Chapter Five Assignment
5.1 Project Pricing
5.2 Project Presentation
Use your cost analysis results from Chapter Four and add your design fees to the cost of the event.
Using Preston’s business advice on pricing strategy determine your overhead, direct cost, mark up, operational margins and any pricing adjustments for your event design and installation.
Prepare a Scope of Work proposal and include an outline of what services you will provide along with the total cost to implement your event design.
Complete and submit forms 5.1 and 5.2 from the SWED Resource Library and submit them through the Assignment Submission Page.
Share your work in the SWED student center blog.
5.1 Project Pricing
Name: Crystal Brown / Email:5.1 List only the companies you have chosen to produce the event and add their fees and your markup and/or overhead formula. You may decide to add 15% to the cost per service vendor or 100% mark up on custom design creations. For example, if a centerpiece is created by a vendor and it cost you $50.00 you would charge your client $100.00 if using a 100% mark up.
CATEGORY / BUSINESS NAME/ADDRESS / Cost + Markup and/or Overhead / Client FeeFurniture Rentals / Classic Party Rentals
9313 Burge Avenue
Richmond, VA 23237
804-743-7980
http://classicpartyrentalsva.com/ / Cost: $3006.50
Mark Up: $530.98 / $3537.48
Flowers / Lasting Florals
3541 Clintwood Rd
Midlothian, VA 23112
804-839-1047
https://www.lastingflorals.com/ / Cost: $3308.75
Mark Up: $1323.20 / $4631.95
DJ & Photo Booth / Black Tie Entertainment
212A E Franklin St
Richmond, VA 23219
804-788-4603
https://www.musicdj.com/ / Cost: $2000
Mark Up: $300 / $2300.00
Catering / DeFazio’s Catering
2601 Tuckernuck Dr Suite B
Richmond, VA 23294
804-577-8035 / Cost: $12518
Mark Up: $1877.15 / $14395.15
Lighting Company / The Lighting and Sound Co.
1535 West Avenue
Richmond, VA 23220
804-893-5066
/ Cost: $3000
Mark Up:
$450 / $3450.00
Tent Rental / Classic Party Rentals
9313 Burge Avenue
Richmond, VA 23237
804-743-7980
http://classicpartyrentalsva.com/ / Cost: $590
Mark Up: $110 / $700.00
5.2 Project Presentation
5.2 This worksheet is an example of what you will present to your client. Use worksheet 5.1 to add in the total cost to the client per category. An example is below.
CATEGORY / Details / Cost / Quantity / Client FeeTable Florals – Bridal Party / 10 White Anemones
4 Large Pink Garden Roses
1 Large Eucalyptus Garland / $800 / 1 / $800
Table Florals - Centerpieces / 2 White Anemones
Succulents / $96.21 / 18 / $1731.95
Table Florals – Cake Table / Eucalyptus / $100 / 1 / $100
Florals – Bouquets and extra stems for venue / 100 White Anemones
50 Eucalyptus
50 Large Pink Garden Roses / $2000 / 1 / $2000
Furniture / Round Tables & Cloths / $25.01 / 20 / $500.20
Furniture / Farm Table & Cloths / $94.30 / 2 / $188.60
Furniture / Flatware, Dinnerware, Chargers / $8.32 / 225 / $1872.00
Furniture / Chairs / $3.45 / 216 / $745.20
Furniture / Cocktail Tables & Cloths / $21.74 / 5 / $108.70
Furniture / Rectangular Tables & Cloths / $17.54 / 7 / $122.78
DJ & Photo Booth / DJ Set Up & Services / $1600 / 1 / $1600
DJ & Photo Booth / Photo Booth Set Up & Services / $700 / 1 / $700
Catering / Surf & Turf Special / $42.49 / 220 / $9347.80
Catering / Alcohol Package / $22.94 / 220 / $5047.35
Lighting / Chandeliers / $600 / 5 / $3000
Lighting / String Lights / $45 / 10 / $450
Tent / 20x40 Tent with Fabric Swagged from Ceiling / $700 / 1 / $700
Total: / $29014.58
Chapter 5
5.1
___List companies chosen to produce the event. Add the fee and mark up or overhead formula. Use form 5.1 in the SWED Resource Library and submit to the Assignment Submission Page.
5.1 Rubric Grading Key:
4___Exemplary: 100% – 90%
· All pricing formulas reflected in the proposal.
· Additional options presented as a way to add value.
· Cost saving ideas represented.
3___Accomplished: 89% - 80%
· All pricing formulas reflected in the proposal.
· Additional options presented as a way to add value.
2___Developing: 79% - 70%
· Pricing formulas reflected in the proposal do not cover all cost and reflect a profit. Needs more work.
1___Beginner: Below 70%
· Assignment completed incorrectly or formulas were not applied to reflect overhead cost and profit margins.
5.2
___Prepare a scope of work proposal including an outline of services provided along with the total cost to implement the event design.
___Submit the scope of work proposal to the online student center.
Complete form 5.2 from the SWED Resource Library and submit to the Assignment Submission Page.
5.2 Rubric Grading Key:
4___Exemplary: 100% – 90%
· Professional presentation on company letterhead.
· Visually pleasing with graphics and images from the design concept.
· All pricing formulas reflected in the proposal.
· Additional options presented as a way to add value.
· Cost saving ideas represented.
3___Accomplished: 89% - 80%
· All pricing formulas reflected in the proposal.
· Additional options presented as a way to add value.
2___Developing: 79% - 70%
· Pricing formulas reflected in the proposal do not cover all cost and reflect a profit. Needs more work.
1___Beginner: Below 70%
· Assignment completed incorrectly or formulas were not applied to reflect overhead cost and profit margins.
It is highly recommended that you complete the self-assessment prior to submitting your assignment.