Name:Date:Period:
Product Development Project
Directions: You are hired to develop and market a product to tweens (8-12 year olds). Complete the steps below to help you develop and market your product to tweens.
Preview Fun Tween Commercials Made During a Past Unit
Part 1: Investigation/Development
Part 1 Step 1
A hypothesis is a statement made based on prior knowledge and experience that can be tested by further investigation. Come up with a hypothesis for the following question: What do you think tweens (8-12 year olds) like to do and buy?
Part 1 Step 2A –AT HOME
Document everything a tween does (it should be yourself) in one day from the time he/she gets up to the time he/she goes to sleep. You can choose whatever day you want. Be specific. Example: At 9 am on a Saturday I eat Greek yogurt with blueberries and chopped walnuts.
5 am
6 am
7 am
8 am
9 am
10 am
11 am
12 pm
1 pm
2 pm
3 pm
4 pm
5 pm
6 pm
7 pm
8 pm
9 pm
10 pm
11 pm
Part 1 Step 2B –AT HOME
Document everything a tween does (it should be someone else) in one day from the time he/she gets up to the time he/she goes to sleep. You can choose whatever day you want. Be specific. Example: At 11 am on a Saturday she eats Eggo waffles with pure male syrup and unsalted butter.
5 am
6 am
7 am
8 am
9 am
10 am
11 am
12 pm
1 pm
2 pm
3 pm
4 pm
5 pm
6 pm
7 pm
8 pm
9 pm
10 pm
11 pm
Part 1 Step 3
Graph what the tween (you) liked doing the most (graph 3) and least (graph 2) on that day you observed him/her for Part 1 Step 2. Ten is liked the most and zero is liked the least.
109
8
7
6
5
4
3
2
1
0
10=liked most
5=kind of liked
0=not liked / Name Activity/Shopping Experience Most Liked: / Name Activity/Shopping Experience Most Liked: / Name Activity/Shopping Experience Most Liked: / Name Activity/Shopping Experience Liked Least: / Name Activity/Shopping Experience Liked Least:
Part 1 Step 4
Based on your experiment for Part 1 Step 2, do you still agree with your answer to the question “What do you think tweens (8-12 year olds) like to do and buy?” Why or why not?
Do you have a different answer to the question or more information about the question, “What do you think tweens (8-12 year olds) like to do and buy?” If so, please explain below.
Part 1 Step 5- DONE IN CLASS WITH CLASSMATES
Interview at least 5 tweens (8-12 year olds) using the questions below. Write their answers in the spaces provided. Then, share your answers with your research team.
Tween 1
What do you like to buy?
What do you like to do?
Tween 2
What do you like to buy?
What do you like to do?
Tween 3
What do you like to buy?
What do you like to do?
Tween 4
What do you like to buy?
What do you like to do?
Tween 5
What do you like to buy?
What do you like to do?