Naming Questionnaire

Naming Questionnaire

What is naming?

Naming is a creative process during which we create a brand new company, service or product name. Why should you let a professional copywriter think up a name for you? Because a “Pro“ has a lot of experience in creating new concepts, knows the language limits and is also aware of what’s trendy and what’s not. If you hire a copywriter to produce a name for you, you will get an original eye-catching and unique name which will attract the attention of your future customers.

Copywriter

Ivica Ďuricová, www.NewCompany.Name (Adlervia s.r.o.)

Why should I fill this questionnaire in?

Because you will help the copywriter to produce better concepts. Your answers will tell us more about your wishes and preferences. Moreover, they will provide us with company / product details we need to know before getting started with the naming process.

You don’t know how to answer a question?

You can let it unanswered. If you consider the question important, feel free to ask us for clarification.

Contact

In case you have any additional questions, don't hesitate to ask! E-mail: .

So let's get started!

Focus of the company / product:

Please describe your main field of activities, the idea behind your business / product, your driving forces, as well as details of your business or product:

Place of the business / product sale:

Do you plan to have a conventional store, e-commerce website, online consulting services or something else? Is this information important for the future of your company / product? Would you like to get some branding ideas? If you are interested in this service, please describe your intended place of business.

Online presentation:

Do you plan to promote your business / product online? If you do, which domain suffix would you prefer (.com / .co.uk / .eu, …)?:

Competitors’ company / product names, you like / don't like:

Please write a few examples of what kind of names you like and dislike:

Founders’ Names:

Would you like to include your founder’s(s’) name(s) in the company / product name? If you would, please specify the given name(s)?:

Specification of your vision:

Please describe your basic vision for the name of your company. Tell us, whether it should directly and clearly indicate the scope of activities of your company, whether you prefer it to be mysterious and intriguing or rather serious and classic, whether you picture something original, straightforward or abstract, etc.:

Connection with logo:

Do you have a mascot, a symbol that characterizes your company and you would like to connect it to your company name, too? If you don't have a logo yet, would you like to create one?

Future of the company / product:

Do you intend to extend your portfolio of services in the future?

Legal aspects:

If there is a local registry in which we should check the availability of names, please let us know and indicate the registry’s website or at least a name of the institution:

Emotions and information:

What kind of emotions should the name evoke? Curiosity? Fun? Happiness? Courage? Should it be clear at first glance or abstract? Please, tell us more:

Your advantages:

What does your company / product have that your competitors don't? What is the added value of your company / product?:

Claim:

If you would like to create a claim as well, please detail what the claim should tell your customers and what it should be like – Straightforward? Mysterious? Funny?:

Is there anything else we should know?:

(Important comments, remarks, wishes, ...)

Thank you!

Please send this document to our email address: .