JENNIFER G. MAGID

917-406-6964

11 Spicewood Lane, Wilton Ct

Copywriter, editor, and proofreader who can think conceptually and develop and managecontent forwebsites, blogs, shopper marketing, books, retail catalogs, consumer magazines, and trade publications.

EXPERIENCE

Integrated Marketing Services, Norwalk, CTMarch 2010 – March 2014

Copywriter

Write copy, including brochures, headlines, signage and custom publications, for agency's Shopper Events in-store demo division, consisting ofthe clients Sam’s Club, Walmart, and Kroger.Also write for additional personal care and grocery clients, including Dove skincare and other Unilever brands, within agency.

  • Generate concepts and program namesfor grocery, personal care, wellness brands and demo events
  • Member of original team at agency that developed and grew Shopper Events in-store demo division from ground up. Participate in additional pitches for new clients and campaigns.
  • Recruit and manage freelance talent for custom editorial projects.

FREELANCE/CONTRACT

Writer, Editor2005 – 2010

  • Copywriter for Victoria’s Secret catalog and website
  • Fact checker for Peter Pauper Press (Little Black Book city guides)
  • “The Bride Guide”: featured wedding advice blogger for Everydayminerals.com
  • Writer for Weekly Reader publications Current Health andCareer World
  • Author of celebrity profile books targeted at young adult Hi-Lo readers forGareth Stevens Publishing
  • Contest management for Weekly Reader Custom Publishing
  • Writer for Psychology Today; Cousteau Kids; BeautyAddictmag.com; WeGoBridal.com

READER’S DIGEST, Pleasantville, NYSeptember 2008 – December2009

Senior Editor, Weekly Reader division

Managed the publishing life cycle for youth nonfiction books, ages pre-k to high school, for the Weekly Reader/Gareth Stevens library books division.

  • Edited and proofread manuscripts for content, grammar, and educational objectives. Series worked on include: “Amazing Animals”, “Today’s Superstars”, “People We Should Know”,and “Where People Work”.EditedSeptember 11: A Primary Source History.
  • Collaborated with designers and executive editor on creative direction of book projects. Worked with photo editor to research and select book photography.
  • Recruited freelance writing talent, assigned projects, and worked with authors to shape manuscript content.
  • Created customizable scheduling template to help improve the planning process for each book’s production.

NEIMAN MARCUS,Dallas, TXJanuary –August2008

Managing Editor, NM InSite

Developed, produced, and managed web content for InSite, a style blog connected to NeimanMarcus.com.

  • Conceptualized and implemented interactive features including slideshows, polls, and video for InSite. Worked with the Neiman Marcus online marketing division to develop an improved balance of editorial content, featured products, and blog publicity. Efforts resulted in an increased amount of consumer traffic and participation on the website by approximately 30 to 50 percent.
  • Led weekly meetings with the blogger team, focusing on the development of website publicity and feature ideas. Managed scheduling, assigning, editing, and proofreading of staff writers’ blog posts.
  • Researched and wrote daily posts on targeted Neiman Marcus products and general interest feature topics including fashion, beauty, style, home and entertaining, and retail trends.Attended store events and interviewed visiting designers for online profiles.
  • Produced customized email content for store-affiliated designer’s websites

JENNIFER G. MAGID Page Two

WEEKLY READER CORPORATION, Stamford, CTMarch2005– December 2007

Editor, Current Health 1 Magazine (2006-2007)

Conceptualized, developed, and managed all content for monthly pre-teen health and fitness periodical.

  • Worked with art director to collaborate on the design of Current Health 1. Redesigned the content and appearance of Weekly Reader’s teen fitness program, Get Up and Go!, that appeared monthly in the magazine and online.
  • Researched and wrote web content forWeekly Reader website, including homepage features and magazine-specific editorial. Wrote monthly Current Health 1 teacher guides to enrich and supplement magazine themes during class lessons. Wrote and researched features and monthly department pages for Current Health 1.
  • Identified and recruited freelance writing talent. Planned, assigned, and managed all freelance content and budgeting for editorial content. Edited and proofread all magazine articles. Result of efforts included two Association of Educational Publishers Distinguished Achievement Awards for Current Health 1.

Editor, Consumer & Custom Publishing Division (2005–2006)

Managed custom educational projects through full program life cycle including concept development, client management, copywriting, design, printing, and industry partner feedback.

  • Partnered with business sponsors for the development of youth educational programs and educator materials. Examples of work include: teaming with the U.S. Department of Agriculture for the development of a Food Pyramid awareness program used in schools across America, managing all aspects of a teen essay contest in conjunction with the film “Sisterhood of the Traveling Pants”, writing a series for Plan USA targeting child poverty, and creating supplemental materials with a health theme for several food industry clients.
  • Wrote, edited, and proofread department materials including educational programs, activity handouts, advertorials, and web content.

TEA AND COFFEE TRADE JOURNAL,New York, NY2003 – 2005

Associate Editor

Researched and wrote stories about the beverage industry, upcoming industry events, and new product launches and trends. Edited magazine for content and grammar. Assigned articles to freelance writers, represented magazine at international industry trade shows, and recruited and managed staff of editorial interns.

TEEN PEOPLE MAGAZINE, New York, NY2001 – 2003

Beauty & Health Assistant

Identified up-and-coming trends in the beauty and health industry by monitoring celebrity product usage, analyzing publicist press releases, attending new product launches, and maintaining industry relationships.Researched and selected products for coverage in beauty articles, validated all product details, such as retail pricing and availability, and wrote beauty department front of book and feature articles.

IN STYLE MAGAZINE,New York, NY2001

Editorial/Special Projects Assistant

Reported to Special Projects Editor to help plan and manage advertiser-sponsored events for the magazine.

Assisted magazine’s Editor-in-Chief on as-needed basis; reported on celebrity events and parties for InStyle.com, and assisted within beauty department as needed.

MTV NEWS & SPECIALS, New York, NY1999

Production Assistant

Collaborated in the making of the MTV documentary “True Life: I’m A Computer Hacker.” Assisted on pre and post production, including scheduling, tape logging, and editing.

EDUCATION

Master of Arts -Journalism

New York University, New York, NY2001

Bachelor of Science - Journalism & Mass Communications

University of Colorado at Boulder, Boulder, CO1998