee Chair
Meetings scheduled for the 1st Tue. of every month
3 / Coordinate Committee Communications / Ongoing / Executive Director
4 / Membership Committee – Chair Joe Sertich / Membership Committee
Meetings scheduled for Feb., May, Aug., Nov.
See Goal #1
5 / Community Paramedic Committee - Chair Susan Long / Community Paramedic Committee
Meetings scheduled for Jan, Apr, Jul, Sep
6 / Billing & Reimbursement Committee – Chairs Rosie Anderson, Paula Arnold / Reimbursement Committee
7 / EMS Educator’s Committee –Chairs Patti McCauley & Michele Schirmers / EMS Educator’s Committee
Meeting scheduled for2nd Tue of each month, 3-4pm. TLC calls held the 1st & 3rd Tue. of every month
8 / Board Development & Governance Committee – Chairs Kevin Lee & Mark Jones / Board Development Chair
Meetings scheduled for Jan. 9, May 28, Aug. 27 & Nov. 19
9 / Wellness & Suicide Prevention Committee – Chairs Steve Carlson & Kai Hjermstad / Wellness & Suicide Prevention Committee
Meetings scheduled for the last Tue. of every month
10 / EMS Honor Guard / EMS Honor Guard
See Goal #11
11 / Executive Committee Meetings / Monthly / Executive Committee
Meet monthly, more often as needed
12 / Request input for 2015 Work Plan from each committee / Quarterly / Executive Committee
Requested Oct 2014
Goal #3 – EMS Conferences/Events
Objective / Timeline / Responsible Person(s)/Resources Needed/Progress
1 / Coordinate New Board Member Orientation / January 2015 / Board Development Committee
Orientation scheduled for Jan. 9, 2015
2 / Attend/vend at Arrowhead Conference / January 2015 / Executive Director/One board member
3 / Attend/vend at/speak at Fergus Falls Conference / February 2015 / EMS Educator’s Committee Members
4 / Attend/vend at Long Hot Summer / March 2015 / Executive Director/One board member
5 / Attend/vend at SE Region Conference / March 2015 / Executive Director/One board member
6 / Attend/vend at Medical Director’s Conference / September 2015 / Executive Director/One board member
7 / Coordinate MAA Golf Tournament / September 2015 / Executive Director
8 / Attend/vend at Greater NW Conference / October 2015 / Executive Director/One board member
9 / Attend/vend at Trauma Tactics / October 2015 / Executive Director/One board member
10 / Coordinate EMS Appreciation MN Twins Day / May 2015 / Executive Director
11 / Giving Back to EMS – coordinate marketing, donations with Everest, Arrowhead, regions, donors / 2nd Quarter / Executive Director/Northeast Region
12 / Giving Back to EMS Ambulance Giveaway - coordinate with Arrowhead conference / January / Executive Director & Arrowhead
Goal #4 – Communication
Objective / Timeline / Responsible Person(s)/Resources Needed/Progress
1 / Create and distribute online newsletter / Quarterly / Executive Director
2 / Develop updated advertising options / 2nd Quarter / Executive Director
3 / Frequent Facebook posts / Ongoing / Executive Director
4 / Frequent Tweets / Ongoing / Executive Director
5 / Create press releases / Quarterly / Executive Committee
6 / Create Annual Report / Board Development & Governance Committee
7 / Respond to member inquiries / As requested / Executive Director and/or Office Manager, Executive Committee
8 / Create & distribute monthly event update / Monthly or as needed / Executive Director
9 / Create data base from conference attemdees / Ongoing / Executive Director
10 / Create and send eblasts to data base / Quarterly / Executive Director
Goal #5 – Leadership Development Activities
Objective / Timeline / Responsible Person(s)/Resources Needed/Progress
1 / Update New Board Member Handbook / 1st Quarter / Board Development Committee
2 / Coordinate with Regional Systems to assess need/collaborative opportunities / Ongoing / Executive Committee
3 / Collaborate with Rural Health / Board of Directors
Goal #6 – Engage Board of Directors
Objective / Timeline / Responsible Person(s)/Resources Needed/Progress
1 / Solicit work plan input / Quarterly before board meeting / Executive Director
Requested Oct 2014
2 / Request assistance with board orientation / June 2014 / Board Development Committee
3 / Seek new members for committees / As needed / Board of Directors
Goal #7 – Manage Marketing and Website
Objective / Timeline / Responsible Person(s)/Resources Needed/Progress
1 / Update LinkedIn account / Ongoing / Executive Director
2 / Post meeting dates & times on website calendar / As scheduled / Executive Director
Board, CP, board development posted
Post member updates, jobs, meetings, education etc. / As requested / Executive Director
3 / Keep board and committee member lists and resources updated / As needed / Executive Director/Office Manager
4 / Oversee webmaster activities/maintenance / As needed / Executive Director
5 / Create FAQ for members / 1st Quarter / Executive Director/Office Manager
Goal #8 – Monitor/Develop Partnerships
Objective / Timeline / Responsible Person(s)/Resources Needed/Progress
1 / AHA / As scheduled/created / Legislative Breakfast scheduled
Time Critical Committee
2 / NCEMSI / Attend meeting
3 / MDH & Department of Rural Health
4 / Mission Life Line / Grant participation. Collaborating with TLC
5 / EMSRB / Updates as needed / Executive Committee
6 / Department of Labor/OSHA – Patient Handling Best Practice Work Group / Executive Director
7 / PAAW – annual meeting, quarterly phone meeting / Quarterly / Executive Committee
8 / Preparedness / As needed / Executive Committee
Goal #9 – Coordinate TLC
Objective / Timeline / Responsible Person(s)/Resources Needed/Progress
1 / Secure location/contract / Executive Director
Done
2 / Create budget / Executive Director & Committee Chairs
Done
3 / Select speakers / TLC Committee
Keynote selected
4 / Create marketing plan/materials / TLC Committee
5 / Communicate with speakers, attendees, vendors / TLC Committee
6 / Coordinate with partners – Mission LifeLine, MnSCU / TLC Committee
7 / Attend/oversee event / TLC Committee
8 / Survey & Evaluate / Post Conference / TLC Committee
Goal #10 – Support Legislative Initiatives
Objective / Timeline / Responsible Person(s)/Resources Needed/Progress
1 / Legislative Day at the Capitol / February 2015 / Scheduled for Feb. 18
2 / Develop and maintain the Emergency Care Coalition / Legislative Committee
3 / Transfer the MNSTAR data to MDH so it is usable for EMS services
4 / Transfer Regional EMS Programs to MDH / Awaiting Board approval
5 / Replace 4.5% rate cut for Medicaid FFS patients
Goal #11 – SupportEMS Honor Guard Initiatives
Objective / Timeline / Responsible Person(s)/Resources Needed/Progress
1 / Coordinate Annual Ride & Dance / April
2 / Increase out-state membership
3 / Maintain/increase financial stability / Ongoing
4 / Attend National Memorial / June
5 / Update website
Goal #12 – Support Board Development & Governance Initiatives
Objective / Timeline / Responsible Person(s)/Resources Needed/Progress
1 / Conduct new board member orientation / Board development committee
2 / Develop roles/responsibilities for Executive Director, Legislative Consultant, and Office Staff
3 / Create annual report / Krisi Molene to lead

Approved: Revised: