1
Mick, Burroughs, Hetzel, & Brannen
Extended Bibliography
(last updated: 5 August 2004)
to accompany:
“Pursuing the Meaning of Meaning in the Commercial World:
An International Review of Marketing and Consumer Research
Founded on Semiotics”
David Glen Mick
James E. Burroughs
Patrick Hetzel
Mary Yoko Brannen
The article appears in Semiotica (2004).
To download the article, visit the Research section
of David Mick’s website:
David Glen Mick is the Robert Hill Carter Professor of Marketing at the McIntire School of Commerce, University of Virginia, Charlottesville, VA 22904; James E. Burroughs in an Assistant Professor of Commerce, at the McIntire School of Commerce, University of Virginia, Charlottesville, VA 22904; Patrick Hetzel is Professor of Marketing, Universite Pantheon-Assas Paris II, 83bis, rue Notre-Dame-des-Champs, 76006 Paris France; and Mary Yoko Brannen is Professor of International Business, School of Business, San Jose State University, San Jose, CA 95192.
Please see the note on the next page that briefly explains this Extended Bibliography and requests corrections and additions.
Note on the Extended Bibliography
This Extended Bibliography was developed to accompany our article in Semiotica (2004), which is an international review of marketing and consumer research founded on semiotics. The amount of references we located in our project was too large to include fully in our published article. All of the references from our article appear in this Extended Bibliography, plus all the additional ones we could not include. Note that some of the references that come from the article, and that appear here without the text of the article, are not semiotic; the reason for this is that we occasionally made connections to non-semiotic literature when we wrote the published article. Nearly all of the semiotic literature in the published article and the additional ones in this fuller bibliography are examples of explicit semiotics (rather than implicit semiotics). This means that we generally included only those works that directly mentioned and used semiotic premises, concepts, or methods in order to advance knowledge on topics within the substantive focus of the project, i.e., marketing and consumer behavior.
In this Extended Bibliography we have worked to provide a list of references that is as accurate and as complete as possible. Following Semiotica style, the references are in English or French (untranslated); references that were originally in other languages (e.g., German, Japanese) were translated into English. Generally speaking, the references in this list reflect as much of the given information we had on them. If you notice an error or an omission, please contact David Mick () and we will make the change.
We will periodically update this Extended Bibliography, based on further materials that come to our attention. Please send suggestions by email to David Mick, and be sure to include the full citation information.
Extended Bibliography
Alainz, Maria and Chris Wilkes (1995). Reinterpreting Latino culture in the commodity form: The case of alcohol advertising in the Mexican American community. Hispanic Journal of Behavioral Sciences 17 (4), 430-451.
Alexander, Monty; Burt, Max; and Collinson, Andrew (1995). Big talk, small talk: BT’s strategic use
of semiotics in planning its current advertising. Journal of the Market Research Society 37 (2), 91-103.
Alperstein, Neil M. (1990). The verbal content of TV advertising and its circulation in everyday life. Journal of Advertising 19 (2), 15-22.
Anderson, Myrdene; Deely, John; Krampen, Martin; Ransdell, Joseph; Sebeok, Thomas A.; and von Uexküll, Thure (1984). A semiotic perspective on the sciences: Steps toward a new paradigm. Semiotica, 52 (1/2), 7-47.
Andersen, Peter Bøgh (1997). A Theory of Computer Semiotics. Cambridge, UK: Cambridge University Press.
Aoki, Sadashige (1988). Positive analysis on the meaning and generation of advertisement texts. Advertising Science 17, 135-144.
Aoki, Sadashige (1988). Semiotics of significance in advertising text. Studia Semiotica/Journal of the Japanese Association for Semiotic Studies 8, 249-264.
Aoki, Sadashige (1989). Semiotics of advertising meaning generation. Paper presented at the International Institute on Marketing Meaning, Indianapolis, IN.
Aoki, Sadashige (1993). Advertising and consumption in the post-bubble economic period: Characteristics and background of Japanese advertising expression. Paper presented at the University of Paris.
Aoki, Sadashige (1994). Bunmyaku Sôzô No Mâketingu [English title: Marketing and Context Creation]. Japan: Nippon Keizai Shinbun-sha.
Arnold, Stephen J.; Kozinets, Robert V.; and Handelman, Jay M. (2001). Hometown ideology and retailer legitimation: The institutional semiotics of Wal-Mart flyers. Journal of Retailing 77 (2), 43-271.
Asa-Berger, Arthur (1987). What is in a sign?: Decoding magazine advertising. In Semiotics of Advertisements, Leonard M. Henny (ed.), 7-20. Aachen, Germany: Rader Verlag.
Ashwin, Clive (1989). Drawing, design, and semiotics. In Design Discourse, Victor Margolin (ed.), 199-209. Chicago: University of Chicago Press.
Askegaard, Søren (1991). Toward a semiotic structure of cultural identity. In Marketing and Semiotics. Selected Papers from the Copenhagen Symposium, H. H. Larsen, D. G. Mick and C. Alstad (eds.), 11-30. København: Handelshøjskolens Forlag.
Askegaard, Søren and Ger, Guliz (1997). Product-country images: Towards a contextualized approach. In European Advances in Consumer Research (=Vol. 3), B. Englis and A. Olofsson (eds.), 50-58. Provo, UT: Association for Consumer Research.
Bachand, Denis (1988). Marketing icons: A survey of advertising semiotics. Recherches Sémiotiques/Semiotic Inquiry 8 (3), 277-298.
Bachand, Denis (1988). The marketing of ideas: Advertising and road safety. International Journal of Research in Marketing 4 (4), 291-310.
Bachand, Denis (1992). The art of (in) advertising: From poetry to prophecy. In Marketing Signs: A Newsletter atthe Crossroads of Marketing, Semiotics, and Consumer Research (=Vol.13), J. Umiker-Sebeok and D. G. Mick (eds.), 1-8. Bloomington, IN: Research Center for Language and Semiotic Studies, Indiana University.
Bachand, Denis (1993). The marketing of semiotics: Toward an integrated theory of the consumption of meaning. Semiotica, 93 (3/4), 309-318.
Bailetti, Antonio J. and Litva, Paul F. (1995). Integrating customer requirements into product designs. Journal of Product Innovation Management 12 (January), 3-15.
Baker, Julie (1998). Examining the informational value of store environments. In Servicescapes: The Concept of Place in Contemporary Markets, J. F. Sherry Jr., (ed.), 55-79. Chicago: NTC Publishing.
Balaram, S. (1989). Product symbolism of Ghandi and its connection with Indian mythology. Design Issues: History, Theory, Criticism 5 (2), 68-85.
Barthes, Roland (1967 [1964]). Elements of Semiology. Translated by A. Lavers and C. Smith. New York: Hill and Lang.
Barthes, Roland (1972 [1957]). Mythologies. Translated by A. Lavers. London: Jonathan Cape.
Baudrillard, Jean (1981 [1972]). For a Critique of the Political Economy of the Sign. Translated by C. Levin. Saint Louis, MO: Telos Press.
Baudrillard, Jean (1994 [1981]). Simulacra and Simulation. Translated by S. Glaser. Ann Arbor, MI: University of Michigan Press.
Beasley, Ron and Danesi, Marcel(2002). Persuasive Signs: The Semiotics of Advertising. Berlin: Mouton de Gruyter.
Belk, Russell W. (2002). Changing consumer: Changing disciplinarity. In The Changing Consumer:Markets and Meanings, S. Miles, A. Anderson, and K. Meethan (eds.), 145-161. London: Routledge.
Bell, Claudia and Lyall, John (2002). A town called JenniferAnn.com. Space and Culture 5 (August), 278-286.
Bell, Susan (1990). Semiotics and advertising research: A case study. Marketing Signs 8, 1-6.
Bertelsen, Eve (1996). Selling change: advertisements for the 1994 South African election. African Affairs 95, 225-252.
Bertrand, Denis (1988). The creation of complicity: A semiotic analysis of an advertising campaign for Black and White whiskey. International Journal of Research in Marketing 4 (4), 273-290.
Bertrand, Denis (1999). Confidance et fiducie. In Les Métiers de la Sémoitique, J. Fontanille and G. Barrier (eds.), 49-60. Limoges: Presses Universitaires de Limoges.
Biocca, Frank (1991). Models of a successful and an unsuccessful ad: An exploratory analysis. In Television and Political Advertising, F. Biocca (ed.), 91-122. Hillsdale, NJ: Lawrence Erlbaum.
Biocca, Frank (1991). Viewer’s mental models of political messages: Toward a theory of the semantic processing of television. In Television and Political Advertising, F. Biocca (ed.), 27-90.Hillsdale, NJ: Lawrence Erlbaum.
Birch, David (1999). Cultural politics and the image revolution. Social Semiotics 9 (1), 123-129.
Bishop, Ron (2001). Stealing the signs: A semiotic analysis of the changing nature of professional sports logos. Social Semiotics 11(1), 23-41.
Bitoun, Catherine (1994). Sémiologie et prospective: l’Évolution de la stratégie de quatre entreprises à la lumière de l’analyse sémiologique de leurs rapports d’activité. Working Paper, EDF--Electricité de France.
Blonsky, Marshall (ed.) (1985). On Signs. Baltimore, MD: Johns Hopkins.
Blundell, Valda (1994). Take home Canada: Representation of Aboriginal peoples as tourist souvenirs. In The Socialness of Things: Essays on the Socio-Semiotics of Language, S. H. Riggins (ed.), 251-283. Berlin: Mouton de Gruyter Publishing.
Bode, Mattias (1996). Lesarten der werbung: Eine übersicht zur bedeutungsperspektiven der werbeforschung [English title: Reading methods for advertising: An overview about the sense making perspectives in advertising research]. Zeithschrift für Forschung und Praxis 18 (3), 1-26.
Bogatyrev, Petr (1938/1976). Semiotics in the folk theater. In Semiotics of Art, Ladislav Matejka and I. Titunik (eds.), 51-56. Cambridge, MA: MIT Press.
Bonhomme, Marc (1992). Du mensonge publicitaire. In Colloque d’Albi: Le Raisonnement, 197-214. Université de Berne.
Botan, Carl H. and Soto, Francisco (1998). A semiotic approach to the internal functioning of
publics: Implications for strategic communication and public relations. Public Relations Review,
24 (1), 21-44.
Bouissac, Paul (1987). The marketing of performance. In Marketing and Semiotics: New Directions in the Study of Signs For Sale, J. Umiker-Sebeok (ed.), 391-408. New York: Mouton de Gruyter Publishing.
Bouissac, Paul (ed.) (1998). Encyclopedia of Semiotics. Oxford: Oxford University Press.
Bouissac, Paul (2003). Bounded semiotics: From utopian to evolutionary models of communication. Working Paper, University of Toronto.
Bourgeon, Dominique (1992). Sémiotique et comportement de consommation culturelle. Working Paper 9202, I.A.E. de Dijon.
Boutard, Jean-Jacques (1998). Semiotique et Communication: du Signe au Sens. Paris: L’Hartman.
Boutaud, Jean-Jacques (1999). Analyses sensorielles: Pour une sémiotique du goût. In Les Métiers de la Sémoitique, J. Fontanille and G. Barrier (eds.), 61-73. Limoges: Presses Universitaires de Limoges.
Brannen, Mary Yoko (1992). ‘Bwana Mickey’: Constructing cultural consumption at Tokyo Disneyland. In Re-Made in Japan, J. Tobin (ed.), 216-233. Hartford, CT: Yale University Press.
Brannen, Mary Yoko (2004). When Mickey loses face: Recontextualization, semantic fit, and the semiotics of foreignness. Academy of Management Review, forthcoming.
Brannen, Mary Yoko and Wilson, James M. III (1996). Recontextualization and internationalization: Lessons in transcultural materialism from the Walt Disney Company. CEMS Business Review 1, 97-110.
Broadbent, Geoffrey (1994). Recent developments in architectural semiotics. Semiotica, 101 (1/2), 73-101.
Broadbent, Geoffrey (1997). The semiotics of the void. In Semiotics around the World: Synthesis in Diversity (=Vol. 1), I. Rauch and G. F. Carr (eds.), 511-514. Berlin: Mouton de Gruyter Publishing.
Brottman, Mikita (1997). The last stop of desire: Covent Garden and the spatial text of consumerism. Consumption, Markets, and Culture 1(1), 45-79.
Buchanan, Richard (1993). Semiotics and design. Semiotica, 97(1/2), 189-197.
Buchelhofer, Andreas (1992). Designresearch: Ein semiotischer ansatz zur entwicklung neuer produktdesigns [English title: Designresearch: A semiotic approach to new product development]. In Produktkulturen: Dynamik and Bedeutungswandel des Konsums, R. Eisendle and E. Miklautz (eds.), 211-221. Frankfort am Main: Campus Verlag.
Budgeon, Shelley and Currie, Dawn H. (1995). From feminism to postfeminism: Women’s liberation in fashion magazines. Women’s Studies International Forum 18 (2), 173-186.
Budniakiewicz, Therese (1998). Actantial Model. In Encyclopedia of Semiotics, P. Bouissac (ed.), 5-8. Oxford: Oxford University Press.
Buhl, Claus (1991). The consumer’s ad: The art of making sense of advertising. In Marketing and Semiotics, Selected Papers from the Copenhagen Symposium, H. H. Larsen, D. G. Mick and C. Alstad (eds.), 104-127. København: Handelshøjskolens Forlag.
Burgelin, Olivier (1996). Barthes et levétement. Communications: Parcours de Barthes 63, 81-100.
Büchelhofer, Andreas (1992). Designresearch: Ein semiotischer ansatz zur entwicklung neuer produktdesigns [English title: Design research: A semiotic approach to new product development]. In Produktkulturen: Dynamik and Bedeutungswandel des Konsums, R. Eisendle and E. Miklautz (eds.), 211-221. Frankfurt am Main: Campus Verlag.
Cabanilles, Antònia (1992). Rhetoric of advertising and semiotics of discourse. In Signs of Humanity, M. Balat and J. Deledalle-Rhodes (eds.), 467-472. New York: Mouton de Gruyter Publishing.
Caillat, Zahna and Mueller, Barbara (1996). The influence of culture on American and British
advertising: An exploratory comparison of beer advertising. Journal of Advertising Research
36 (3), 79-88.
Calefato, Patrizia (1992). Proper names in the symbolic economy of fashion. Semiotica, 91 (1/2),
31-42.
Calefato, Patrizia (1992). Semiotics of fashion. In Signs of Humanity, M. Balat and J. Deledalle-Rhodes (eds.), 1121-1126. New York: Mouton de Gruyter Publishing.
Calefato, Patrizia (2001). Light my fire: Fashion and music. Semiotica, 136 (1/4), 491-503.
Callahan, William A. (1998). The ideology of Miss Thailand in national, consumerist and transnational space. Alternatives 23 (1), 29-61.
Callejo, Javier (1994). Modelos de comportamiento del consumidor: a proposito de la motivacion [English title: Models of Consumer Behavior: A Proposal of Motivation.] Politican y Sociedad 16, 93-110.
Carrier, James (1990). The symbolism of possession in commodity advertising. Man 25 (4), 693-706.
Carty, Victoria Louise (2000). Emerging post-industrial, postmodern trends and the implications for social change: A case-study of the Nike Corporation. Unpublished doctoral dissertation, University of New Mexico, Albuquerque, 87131, New Mexico.
Ceriani, Guilia (1997). Invitation to travel: The window-shop relationship in the communication of fashion. In Semiotics of the Media: State of the Art, Projects, and Perspectives, W. Nöth (ed.), 841-850. Berlin: Mouton de Gruyter Publishing.
Cerny, Catherine A. (1993). Semiotic perspectives in ethnography: Implications for the study of dress and identity. In Social Science Aspects of Dress: New Directions, S. Lennon and L. D. Burns (eds.), 61-89. Monument, CO: International Textile and Apparel Association.
Chandon, Jean-Louis and Dano, Florence (1997). Analyses typologiques confirmatoires: Evaluation d'une partition hypothétique issue d'une étude sémiotique. Recherche et Applications en Marketing 12 (2), 1-22.
Chapman, Simon and Egger, Garry (1983). Myth in cigarette advertising and health promotion. In Language, Images, Media, H. Davis and P. Walton (eds.), 166-186. London: Basil Blackwell.
Chébat, Jean-Charles (1982). The link between product and image in marketing: A semiotic analysis of the consumers’ field-of-vision. Kodikas Code/Ars Semeiotica 5-4(3-4), 321-332.
Chébat, Jean-Charles (1988). Les iconoclatres: Une analyse critique des approches sémiotiques à l’image publicitaire. Recherches Sémiotiques/Semiotic Inquiry 8 (3), 299-317.
Chébat, Jean Charles (1991). Idols of the marketplace. Semiotica, 85 (1/2), 131-134.
Chébat, Jean-Charles and Marchand, June (1998). The quest for the lost object. Recherches Sémiotiques/Semiotic Inquiry 19 (1), 179-198.
Christensen, Lars Thøger and Askegaard, Søren (1997). Images and identities of products and organizations: A semiotic exercise. Working Papers in Marketing 14, Odense Universitet, Institut for Afsætningsøkonomi.
Christensen, Lars Thøger and Askegaard, Søren (2001). Corporate identity and corporate image revisited: A semiotic perspective. European Journal of Marketing 35 (3/4), 292-315.
Cinquin, Chantal (1987). Homo coca-colens: From marketing to semiotics and politics. In Marketing and Semiotics: New Directions in the Study of Signs For Sale, J. Umiker-Sebeok (ed.), 485-496. New York: Mouton de Gruyter Publishing.
Cleveland, Charles E. (1986). Semiotics: Determining what the advertising message means to
the audience. In Advertising and Consumer Psychology Vol.3, J. C. Olson and K. Sentes (eds.), 227-241. New York: Praeger Publishing.
Codeluppi,Vanni (1990). Consumption as a communication system. Marketing Signs 8, 7-12.
Codeluppi, Vanni (1992). I Consumatori: Storia, Tendenze, Modelli [English title: The Consumers:
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Codeluppi, Vanni (1993). La semiotica del consumo: Nuovi sviluppi del pensiero di marketing [English title: Semiotics of Consumption: New Developments in Marketing Thought]. Micro and Macro Marketing 11(2), 153-164.
Cohen, Alain J.J. (1997). Natural Born Killers: Rhythms of filmic image and styles of violence. In Semiotics of the Media: State of the Art, Projects, and Perspectives, W. Nöth (ed.), 239-254. Berlin: Mouton de Gruyter Publishing.
Collins, Charles D. (1987). Ad images and iconography. International Studies in Visual Sociology & Visual Anthropology 1, 21-39.
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