Paula Phelps – Founder and President of Marlo Brands, Inc and Designer of Pavina Handbag Holders

Handbags Are Picking Up Thousands – Even Millions – of Germs from Dirty Floors

Pavina Handbag Holders keep purses off the dirty floor, safely within sight, and stylishly displayed.

Paula Phelps first discovered handbag holders in an in flight magazine. She realized immediately that she could “create a better mousetrap.” So Paula set out to design a high quality, stylish handbag holder that would be a fashionable accessory for a high end purse.

The end result is the Pavina Handbag Holder, a stunning and functional accessory for a woman’s handbag. The jeweled design swivels to lay flat near the edge of the table or bar. The hook hangs over the edge and has been professionally engineered, designed, and tested to hold up to 25 pounds. The Pavina Handbag Holders were created by a professional design team with experience and education designing fashion jewelry for major and high-end fashion jewelry companies

Though she has a day job, fashion design is Paula’s first love, and she has spent the last two years designing, starting a business, and finding a manufacturer. Released in the spring of 2008, Pavina is the first line tobe released fromMarlo Brands, a fashion accessory company focused on designing quality and fashion forward products.

Suggested Intro: Recent studies indicate that the bottom of a handbag can be dirtier than a toilet seat. With us today is Paula Phelps, founder and president of Marlo Brands, Inc. and designer of Pavina Handbag Holders. This fashionable handbag accessory is designed to keep purses off dirty floors, securely within sight, and beautifully displayed. You can see the Pavina line at gembloom.com. Welcome, Paula. What did you notice was missing in other lines of handbag holders?

Suggested TOPICS for DISCUSSION:

  • Are Handbag Bottoms Dirtier than Toilet Seats?
  • Top 5 Pitfalls of Overseas Manufacturing
  • Women Entrepreneurs Doing Business Overseas
  • Handbag Care 101
  • Tips for the Germ Conscious Handbag Lover
  • Accessorizing Accessories and Other Fashion Trends

Online Press Kit (media): images, more story ideas, etc.

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Suggested QUESTIONS for Paula Phelps:

  1. What are the risks of laying a handbag on the floor or on the back of a chair?
  2. What are the dangers of lead in jewelry?
  3. What makes Pavina Handbag Holders different from other handbag holders?
  4. How can a handbag holder fit into a woman’s “head to toe” look?
  5. You encountered a number of challenges finding a reputable manufacturer overseas. What can other entrepreneurs do to avoid the difficulties you faced?
  6. Women spend a lot of money on their handbags. What can they do to protect and keep them clean?
  7. Cross-cultural communication can be challenging for entrepreneurs, particularly women. What advice do you have for women doing business overseas?
  8. What inspired you to return to fashion design?
  9. What does it mean to be “fashion forward”?
  10. What are the latest fashion trends for accessories?