Public Service Announcement Campaign
****Final Exam Project****
Due Date: Friday January 20th End of the Hour
Goal of a PSA Campaign: An advertisement intended to benefit the public by raising awareness of an issue MUST be relating to current events/economics. Your overall goal may vary depending on your topic, you might be trying to change public opinion, increase knowledge, or inspire action, etc. You will be creating an entire campaign!
Each individual / group (2 Max) will select a topic to create a campaign around; must be pre-approved with me. Each group or person(s) must have a different topic. Make sure you are thoroughly explaining your information since many of your classmates could be ill-informed
Final Project Goal:make sure your peers care/get involved about your campaign
Key questions you should keep in mind when preparing your presentation
- What is the point of your campaign?
- Why should your classmates care?
- Now that they know about your topic, what can the class members do to create change?
Topics: You can select anything we learned about this semester or a topic of your choice/interest. If it take too long in selecting a topic I will have to give you one.
For this project you will have "2" choices in terms of creating your campaign
1. Presentation:
Requirements:
- Posterboard (you provide your own), Google Slides (Saved on flashdrive, internet, etc), website (remember social media websites are blocked at school might need to be completed at home), or teacher approved presentation
- Presentation must be professional in nature
- Should draw in your audience and clearly explain your goals and purpose
- Each member of your group must contribute
2. TV Video Advertisement:
Requirements:
- Create a TV advertisement for your campaign
- Must include the goal/purpose of your campaign
- Include how you want the general public to help/create change
- Run time should be between 1 minute min. 3 minutes max.
Rubric:
Content:- All parts demonstrate clear understanding of the selected topic
- All parts create understanding of the selected topic
- Make best use of either presentation or video options
15 (5 per category) / Points Earned
1. Presentation (slides, board):
- Has a clear goal
- Professional Conduct
- Thoughtfully put together
- Clear Effort
2. Television Ad
- Proper Length: 1-3 minutes
- Easy to understand
- Legitmately could be used on TV (quality)
- Clear Effort
25 Points Total Summative
Topic Ideas:
Income Inequality
Minimum Wage
Outsourcing
Globalization
Personal Finance (Savings, College, Etc)
Current Wars/Conflict
Presidential Race 2016
Foreign Affairs (North Korea, Etc)
**Must be about a topic related to today**