ETP 3700: REVISED COURSE SCHEDULE
(Revision Date 2/01/08)
Date Topic Reading Assignments due
01/10 / Course Introduction01/15 / Course Introduction (cont.)
· Snowball fight introductions
Meaning of Success / 1 / Chapter Reflection
01/17 / Meaning of Success
· Exercise: Retrospection from the Future
· Video Exercise: “The Personal Side” / 1
01/22 / Meaning of Success
GUEST: Bill Lee, CEO Lee Company
01/24 / Setting Financial Goals
· Exercise: Future Income Needs / 2 / Chapter Reflection
01/29 / Setting Financial Goals (cont.)
Financial Template / 6 – Appendix
01/31 / Special Topic Presentation: Viral Marketing
Guests: Ideablob
*Don’t forget Wednesday evening networking opportunity at Bongo Java 7:30p!
02/05 / Financial Template
Video: “Finding Financing” / 6 – Appendix
02/07 / Revenue Forecasting
· Exercise: Revenue Forecast Outline
(A review of Chp. 3 is also strongly suggested) / 4 / Chapter Reflection
02/12 / GUEST: David Watson (Sonic, Founder Emeritus)
02/14 / Expense Forecasting
Forecast Assumptions
Sensitivity Analysis / 5 / Chapter Reflection
02/19 / Getting the Numbers You Need to Manage
Exercise / 7 / Speaker Reflection
02/21 / Getting the Numbers You Need to Manage
Exercise / 7
02/26 / 1-1 Financial Forecast Paper Consultations
02/28 / Day-to-Day Cash Flow Management / 9 / Chapter Reflection
03/04 / Bootstrapping / 8 / Financial Forecast Paper Due
03/06 / Bootstrapping / 8 / Chapter Reflection
03/11 / Bootstrapping
GUEST: Kevin Alexandroni, Founder SOVA Catering / 8
03/13 / Bootstrapping / 8 / Speaker Reflection
03/18 / Bootstrapping / 8
03/20 / NO CLASS. SPRING BREAK!
03/25 / NO CLASS. SPRING BREAK!
03/27 / NO CLASS. SPRING BREAK!
04/01 / Summary of Sources of Financing / Bootstrapping Paper
04/03 / Common Sources of Financing
· Entrepreneur (equity and debt)
· Friends and Family (equity and debt)
04/08 / Equity Financing
· Angels and other sources / 11 / Chapter Reflection
04/10 / Equity Financing / Description of the Sources of Financing Paper
04/15 / Financing for High Growth Ventures
GUEST: Bill Nutter, Morgan Keegan Mezzanine Fund / 12 / Chapter Reflection
04/17 / Financing for High Growth Ventures / Speaker Reflection
04/22 / Debt Financing / 10 / Chapter Reflection & Full Chapter Journal Due
04/24 / Debt Financing
GUEST: Allan Joiner, VP Avenue Bank / 10
04/29 / Financing Case Study / Sources of Financing Paper
05/01 (R)
05/02 (F) / Section 02: 2:00 p.m. EXAM PERIOD
Section 01: 11:00 a.m. EXAM PERIOD
Final Reflections