Attention: news editors; business correspondentsPR 4693 March 12, 2003
EUROPE’S LARGEST BUSINESSSCHOOL OPENS IN DENMARK
The Open University Business School is launching its prestigious MBA (Master of Business Administration) qualification in Denmark.
The OUBS distance-learning MBA will allow Danish managers who are committed to their jobs and family to study at home or work, combining full-time work with part-time studywith Europe’s largest business school.
It is an immensely popular route to management development qualifications and the OUBS currently has more than 30,000 students studying courses across Europe and around the world - 6,500 of them taking the MBA.
The MBA has received accreditation from both EQUIS and AMBA (the European Foundation of Management Development and the Association of MBAs). Holding both awards puts the OUBS alongside a small elite group of business schools worldwide – no Danish business school holdsboth of these quality stamps.
In a move to place the OUBS MBA centre-stage in the Danish MBA market place, the school has appointed a Copenhagen-based local representative, Louise Henrichsen who is an Open University graduate herself, and is holding an open event in Copenhagen.
“I am very excited about promoting OUBS study to the managers of Denmark. I know from experience that this form of study is very well suited to the Danish way of life,” she said.
“The fact that it is taught in English makes it accessible to many Danish managers and will add to the cachet of achieving a professional business qualification.”
To date a handful of Danish managers have studied with the OUBS on an ad hoc basis. But following research that indicates thatthere is a significant demand for MBA programmes in Denmark, which is only partially satisfied by current providers, the OUBS will bring its unique, flexible supported distance-learning approach to this prosperous Scandinavian
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country. The UK-based School has already had considerable success inGermany, the Benelux countries, Austria and Switzerland.
Prospective students are invited to attend the first Open Event to be held in Denmark on March 18 at the Danish Architectural Centre, Gammel Dok Pakhus, Strandgade 27B, Copenhagen from 17.00 to 21.00. For further information telephone +45 3255 7050 or e-mail
Recognised around the world as a major provider of management development programmes, the OUBS delivers its course exclusively by supported distance learning. Managers enrolling with the school receive specially written texts, CD-ROMS, videos, course readers and, most importantly, the support of a personal tutor who will guide them through their course, run tutorials, mark their assignments and give constructive feedback
The role of the OUBS tutor, know as an Associate Lecturer, is crucial to the OUBS method of teaching. Many of them are themselves practising managers who have many years of experience of commerce and teaching and supporting others.
Students are encouraged to work together on projects and to network using computer conferencing and residential schools to learn from each others’ experiences.
Since the school opened its doors in 1983 more than 150,000 managers have studied an OUBS course at certificate, diploma or MBA level. For those without a first degree, access to the MBA is available via the OUBS Professional Certificate and Diploma in Management.
Editor’s Notes
The OUBS, part of the world renowned Open University, has its headquarters at the Open University’s Milton Keynes headquarters in Buckinghamshire, England and an office in Brussels. Its website can be found at
Louise Henrichsen, OUBS Marketing Representation, can be contacted at Peder Lykkesvej 38, 2300 Kobenhaven, Denmark. Telephone: +45.3255.7050 or email :
Contact details
OU Media Relations Fiona Leslie+44 (0) 1908
OUBS Public Relations Jessica Magill+44 (0)1908