Fujifilm takes on generation ‘Z’ WITH THE FinePix Z10fdSTYLE-CAM

In response to popular demand to be ‘hooked up’ at all times, Fujifilm designed the FinePix Z10fd digital camera specifically for today’s fashion-conscious, tech-savvy digital natives. Combining the latest features with style and sophistication, the FinePix Z10fdis an eye-catching digital camera that makes it easy for fashion-conscious Generation ‘Z’ users to take great pictures and share them with the press of a button.The 7.3 MegaPixel FinePix Z10fd features an ultra-portable design and comes in five brilliant colors – Midnight Black, Wave Blue, Wasabi Green, Hot Pink and Sunset Orange.

So, what makesthe FinePix Z10fdthe camera for today’s digital natives?

  • Face It. Capturing the ultimate party pictures will never be an issue with the FinePix Z10fd, as it features Fujifilm’s innovative Face Detection Technology. A selectable mode that identifies up to 10 human faces in a scene, Face Detection Technology sets the correct focus for a chosen primary face and exposure for all detected faces automatically, regardless of where subjects are located within the frame. It can cope with back-lit scenes such as concerts and it also comes in handy for capturing the perfect self portrait, which can easily be posted to a blog or webpage.
  • Beam It.The FinePix Z10fdcomes equipped with Fujifilm’s innovative IrSimple technology for fast, easy wireless image transfer to a compatible device. After taking the photo, just point the camera to a similar device to share it instantly with friends – so instead of making an innocent bystander take the group photo with five different cameras, they’ll only have to take it once and IrSimple will handle the rest.
  • Blog It. Making life easier for the bloggers of the world, the FinePix Z10fd comes equipped with Fujifilm’s handy Blog Mode that lets you post pictures to blogs, websites, auctions, or e-mail with ease by copying and automatically resizing any image you've captured to a 640x480 (VGA) image size, right in the camera.
  • Show It. Acool new slideshow mode from Fujifilm lets you view and share your photos spontaneously with friends and select music to help set the mood.

CONTACTS:

Diane Rainey

Fujifilm U.S.A., Inc.

914-789-8657

Jessica Casano-Antonellis

Text 100 Public Relations

212-331-8434