Dr. and Master Sha
Brand Content
Contents:
1. Positioning Statement
2. Bios for Master Sha (short and long)
3. Links to Videos About Master Sha
4. How to Write a Bio for Event Marketing
1. Positioning Statement
POSITIONING STATEMENT – MASTER SHA
Dr. and Master Sha, a medical doctor trained in Western medicine, traditional Chinese medicine and acupuncture, is the creator of Soul Mind Body Medicine®. His life’s mission is to share this secret to transformation: Everything has a soul, including everything in your body. Heal the soul first; then healing of the mind and body will follow.®
POSITIONING STATEMENT – MASTER SHA’S HEALING SERVICES
Say Hello to Healing
Your soul, the essence of who you are, can heal your mind and body. Every cell, every organ, every system in your body has a unique essence. You have the power to send a new message to your mind and body to activate healing.
Dr. and Master Shateaches the Four Power Techniques®and Say Hello Healing®to create Soul Mind Body Medicine®, a complete Tao healing system for optimum health and well-being.
2. Bios for Master Sha (short and long)
SHORT BIO – GENERAL FOCUS
Dr. and Master Zhi Gang Sha is a Tao master healer, spiritual teacher and a nine-time New York Timesbestselling author of 21 books, including Soul Mind Body Science System. As a medical doctor trained in Western medicine, traditional Chinese medicine and acupuncture, he is a grandmaster of ancient arts, including tai chi, qigong, kung fu, I Ching and fengshui.
SHORT BIO – HEALER FOCUS
Dr. and Master Zhi Gang Shais a world-renowned spiritual healer, a grandmaster of Tao and ancient Chinese arts, and a bestselling author of 21 books on alternative medicine. Asa medical doctor trained in Western medicine, traditional Chinese medicine and acupuncture, he is the creator of Soul Mind Body Medicine®. Master Sha has traveled the world healing thousands of individuals, and empowering them to transform their lives.
SHORT BIO – TAO GRANDMASTER
Dr. and Master Zhi Gang Sha is a medical doctor trained in Western medicine, traditional Chinese medicine and acupuncture. As aTao Grandmaster and a New York Times bestselling author of Tao I and Tao II, he is a leading authority on Tao healing practices. Thousands of students have participated in Master Sha’s10-year Tao Retreat program for healing, rejuvenation and longevity. As the creator of Tao Calligraphy, Master Sha is the sole lineage holder of Yi Bi Zi calligraphy, a one-stroke calligraphy practice used for healing mental, emotional and physical pain.
SHORT BIO – HUMANITARIAN FOCUS
Dr. and Master Zhi GangSha is a medical doctor trained in Western medicine, traditional Chinese medicine and acupuncture.As the founder of the Institute of Soul Healing and Enlightenment™ and the Love Peace Harmony Movement™, Master Sha was honored in 2006 with the prestigious Martin Luther King, Jr. Commemorative Commission Award for his humanitarian efforts. In 2014, Master Sha was recognized by the cities of Maui and Honolulu in Hawaii for his compassionate service to promote love, peace and harmony worldwide. Master Sha was invited in 2015 to be one of the Founding Signatories of the Fuji Declaration, whose mission is to create lasting peace on Earth.
SHORT BIO – MEDIA COVERAGE FOCUS
Dr. and Master Zhi GangSha is a nine-time New York Times bestselling author of 21 books on alternative health and wellness. As a medical doctor trained in Western medicine, traditional Chinese medicine and acupuncture, Master Shahas been featured on news programs on ABC, CBS and NBC as well as in the series Soul Healing Miraclesand the special Power Healing with Master Shaon PBS.
LONG BIO
Dr. and Master Zhi Gang Shais a Tao master healer, spiritual teacher and nine-time New York Timesbestselling author of 21 books. As a medical doctor trained in Western medicine, traditional Chinese medicine and acupuncture, he answered the call of the Divine by creating Soul Mind Body Medicine®.His life’s mission is to share this secret to transformation: Everything has a soul, including everything in your body. Heal the soul first; then healing of the mind and body will follow.®Through this miraculous self-healing system, Master Sha has not only healed thousands of individuals, he’s also empowered them to transform their lives.
As the founder of the Institute of Soul Healing and Enlightenment™ and the Love Peace Harmony Movement™, Master Sha was honored in 2006 with the prestigious Martin Luther King, Jr. Commemorative Commission Award for his humanitarian efforts. In 2014, Master Sha was recognized by the cities of Maui and Honolulu in Hawaii for his compassionate service to promote love, peace and harmony worldwide. Master Sha was invited in 2015 to be one of the Founding Signatories of the Fuji Declaration, whose mission is to create lasting peace on Earth.
As a grandmaster of many ancient disciplines, including qigong, tai chi, kung fu, fengshui and the I Ching, Master Sha was named Qigong Master of the Year at the Fifth World Congress on Qigong. Hehas been honored with the title of Master out of respect for his many years as a high-level practitioner of these ancient arts.
Master Sha is featured in the documentary film,Soul Masters, as well as in the series Soul Healing Miracles and the special Power Healing with Master Sha on PBS. HisNew York Timesbestselling Soul Power Series books reveal soul secrets, wisdom, knowledge and practical techniques to transform every aspect of life. His Soul Healing Miracles™ Series releases sacred wisdom, practical techniques and extraordinary blessings from the Source to empower people to create their own soul healing miracles.
Master Sha studied at Xi’an Jiaotong University, completing his medical degree in Western medicine in 1983. He was also certified as an acupuncturist and herbalist in 1986 by the World Health Organization’s Institute of International Acupuncture and Moxibustion in Beijing, where he taught acupuncture, tai chi and qigong to foreign physicians. He is a doctor of traditional Chinese medicine and a registered acupuncturist in Canada. Master Sha also completed a Master’s degree in Hospital Administration at the University of the Philippines in 1988.
3. Links to Videos About Master Sha
4. How to Write a Bio for Event Marketing (for Worldwide Representatives)
For event marketing materials, a short and compelling bio helps to establish trust with potential participants.Here’s a sample bio that uses the WWR’s professional and educational experience to establish credibility. She then uses her role as a WWR to describe how soul healing services will benefit potential participants.
Master Debra Manning, a registered nurse for more than 30 years, holds a master’s degree in Oriental Medicine with a specialization in acupuncture and herbology. She is the founder of Rejuvenate Center, a holistic health center in Phoenix, Arizona. As a Divine Channel and Worldwide Representative of Dr. and Master Sha, she empowersother to create abundance, fulfilling work, vibrant health and a deeper spiritual connection in their lives.
When writing your bio, ask yourself the following questions:
1. How can I best present my professional work experience and credentials, and educational background? (Establish your credibility to gain the trust of potential clients by adding professional experience and credentials, includingeducational degrees, certifications and job titles.)
2. Do I have any special accomplishments (such as publishing a book or receiving coverage by the media) that will help in creating trust with potential participants?
3. How do soul healing services benefit my clients? (Think about the main issues clients ask for help on, and turn them into benefits in your bio. For example, if the majority of clients seek help with health issues, then one of the benefits of your healing services is helping them to create vitality, good health and well-being.)
Now take your answers and write you bio. Remember the following tips:
1. Start with your name first, and write your bio in the third person.
2. List your professional experience and qualifications. Add any relevant special accomplishments.
3. Keep the focus on you and your services. Include the benefits that you provide to others through your services as a Worldwide Representative.
4. Keep it short for event marketing materials.
Here’s another sample bio to help get you started:
Master Marilyn Smith, a Divine Channel and Worldwide Representative of Dr. and Master Sha since 2001, is the author of Gratitude: A Key to Happiness. As an ambassador of the Love Peace Harmony Movement™, she travels worldwide giving healing blessings. Drawing from her background as a highly successful teacher and administrator in elementary education, Master Marilynleads workshops, teleclasses and retreats that empower you to improve every aspect of your life, from finances and relationships to learning key wisdom and practical techniques to heal yourself and others.
What if you don’t have a medical or healing background? Focus on the strengths of your professional and/or educational background to show how your diverse skill set makes your services unique. For example:
Master Mabel Lee, a Divine Channel and Worldwide Representative of Dr. and MasterSha, is a powerful soul healer and teacher, Divine Direct Soul Communicator and Akashic Records reader. Drawing from her background as a successful information technology professional,Master Mabel provides a nourishing blend of practical intelligence and inspired wisdom transmitted from Master Sha, helping people to become happier and healthier in every aspect of life.