Orthodontic Practice

Orthodontic Practice

Orthodontic Practice

DevelopmentIdeas that Sizzle

4 lines

  1. This lecture will provide specifics for your orthodontic practice to succeed during these challenging economic times.
  2. Dr. G’s management pearls and inspiring message sizzles with substance, key changes and innovative strategies for a thriving practice.
  3. When we unwrap the finished smile after our treatment, the smile should be sensational with the patient enthused about the treatment and the stunning outcome.
  4. This lecture is a practical guide for converting your practice challenges into a fun, synchronized team which dazzles!

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  1. Orthodontists are in the business of perfecting smiles and elevating self- confidence.
  2. It’s all about applying solid treatment approaches with highest customer service.
  3. Make it easy to do business with your practice, and for the patient to accept the treatment.
  4. This lecture will provide specifics for your orthodontic practice to succeed during these challenging economic times.
  5. Dr. G’s management pearls and inspiring messagesizzles with substance, key changes and innovative strategies for a thriving practice.
  6. Learn proven ideas and motivational keys which become yours.
  7. When we unwrap the finished smile after our treatment, the smile should be sensational with the patient enthused about the treatment and the stunning outcome.
  8. This lecture is a practical guide for converting your practice challenges into a fun, synchronized team which dazzles!

Educational objectives:

  1. Leadership with your orthodontic staff begins with doctor, core managers and key management principles.
  2. Change your thinking to favorably change your practice.
  3. Teamwork principles that inspire are demonstrated.
  4. Particulars to earn patient and community support are revealed.
  5. Web based marketing and online factors for orthodontic practices are emphasized.

After viewing this, you will be convinced and equipped to:

  1. Build your orthodontic team of champions – teach them to fish and fly.
  2. Apply key management and productive approaches in your practice.
  3. Integrate these practice development pearls and specifics.
  4. Emphasize patient and community involvements to grow your practice.
  5. Give your best to others, and the best will come back to you and your orthodontic team.

Practice Development Ideas Sizzle 10 follow up Q’s

  1. Which one of the following should today’s orthodontic office do?
  1. Utilize website and online forms + communications
  2. Be paperless
  3. Emphasize technology more than patient care
  4. Have good reads and iPads

Answer: a, b, d

  1. Which of the following should the orthodontic staff lounge include?
  1. Inspiring environment
  2. A sauna and salon
  3. Be well equipped and comfortable
  4. Be conducive to team members having lunch or meeting.

Answer: a, c, d

  1. Grummons teamwork expectations include:
  1. Each person fully accountable and truthful
  2. Performance personal best each time
  3. Attitude worth catching
  4. Eager to learn and accept corrections for self-improvements
  5. Grasping that there is no “I” in “team”
  6. All of the above

Answer: f

  1. Which of the following is a “core” value of the exceptional staff person:
  1. FAT - friendly/faithful; attitude positive/attention to detail; teachable/trainable
  2. ACES – attitude upbeat; capable with character; enthusiastic; sensible
  3. Focused on money and earnings
  4. Desire to learn and grow personal knowledge base each day
  5. Truthful with high integrity

Answer: a, b, d, e

  1. Annual staff peer reviews:
  1. Are done with online private survey by staff persons about each other
  2. Are kept anonymous and closely interpreted
  3. Are rewarded, with highest score = bonus
  4. All of the above

Answer:d

  1. Of the following, which is a patient perk that is NOT appreciated?:
  1. Patient tokens credit card for shopping on our website
  2. Complimentary evaluation, images, treatment options, 3rd party financing
  3. Segregation of fees: break down orthopedics, orthodontics, TMD, Surgery, etc.
  4. Flexible scheduling – all procedures/all days/all times of day with early + late days
  5. Integrity, truth, and promises/our word kept
  6. Do more than paid to do
  7. Do less than expected
  8. Post-treatment professional smile photo provided

Answer: g

  1. Informed consent additional remarks are advised regarding:
  1. TMD patients:That straight teeth/orthodontic treatment is not a specific treatment for pain
  2. Invisalign when combined with braces (combo treatments) and specifics regarding fees/outcome
  3. Orthognathic surgery advised and declined with camouflage treatment outcome/limitations
  4. All of the above

Answer: d

  1. Platinum Rule regarding patient care includes:
  1. Treat them as they want to be treated
  2. Mutual respect and positive treatment experiences with fun
  3. Exceptional results and smile outcome
  4. Keep your word and promises no matter what
  5. Gold and silver are not worth what platinum will bring

Answer: a, b, c, d

  1. Scheduling efficiencies include focus on the following at each patient appointment:
  1. OT: Out time for that visit (finish on time means you stay on time)
  2. BT: Behind time…if you fall behind, become informed and facilitate finishing that patient
  3. No worry…whatever happens, happens; wing it
  4. Finish date: treatment completion date (ETA) is advised to patient at each visit (finish cases on schedule)
  5. Pre-appoint: next 3 visits for efficiency, time preferences, and deband/return visit. Set up well in advance – builds enthusiasm too

Answer: a, b, d, e

  1. Google and SEO (search engine optimization) practice statistics suggest this percentage of people make their web purchase or selection based upon the first 2 sites which appear from organic search results:
  1. About 20 %
  2. about 70%
  3. Nobody knows
  4. Nobody cares

Answer: b

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