Master Syllabus: BUS 66001

TROY UNIVERSITY
MASTER SYLLABUS
SORRELL COLLEGE OF BUSINESS

BUS 6600
Business Theories and Concepts

TROY UNIVERSITY SCOB MISSION STATEMENT

The Sorrell College of Business (SCOB) prepares a diverse student body, drawn primarily from Alabama and surrounding states, to become successful, ethical and engaged business professionals with the knowledge to compete in the global business environment.

To achieve this our faculty, staff, and administration will:

Provide quality undergraduate and graduate education in global business through high-quality teaching;

Serve the university and engage with business and professional communities in our primary service area through individual involvement and our centers for research and outreach;

Grow and enhance the longstanding “culture of caring” for our traditional, nontraditional, military, and international students; and

Contribute to the creation of knowledge, with a focus on the scholarship of application and integration, and teaching and learning, complemented by basic and discovery scholarship in select disciplines.

TROY UNIVERSITY SCOB VISION STATEMENT

The Sorrell College of Business strives to be a renowned teaching-focused business college graduating GEEKS ready to succeed in business and life.

Prerequisites

A grade of “B” or better is required. Graduate standing, acceptance into the MBA program, all undergraduate business prerequisite courses or equivalent completed.

Description

An overview course of the business management field including the functional areas of economics, marketing, quantitative methods, human relations, and human resource management.

Student Learning Outcomes

On completion of the course, the student should be able to:

Identify and describe major business theories and concepts relevant to modern management thought.

  1. Illustrate fundamental economic ideas, including comparative economic systems, concepts of supply and demand, key economic indicators, fiscal and monetary government policies.
  2. Appraise corporate ethical behavior and social responsibility.
  3. Compare and contrast marketing concepts, including the product, pricing, distribution, and promotion marketing mix factors.
  4. Construct key financial statements including the income statement and balance sheet.
  5. Describe processes for financial forcasting, short-term and long term financing, and the basics of financial markets, including using financial ratios.
  6. Interpret business legal concepts, including tort law, contracts, consumer protection, warrenties and negotiable instruments, patents, trademarks, copyrights, and laws that regulate competition.

Purpose

To provide a course leading to a fundamental understanding of foundational business and economic theories and concepts relevant successful organizational leadership, including cultivating business in diverse and global environments, managing human resources, marketing plans, and financial resources. The course is intended for students without a baccalaureate or prior master’s graduate degree in a business field. This course must be taken first in the sequence of courses leading to an MSM degree.

Required Activity

This course must contain a student engagement activity with the community that relates to course content. The activity may include guest speakers, site visits, projects for the community/industry, etc…

Student Engagement

Instructors in this course will add videos, movies, site visits, guest speakers, service learning projects, or other activities designed to engage students in experiential and active learning activities designed to improve skills and the application of knowledge within the business community.

Approved Texts:

Nickels, W. G., McHugh, J. M., & McHugh, S. M. (2012or current). Business: Connectingprinciples(1st. ed.) McGraw-Hill, Irwin Publishing.

APA Style Manual 6th Edition (or current)– required for every student in the MSM program.

(NOTE: An access code for McGraw-Hill's CONNECTplus system must be included with the textbook or purchased separately through McGraw-Hill when beginning the first assignment.)

*Most recent edition is required unless otherwise specified

Course Coordinator: Dr. Rodger Morrison ()

Assessments: There are no MSM program assessments required for this class.

Troy University Faculty Handbook(2016): Section 3.9.2.8 [extract] — essential elements of the syllabus (somewhat modified for space):

  1. Course title
  2. Course number + section
  3. Term
  4. Instructor
  5. Prerequisites
  6. Office hours
  7. Class days, times
/
  1. Classroom location
  2. Office location + e-mail address
  3. Office telephone
  4. Course description, objectives
  5. Text(s)
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  1. Other materials
  2. Grading methods, criterion weights, make-up policy, mid-term grade reports
  3. Procedure, course requirements
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  1. General supports (Computer Works, writing center)
  2. Daily assignments, holidays, add/drop & open dates, dead day, final exam
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  1. ADA statement
  2. Electronic device statement
  3. Additional services, statements
  4. Attendance/
    Absence policy
/
  1. Incomplete work policy
  2. Cheating policy
  3. Specialization requirements (certification, licensure, teacher competencies)