Folk and Popular Culture: Key Issue 3

Why Is Popular Culture Widely Distributed?

Rubenstein

1.  In contrast to folk customs, popular customs diffuse ______across the Earth’s surface to locations with a wide variety of ______. This diffusion depends, however, upon a group of people having a sufficiently high level of ______in order to obtain the ______associated with the popular custom.

·  DIFFUSION OF POPULAR HOUSING, CLOTHING, AND FOOD

HOUSING

1.  Complete the chart below to indicate the decade(s) during which each housing style was dominant and a fact about that particular style of house.

Style Decade Fact

______

minimal

traditional

______

ranch

house

______

split-level

______

contemporary

style

______

shed style

______

2.  List the so-called “neo-eclectic” styles of the 1960s and 70s .

a.  c.

b.  d.

CLOTHING

3.  In Western countries where popular culture predominates, clothing styles generally reflect ______rather than particular ______.

4.  Complete a bullet chart with 5 facts about clothing styles associated with popular culture.

· 

· 

· 

· 

· 

5.  Summarize the four facts you believe to be most important to remember about jeans as an example of popular culture.

FOOD

6.  Consumption of large quantities of what two food products are characteristic of popular culture?

a.  b.

7.  How is each of these food preferences expressed regionally, according to the culture?

A (from above)

B (from above)

8.  Summarize the four facts you believe to be the most important to remember about wine production.

Wine

·  ROLE OF TELEVISION IN DIFFUSING POPULAR CULTURE

9.  Give two reasons for which television is an especially significant element of culture:

1)

2)

10.  Complete this chart with countries and/or regions.

Television is universal Television is common Television is rare

11.  Currently, where is the Internet most widely available?

12.  To what regions will the Internet most likely spread next?

13.  What regions, then, does that leave as still relatively untouched by the Internet, in the foreseeable future?

14.  Describe the differences between US/Western hemisphere television control and that found elsewhere.

TELEVISION CONTROL, ETC.

Western Hemisphere Elsewhere

______

15.  Regarding governmental control of television…

a.  How is it changing?

b.  What is causing the changes?

c.  What are the effects of these changes?