Developing and Using Audio-visual Support.

·  Guidelines when designing visual aids

-  Unity – Use only one idea for each visual aid and include a headline.

-  Simplicity – Make ideas and relationships simple and memorable and avoid cluttering a visual with too many words, numbers, or graphics. The audience should be able to grasp the concept in 10 to 15 seconds.

-  Legibility – Make letters big and readable for all in the audience.

-  Consistency – Use the same type style and art style.

-  Clarity – Avoid type that is too small to read; avoid all caps.

-  Quality – Make it neat and professional, and remember to proofread.

·  Using Colors

-  Be aware that various types of equipment interpret colors and show them differently.

-  The primary concern in color usage is visibility.

-  Use sufficient contrast between foreground and background items.

-  If you use a dark background, use very light colors for lines and text.

-  If you use light background, use very dark colors for lines and text.

-  Color is excellent to explain or emphasize a single point.

-  Keep colors to 3 or 4 per visual or per presentation.

-  Do not use the following combinations of colors:

o  Red and green

o  Red and orange

o  Green and yellow

-  Do not change colors with each slide – consistency is the key.

-  Highlight the information you want to feature and lowlight the secondary elements.

-  Use a build series to reveal new material as you talk about it. Each new line added appears in a highlighted color while the previous line drops to a darker or subdued color.

·  Formatting Text

-  Keep the content of the VA’s to a minimum using as few words and lines as possible without degrading the intent of the words.

-  One main point per slide

-  No more than five words per line

-  No more than five lines total per visual aid.

-  Avoid using punctuations.

-  Ideas should be grouped and arranged visually.

-  The overall formatting of text should reveal the organization and emphasis.

-  Bullets should have only the first word and proper names capitalized. All other words should be lowercase.

-  Type should be readable and easily comprehended.

-  It is recommended that you use Sans serif or Ariel fonts.

-  Use script or fancy type fonts only for special design.

-  Avoid cartoonish fonts

-  Use no more than 2 or 3 different fonts in a presentation.

-  Text should be large enough to read without effort

-  Titles should be 36-48 points.

-  Text should be 24-36 points.

-  The most important text should be placed at the top and in the brightest color.

-  Use uppercase and lowercase letter.

-  Proofread your visuals and then gave someone else proofread them for you.

·  Charts and Graphs

-  Data elements should be the thickest and the brightest colors.

-  Place legends on the bars, lines or wedges of a pie rather than having an actual legends to allow for faster comprehension since the eyes don’t have to bounce back and forth from the legend to the data element.

-  Use solid colored lines, solid colored bars in a graph and solid colored wedges in a pie chart (reserve hatched patterns for black/white handouts).

-  The most important data should be depicted in brighter colors.

-  Don’t put up an entire complicated chart or graph (provide handouts of the whole chart so the audience can follow).

-  In table charts, line up decimal places, and highlight important numbers or words by changing color or size.

-  In bar graphs, use as few bars as necessary with a maximum of six different bars.

-  In line graphs, use no more than 3 lines per chart, using thick, solid, colored lines instead of patterned lines.

-  In pie charts, use a maximum number of 6 slices.

o  If you need more, group smaller slices into one groups titled “Miscellaneous” or “other” and pull this group out into another chart.

o  Order slices beginning with the largest slice or the most important data starting at 12:00 position and arranging subsequent slices clockwise.

o  Emphasize one slice by moving it out of the circle.

o  Label slices on or next to the slice.

o  Use whole numbers as much as possible.

·  Final Tips for Using Visual Aids

-  Remember that Murphy's Law is always ready to strike (if something can go wrong, it will, at the most inconvenient time).

-  Always set up any audiovisual aids well in advance and always test them before the lecture.

-  Be prepared to carry on if there is a breakdown (use the board instead).

-  When using audiovisual aids, be sure to "mark-up" our notes so you know when to display them.

-  Remember the reason for visuals is to explain a complex idea concisely and focus your audience on your logical conclusion.

-  Display props only large enough to be seen by everyone

-  Choose the right number and type of visual - enough to support and not distract

-  Consider distributing handouts before you begin to speak

-  Display props for inspection, do not pass them around the audience (It can be distracting)

-  Avoid turning out all lights for use of visuals, ask someone to control this for you

-  Use sound and special effects sparingly. Remember, all items on a visual aid should be for the purpose of direct support to the main point you are presenting.

TEN COMMANDMENTS FOR USING VISUAL AIDS
I / Thou shalt ensure visual aids enhance, support, exemplify and/or facilitate understanding of material covered in thy presentation.
II / Thou shalt ensure all information presented visually is brief and concise, is presented in the most comprehensible format, and is edited to the minimum number of words possible.
III / Thou shalt ensure visual aids always are legible and clearly visible to all in attendance.
IV / Thou shalt not have more than two or three facts or information points per image; six are allowed as a maximum if thou must digress.
V / Thou shalt not load too much visual material into thy talk.
VI / Thou shalt use color for emphasis, distinction, and clarity only.
VII / Thou shalt not read visual aids to the audience in place of giving thy talk.
VIII / Thou shalt be aware of the "life span" of each visual piece.
IX / Thou shalt rehearse thy talk with thy visual aids.
X / Thou shalt prepare visual aids that can be accommodated by the technology on hand and the speaking environment.

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