Name ______

[ DIRECTIONS ] Use the Marketing Handbook link on VISION to answer each set of questions below.

PART I

General Marketing Education Information (pgs. 3 – 7)

  1. How do each of these stakeholders benefit from Marketing Education?
  • Students –
  • Schools –
  • Employers –
  • Community –
  1. Marketing Education is a program designed to prepare students for occupations in the marketing of goods and services. To accomplish that goal, what does the program encompass and utilize?
  1. Looking at the 22 major areas we use to group marketing occupations (pg. 6), which one would you use to describe each of the following:
  • Someone who starts their own business?
  • Hostess at Bonefish?
  • Target Cashier?
  • Bagger at Harris Teeter?
  1. The bottom of page 6 identifies types of jobs in the field of marketing. Which type of job would you like to learn more about?
  1. List the six classes offered in the marketing program in Loudoun County. Circle thetwo where you can earn two credits for having a job?

Part II

The Co-Curricular Organization (pgs. 15 – 29)

  1. What is DECA?
  1. Review the list of benefits to determine how DECA can help you. Identify twothat stand out to you.
  1. What does it mean for a school’s DECA chapter to be civic-minded? Provide one example of a school-wide event that DECA currently (or could) sponsor.
  1. What is the official DECA logo? When was it last redesigned?
  1. List the four guiding principles of DECA’s Comprehensive Learning Program.
  1. List the four guiding principles that represent how DECA prepares the next generation.
  1. What is DECA’s mission statement?
  1. Identify two benefits that motivate you to participate in DECA this year (pg. 20). Explain why.
  1. How much are DECA dues, and by what date must they be paid?
  1. What is the official color that represents the DECA brand?
  1. On page 22, the Program of Leadership diagram identifies six areas. Identify two areas that interest you, and list a possible activity or event.
  1. Who are the threeRock Ridge HS chapter advisors?
  1. What awards are available to student members for recognition opportunities? List them.
  1. What is the purpose of the DECA Annual Report?
  1. Review the list of DECA Competitive Events on pages 28 – 29. Identify which type of event (i.e., CBCE, Team Decision Making, Chapter Team, Entrepreneurship, etc.) most appeals to you. Justify your choice.

CAN YOU KAHOOT?!

Now that you are an expert at the LCPS Marketing Handbook, it’s time to train others!

As a group, work together with the other non co-op students in your class to create a Kahoot that will help our co-op classmates learn what they need to know from the Marketing Handbook.

With your group, decide on 15 questions you want to include in the Kahoot. Prepare your multiple choice responses (and correct answer) for each question.

Divide & conquer – you will need a (1) question, (2) set of answers, and (3) visual image for each of your fifteen items.

Ask your teacher to create the Kahoot quiz. Create each of your 15 questions.

Test the Kahoot by having the entire non co-op group play one time – have fun! 

Be prepared to lead the Kahoot activity for your co-op peers next class.

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