Scott Hirst

32009 Cypress Way · Castaic, CA 91384

· www.linkedin.com/in/scotthirst1

Cell (661) 618-4510 · Home (661) 295-8651

Healthcare Sales & Marketing Executive

Marketing Management · Strategic Accounts · Business Development

Highly accomplished sales & marketing executive with outstanding record of building teams, growing revenue and EBITDA, expanding market share and increasing brand awareness. Results-oriented, decisive leader with proven success in directing and developing talent, managing strategic accounts and corporate alliances. Recognized for building and executing integrated marketing programs, product development & launch and portfolio management. Skilled in market analysis, strategic planning and execution, customer insight expertise and establishing lasting business alliances. Experience with merger & acquisitions, integration planning and execution, and managing through ownership changes via private equity.

Core Competencies

·  Leadership
·  Team Building & Mentoring
·  Relationship Management / ·  Forming Strategic Alliances
·  Market & Channel Management
·  Solution Selling / ·  Strategic Planning & Implementation
·  Contract Negotiations
·  Budgeting & Forecasting

Professional Highlights

PRECISION DYNAMICS CORPORATION – San Fernando, CA 1991-Present

Director of Strategic Partnerships (2010-Present)

Directed efforts to grow $37 million strategic partner business with key channel partners.

Ø  Managed the Strategic Partner Plan within each assigned distribution partner, maximizing new business development. Focused on new revenue and growth, and establishing effective relationships with C-level executives.

Ø  Pioneered new business opportunities totaling $18 million, program savings of $500,000 and shared supply chain savings of $400,000.

Ø  Built partner strategy in Canadian healthcare market resulting in $10 million new business opportunity

Ø  Redesigned and launched $2.3 million national Value Added Reseller program.

Ø  Executed partnership program with national scientific distributor resulting in $1.4 million new business pipeline.

Director of Marketing (2006-2010)

Planning, development and execution of integrated marketing plans for the $80 million North America healthcare business segment.

Ø  Marketing lead on Private Equity Investment project and M&A team for three acquisitions totaling $100M.

Ø  Successfully restructured and integrated marketing team(s) following company’s largest merger. Included resources and programs in multiple locations (CA, IL, FL), $40 million product portfolio, corporate re-branding, websites, item master integration into Oracle and 18,000 line item competitive cross-reference.

Ø  Delivered new product sales (including line extensions) contribution of $6.6 million over 4 years.

Ø  Led cross-functional team for New Product Development Roadmap. Introduced business case process to create a more efficient method of identifying and selecting new projects, and improving speed to market.

Ø  Coordinated marketing efforts to divest $2.5 million of non-core products. Included identifying buyers, negotiating terms and ensuring successful transition to achieve revenue & EBITDA objectives.

Ø  Liaison for business development and marketing support for international markets (EMEA & APLA).

Scott Hirst / / Cell (661) 618-4510 Page 2

Marketing Manager (2004-2005)

Managed all product marketing activities for $36 million healthcare division. Included marketing strategy, forecasting, advertising and promotional programs, product management, customer satisfaction, and distribution strategies.

Ø  Developed and executed detailed marketing plan for Auto-ID Solutions. Resulted in annualized double digit growth for bar code related media.

Ø  Catalyst for incremental revenue growth of $855,000 resulting from Private Label and GPO contracts.

Ø  Negotiated terms and conditions on a strategic distribution agreement resulting in $240,000 savings in program fees..

Product Manager (2000-2003)

Portfolio management responsibility for $3.6 million product category

Ø  Exceeded plan for product portfolio by $755,000.

Ø  Catalyst for $2.9 million in sales growth at top 10 national accounts.

Ø  Transitioned product line to off-shore supplier resulting in +$400,000 change in gross margin.

Regional Sales Manager (1994-1999)

Trained and managed 4 independent sales representatives responsible for generating $4.3 million in sales per year. Team consistently met monthly and annual goals.

Ø  Achieved 100% of targeted growth plan over 6 years. Regional Manager of the year award 1997.

** Additional experience in sales and account manager positions with companies in healthcare and telecommunications.

Educational Background

Master Business Administration · University of La Verne, La Verne, CA

Bachelor of Science in Business · University of Scranton, Scranton, PA

Professional Development:

Board of Governors – Healthcare Manufacturers Marketing Council (HMMC)

Advance Medical Sales (AMS) - Health Industry Distributor Association (HIDA)

Product Innovation Workshop – IBM Centers for Solution Innovation

Speed to Market – Lean Product Development - California Manufacturing Technology Consulting (CMTC)

Proficient in Microsoft Office, Oracle ERP/CRM and Salesforce.com