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FOR IMMEDIATE RELEASE
BLACK BOOK ANNOUNCES PARTNERSHIP WITH FINANCIAL TECHNOLOGY PIONEER AUTOGRAVITY
Black Book to power vehicle trade appraisal for revolutionary AutoGravity car finance platform
LAWRENCEVILLE, GA (March 7, 2017) – Black Book, a division of Hearst Business Media that provides new- and used-vehicle valuation services and custom data licensing solutions, today announced an agreement to power vehicle trade appraisal for AutoGravity, a digital pioneer offering a turnkey approach to the entire online car shopping and financing experience.
The internet is increasing in prominence for every part of the car-buying process. A recent survey from eBay Motors found that 87 percent of car shoppers used the internet in some way in the past six months when buying a car. AutoGravity caters to these shoppers by offering a one-stop-shop where customers can find their desired vehicle and dealer, value their trade and secure their financing – all on their smartphone.
Many dealers feel the trade appraisal portion of that process is responsible for sealing the deal in most sales opportunities. Customers now enjoy the most transparent and accurate trade appraisals, with the most up-to-date vehicle valuation data powered by Black Book. With more than 300 years of combined experience, as well as an editorial and analytics team monitoring daily auctions throughout the country, Black Book offers AutoGravity and its customers access to the industry’s most timely and accurate valuation data.
“AutoGravity serves a growing generation of digitally-savvy car shoppers that seek convenience and control through their smartphones,” said Andy Hinrichs, Founder and CEO of AutoGravity. “The ability to offer our customers the most accurate and transparent trade appraisals from Black Book is a critical part of our turnkey approach to the mobile car shopping and financing experience.”
“We’re pleased to bring AutoGravity our legacy of vehicle valuation data, combined with an analytics approach that enables the most accurate trade appraisals possible,” said Jared Kalfus, Senior Vice President of Sales at Black Book. “Online car financing and shopping will only grow more significant in the future, and a platform such as AutoGravity caters to the way consumers want to shop for cars and trucks.”
AutoGravity is available for download from the Apple App Store and Google Play Store. AutoGravity is also available as a mobile-responsive web-app at The app guides car shoppers through an intuitive four step process:
- Select any make, model and trim of new or used car available in the United States.
- Select any dealership from AutoGravity's proprietary national database; the platform automatically pinpoints your location and shows you the closest dealers selling the vehicle.
- Search for financing for your selected car, right on your smartphone. You can value your trade, scan your driver's license and connect to social media to quickly pre-fill your finance application.
- Receive up to four finance offers within minutes. Simply select the loan or lease offer that's right for you and head to the dealership to complete your purchase with peace of mind.
AutoGravity is a FinTech pioneer on a mission to transform car financing by harnessing the power of the smartphone. AutoGravity partners with the world's leading banks and financial services companies to give consumers direct control over how they finance their cars. Available as a native iOS, Android and web app, AutoGravity offers a secure and convenient platform that empowers customers with multiple finance offers within its network of trusted car dealerships. Based in Irvine, California, AutoGravity was founded in 2015 by an international team of digital natives and industry veterans. For more information on AutoGravity, please visit and follow @AutoGravityHQ on Twitter.
About Black Book
Black Book® is best known in the automotive industry for providing timely, independent and accurate vehicle pricing information, and is available to industry-qualified users through online subscription products, mobile applications and licensing agreements. A leading provider since 1955, Black Book has continuously evolved to ensure that it achieves its goal of delivering mission-critical information to its customers, along with the insight necessary to successfully buy, sell, and lend. Black Book data is published daily by National Auto Research, a division of Hearst Business media, and the company maintains offices in Georgia, Florida, and Maryland as well as the Canadian Black Book in Toronto. For more information, please visit BlackBook.com or call 800.554.1026.
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