The Coldwell Banker Buyer Certification Program
Congratulations! You have greatly improved your chances of winning your submitted offer by agreeing to enroll in the Coldwell Banker Certification Program. With market inventory at the lowest in recent history, and many offers competing with others for the same property, we know that increasing the offer over the asking price is not the only factor in determining the winning bid for many sellers. In fact, offers that are way over the asking price can lead to appraisal problems later and end in frustration for both the buyer and the seller.
This strategy is designed to increase the seller’s net without causing appraisal concerns. There may be a recommendation by your agent to increase your offer over the asking price, as well as incorporating the techniques designed below.
Strategy one: Insurance contingency
Every contract has a property insurance deadline. We suggest that your contact NRT Insurance before you submit your offer to get approval for the coverage desired. Once obtained this contingency date can be eliminated as a concern for both you and the seller.
Strategy two: Loan Pre-Approval
This is mandatory in every market with every property and seller, but even more necessary in today’s ultra-competitive, low inventory market. Most pre-approvals by our partner, PHH Mortgage can be completed within 24 hours.
Strategy three: Buyer and Seller homeowners warranty
We recommend a warranty on every property for your future protection, but we also suggest that the initial warranty purchased and referenced in the sales contract include the seller’s protection as well. This extra $______is well spent, as it provides a level of security to the seller knowing that there could be unknown issues that are to be discovered through an inspection that now will have coverage through this AHS Warranty.
Strategy four: Title insurance
Offering to pay for title insurance through Guardian title is the perfect example of a technique that will add to the seller’s bottom line without increasing the price or adding to any appraisal anxiety.
Strategy five: Sales Commission
Buyer will pay for $______of the Sales Commission.
Once these strategies have been put into play, your Coldwell Banker agent will present your offer with explanation letters to both the broker and the seller explaining the benefits of the Coldwell Banker Certified Buyer program and why your offer should be considered above ALL others!
Depending upon purchase price this program will increase the seller’s bottom line by thousands of dollars. So, when you are competing and all things are equal, including the fact that you still may need to offer over the asking price, your offer has a better chance of winning.
Thanks for choosing to work with Coldwell Banker Residential Brokerage and GOOD LUCK!