DECA/COOP Overview Goal:
To understand the basic content of the Marketing course as part of the Marketing Education program.

Marketing Education:

Courses Taught in the ______:

•Marketing

•______

•Strategic Marketing

•______

•Fashion Merchandising

What is involved? “______Marketing Program”

  • ______
  • Marketing Work Experience (______)
  • ______

Work Based Learning Strategies (COOP)

A program designed to give students an option to receive an______for satisfactorily working a ______.

______of students grade is derived from ______, 30% from ______filled out weekly

Basic Rules:

1. You must keep a job all semester long. ______quarter!

2. If you change jobs, you must find another job

3. You receive a ______in addition to your Marketing class grade.

4. 135-150 hours/ semester, approx. ______.

5. ______for that quarter and the two week rule still applies.

6. You may be dropped from COOP at the discretion of the Advisor.

COOP Jobs

Advertising/Display

______

Sales Associate

Counterperson (Service, etc)

______

Telemarketer

Customer Service Representative

______

Cannot do childcare, lawncare, etc.

Understand and describe the value of DECA.

What is DECA?

DECA’s full name is:______

DECA is a co-curricular club for Marketing Students. DECA is a part of your Marketing Class, but membership is optional.

DECA is a ______or Career and Technical Student Organization.

DECA is a ______with over ______in the US, DC, Canada, China, Guam, Puerto Rico, Korea, Mexico, The US Virgin Islands, Germany and Hong Kong.

DECA has over ______worldwide and over ______members here in North Carolina

A student organization that:

Maintains a series of competitive events. ______

Offers awards and recognition through ______

Offers ______

Why should I join DECA?

Sense of belonging

______

Motivational involvement

Competitive involvement

Personal growth and development

______

Who can join DECA?

 Any motivated, hard working student taking a ______such as marketing, sports and entertainment marketing, travel and tourism or fashion merchandising.

Basic Facts

Colors: ______

Blue represents sincerity

Gold represents ______

Emblem: Diamond

Four points on the ______:

______for college and careers in marketing, finance, hospitality or management

community oriented by gaining an appreciation for the benefits of service and their potential impact on the community and world

professionally responsible with ethics, integrity and high standards

______by practicing key leadership skills such as goal setting, consensus building and project management.

Headquarters:

International: ______

North Carolina: ______

DECA Publication:

DECA ______

DECA Tagline

DECA prepares ______and entrepreneurs for ______in ______, finance, hospitality and management in high schools and colleges around the globe. (Never changes!)

DECA Annual Themes

International DECA Theme: “Be Epic !!!”

NC State DECA Theme: “NC DECA.... An EPIC Story, History in the making! ”

Levels of DECA

LevelWest

Local (HS)West Forsyth HS

District ______

State North Carolina

Region ______

InternationalUnited States

Divisions of DECA

______

______

Alumni – Previous members

Professional – Professional non-members who want to support DECA

DECA Conferences

______(MCEC) = District five competition. Burlington, NC December 2015

______(NC CDC) = State competition in Greensboro. March 10-12, 2016

International Career Development Conference (ICDC). Nashville, Tennessee

April 22-27, 2016

What do you do at a DECA competition?

Competition Category Examples:

______

Food Marketing

Restaurant and Quick Serve Restaurant Mgmt

Retail Merchandising

Automotive Services Marketing

______

Advertising Campaign

Fashion Merchandising Promotion Plan

MCEC “District” Competition:100 question test, 1 role play

State CDC:______

International CDC:100 question test, 2 role plays

“CDC= Career Development Conference”