Personal Profile

Sophie Tsang

Top 1%

Realtor, MBA, CRS, CDPE, RCC, CNHS

DRE#01399145

408-667-3171

  • Specializein buying/selling residential properties; including lots, condos/townhomes, single family homes, 2 to 4 units, 5 units and up, etc.
  • Extensive experience in marketing, 1031 exchange, property management, real estate investment.
  • MBASanta Clara Univ., BS in Civil Engineering, Fortune 500 ex-Marketing Manager
  • Services: Seller/Buyer/Investor consultation, Proposition 60/90 tax base transfer guidance, 1031 Exchange, Senior seller service, Distressed property sales, Relocation, etc.
  • Membership: Council of Residential Specialists, Council of Distressed Property Sales, California Apartment Association, Silicon Valley Association of Realtors, California Association of Realtors, National Association of Realtors.
  • Designation:
-Certified Residential Specialist
-Certified Distressed Property Expert
-Certified Specialist for Seniors
-Residential Construction Certified
-New Home Sales Specialist
  • Awards: Intero Chairman’s Circle 2011
Intero President’s Circle 2010
Intero President’s Circle 2009
Intero President’s Circle 2008
Intero President’s Circle 2007
Intero President’s Circle 2006

SOPHIE TSANG’S

8 Factors to Guarantee Selling Your Home

  1. A home marketed properly, with maximum Internet and local real estate boards exposure
  1. An agent that knows how to effectively communicate to the public and agents
  1. A agent that prospects potential buyers and agents who may have potential buyers for your property
  1. An agent that knows how to successfully negotiate
  1. A home priced properly
  1. A home staged properly, with great photos/video/virtual tours.
  1. A home that is easy to show
  1. A home that offers a decent commission rate to entice the buyer’s agents to sell your home versus simply showing it

By accomplishing all 8, I guarantee the sale of your home for the highest price possible!

Sophie Tsang’s Reference List

Karen & Russ Huggins

“You listed our home during a period of economic uncertainty & yet managed to get our home under contract in 5 days at selling price that was $22,700.00 more than we were asking withonly a 7 day contingency periodandan“as is”selling status.Everythingfrom the acceptance of the buyer’s offer to the close of escrow went withouta“hitch” and Karen & Iare still amazed as to how smoothly the whole process was.

Thanks again for your professionalism &courtesy toward Karen & I during the selling of our home.You are a great real estate agent and we were very fortunate that you were the onerecommended to us.”

John Madigan

“I hired you after interviewing 7 other agents. I’ve been really impressed with you. You are head and shoulder above all the other guys. In a very short time, you were able to bring so much traffic into my home and caused it to sell. The previous agent wasn’t able to.”

David & Amanda Byma

“Thank you so much for representing us in theshort sale of our property. You really listened to us and were so supportive. You are an amazing agent ….”

Greg & Dee Merrell

“There was no wasted time in the process. You made things come together very quickly. One of our biggest concerns had been how to get things repaired quickly but you came through admirably and with quality service vendors. …

We were very pleased with the end result. The speed with which it happened was a big plus. Negotiating the no-cost rental of the house for another 30 days after closingwas also quite nice. Your knowledge of the neighborhood and ability to emphasize the schools and environment were also very important.

We have truly enjoyed your cordial but no nonsense approach towards Real Estate.”

Dan & Janice Walton

“We wanted to express our appreciation for your thorough, professional approach to selling our house. The whole process went smoothly and without complication - thanks to you. We have only appreciation for a job exceptionally well done.
From the time we first spoke with you last fall until we met at the closing, you were with us - explaining, looking out for our best interest, and meeting our needs. We also felt that all of the people involved; the title company, the inspectors, and Intero personnel were exceptionally professional……

(for additional client testimonials, please go to

Sophie’s Team

Intero Real Estate Services, Inc.

Phone: (408) 342-3000

Cupertino, Los Altos, Los Gatos, Saratoga, San Mateo

VP & Managing Officer:First Impression Manager:

Jess Wible Corrine Rogers

(408) 342-3110(408) 342-3000

Sales Manager:Transaction Coordinator:

Mark GisslerJoe Chames

(408) 342-3092(408) 621-6775

Marketing Manager:Administrative Assistant:

Teressa FrancisRiyel Manero

(408) 342-3010(408) 329-4605

CEO:REO Transaction Coordinator:

Gino BlefariAddie Grilli

(408) 342-3007(650) 947-4682

COO:Field Manager:

Tom TognoliKen Grilli

(408) 863-3000(408) 202-7545

Chicago Title

Phone: (408) 253-9050

RoofServ Roofing ServicesPreferred Termite Services

(408) 842-1057(800) 971-1599

RETECT Property Inspections

(408) 365-0255

First American Home Warranty

(800) 992-3400

***NO CHARGE if escrow doesn’t close***

Loan Consultants

Victoria LongSoh Wah ChangBrian GriegoCindy Solis

ChaseIntero MortgageWells FargoBank of America

(408) 802-1048(408) 406-2364(408) 483-6418(408) 426-1144

JCP Geologists

***NO CHARGE if escrow doesn’t close***

(800) 748-5233

I also have a team of repair & remodel contractors, landscapers, stagers, inspectors, insurance agents, financial advisors, CPAs, estate attorneys, etc.

Frequently Asked Questions When Selling a Home

How much is my home worth?

Please see the competitive market analysis provided.

How long will it take to get it sold?

When a property is priced correctly, it will be sold in 2 to 4 weeks in a normal market.

What do you do to sell homes?

There are two types of real estate agents … passive and active. I am an active agent. Passive agents use activities like ads, open houses, internet… they wait for other agents to bring buyers, and pray that someone will make a good offer. I will spend my time actively marketing your home to the public and other active agents to find a buyer. Included in the package, I have an 18 point Action Plan which outlines the steps I take every day to get your property sold for you.

Why is listing period 6 months?

6 months is the industry standard. This doesn’t mean I will take 6 months to sell it. I will update you each week the activities and any changes in the market. Things will move swiftly. Satisfaction is guaranteed.

Shouldn’t we start out with a high price so we can come down later?

Newly listed homes generate most interest in the first 2 to 3 weeks of being on the market. If the price is too high, the home will not sell and interest will drop off. Homes priced too high typically end up going through multiple price reduction before it’s sold. This is known as ‘chasing the market down’. It’s better to list a property slightly below the market, to attract the most number of buyers up front to generate as many offers as possible and push the sold price up. This strategy puts way more money in your pocket at the end.

Another agent said they could get me more money.

Many agents will take listings knowing they are overpriced just to get the listing. The agent will then start beating you up on the price in an attempt to get it back down to where it should be. They are either afraid to tell you the truth up front or they don’t know how to price properties.

If we sell our home ourselves, won’t we make more money?

Statistics from National Association of Realtors show that homes sold by full service realtors sell for 10-12% more than those sold by For-Sale-By-Owners. And 98% of For-Sale-By-Owners eventually list with a real estate agent. In addition, a full service broker will assure all legal paperwork and disclosures are completed properly and timely.

If we sell our home through a discount broker, won’t we make more money?

Working with a discount broker really is not that different from selling it yourself.

Is Intero A good company?

Intero was started in 2002 by a group of Real Estate Veterans. Today we own the #1 market share in the area. We help more buyers and sellers in this market. We can expose your property to more qualified buyers in the market than any other firms.
18 POINT LISTING PLAN OF ACTION

My objectives are the following:

  1. To assist in getting as many qualified buyers as possible into your property until it is sold.
  2. To communicate to you weekly the results of our activities.
  3. To assist you in negotiating the highest dollar value … between you and the buyer.

The following are the steps I take to get a home sold, the ‘pro-active’ approach:

  1. Submit your property to local multiple listing service.
  2. Price your property competitively … to open the market vs. narrowing the market.
  3. Promote your property at the local broker sales meetings.
  4. Develop a list of features of your property for the brokers to use with their potential buyers.
  5. Email a features sheet to the top 50 agents in marketplace for their potential buyers.
  6. Suggest and advise as to any changes you may want to make in your property to make it more saleable.
  7. Constantly update you as to any changes in the marketplace.
  8. Prospect 3 hours per day and talk to 30 people per day looking for potential buyers.
  9. Contact over the next 7 days … my buyer leads, center of influence and past clients for their referrals and prospective buyers.
  10. Add additional exposure through a professional sign and lock-box.
  11. Use a designated property info hot line 800 number to generate buyer leads for your property.
  12. Keep you aware of the various methods of financing that a buyer might want to use.
  13. When possible have the cooperating brokers in the area tour your property.
  14. Follow up on the salespeople who have shown your property … for their feedback and response.
  15. Assist you in arranging interim financing … if necessary.
  16. Represent you on all offer presentations … to assure you in negotiating the best possible price and terms.
  17. Handle all the follow-up upon a contract being accepted … all mortgage, title and other closing procedures.
  18. Make sure you are paid at closing.