Society for Marketing Advances and the Academy of Marketing Science Placement Services

JOB APPLICANT FORM

Name: / Arne Baruca
Address: / 1705 West McIntyre # 7, Edinburg TX, 78541
Telephone: / Home / ( / 956 / )287 / 2871014 / Office: / ( / 956 / ) / 66550077 / E-mail /
Country of Citizenship: / Slovenia / Visa: / X / Student / PT / H1 / N/A

Education:

Degree / College/University / From -- To / Major
Bachelor's / University of Ljubljana, Slovenia / 1994-2001 / Traffic (Logistic)Technology
Master's / University of Maribor, Slovenia / 2002-2005 / Marketing Management **
Doctorate* / University of Texas – Pan America / 2007- / Marketing
*Are you ABD? / X / Yes / No / If YES, enter your dissertation topic and your expected defense date in the box below:
The Celebrity in the Internet Age: Production, Involvement, Transferability. Chair: Dr. Michael Minor Expected proposal defense Dec, 2010 ,Expected final defense, August 2011

Experience (last three positions held):

Position / Organization / From -- To / Duties
1 Research/Teaching Assistant / University of Texas – Pan American / 2007-present / Helping Professors in organizing and managing their classes, and being instructor of record myself
2 Sales Engineer / Cimos Group, Slovenia (an OEM supplier in the automotive industry) / Feb 2006 –July 2007 / Key account for French market customers (Peugeot – Citroen PSA, Renault)
3 Purchase Engineer / Cimos Group, Slovenia (an OEM supplier in the automotive industry) / May 2003- Feb 2006 / Key buyer for casting and forging parts

Professional Memberships and/or Licenses:

Academy of Marketing Science, Society for Marketing Advances, Association for Consumer research American Marketing Association
Geographic Preferences: / Any location acceptable / Salary Desired: $ / AACSB average
Teaching / X / Principles of Mktg. / X / Mktg. Mgmt./Strategy / Personal Selling/Sales Mgt. / X / Int'l Mktg.
Interests: / X / Integrated Mktg.Com / X / Advertising/P.R./Sales / Mktg Research / Ethics
Internet Marketing / X / Cons. Behavior / Retailing/C2B Mktg. / B2B
E-Commerce / X / Distribution/Channels / Database Mktg/Direct Mktg. / X / Services
X / Other (specify) / Tourism Marketing, Entertainment Marketing, Sport Marketing

Research Interests & Publications:

Consumer behavior in the entertainment industry, Celebrity culture, Celebrity consumption, Celebrity branding, Nation branding, Endorsement, Tourism marketing, Cross-cultural issues
Submissions under review:
Baruca, Arne and Flores, Jason (2010), “Neuromarketing- An Ethical Analysis,” Der Markt Journal for Marketing, revising for 3rd submission
Baruca, Arne and Zolfagharian, Mohammad Ali (2010), “Cross-Border Shopping: Mexican Shoppers in the US and American Shoppers in Mexico,”International Journal of Consumer Studies, under 1st revision

Other Information to Share:

I’ve been actively playing soccer for more than 20 years, and I have experience in the business side of sport as well.
Also, I would like to point out the 7 years of industry experience in different industries across international markets, whichhave been very helpful and appreciated in my teaching.
Will you be attending the SMA conference this year? / X / Yes / No
Are you a member of SMA? / x / Yes / No
Permission to publish this form in the SMA Listing of Job Applicants? / x / Yes / No

JA – SMA 2010