eFolder WhitePaper:
HowtoChoosetheBestCloudBackupServiceforOffice365
January2015
Introduction
ThispaperisaresourceforIT-responsibleprofessionalsworkingincorporationsthatuseMicrosoftOffice 365.Ithasbecometheproductivitysuiteofchoiceformanyorganizations.Becauseitisacloud-basedservice,Office 365dataisstoredoff-premisesandisnotincludedinthebackupprotocolsyourcompanyhasestablishedforon-premisesdata.FormanyITmanagers,thisisnotaconcernbecauseOffice 365hastakenadequatemeasurestoensuretheintegrityofitsdata.Butlikemostothercloudserviceproviders,Office 365’sinfrastructureisdesignedtoensurecontinuityofserviceandsafeguarddatafromhardwarefailureonitsend.Whatitcannotprevent,however,areerrorsthatoriginateontheuserend.ThatiswhyMicrosoftrecommendsusingathird-partybackupsolutionfordatastoredonitssystem.
ThispaperwillhelpusersofOffice365determineifthirdpartyOffice365backupmakessensefortheirorganizationsand,ifso,howtodifferentiatebetweenthevariousvendorsprovidingthisservice.Thepaperbeginswithabriefsurveyofresearchfocusedontheriskofdatalossinthecloudanditsimpactonanorganization.Thisisfollowedbyadiscussionofthird-partyOffice365backupoptionsavailabletomitigatetheriskofdataloss.Focusingoncloud-based,Software-as-a-Service(SaaS)solutions,thispaperprovidesachecklistofrelevantquestionstoaskinordertohelpdifferentiatebetweenthetopprovidersofthirdpartyOffice365backupsolutions.Theobjectiveistohelpreadersdeterminethebestfit fortheirindividualorganizations.
1.Howcommonisdatalossincloud-basedservices?
Top5waysdataislostinthecloud
1.UserError-64%Registereduserswhoaccidentallydeleteoroverwritedata.
2.Hackers-13%
Outsiderswhogetintothesystemwithnefariousintent.
3.Closingaccount-10%Registereduserorproviderwhoclosesanaccount withoutregardforthedataleftbehind.
4.MaliciousDelete-7%Aregistereduserwhopurposelydeletesdata.
5.Third-PartySoftware-7%Unintentionaldataoverwritebythird-partysoftwareontheuser’ssystem.
Datalossoncloudplatformsismorecommonthanyoumightthink.AJanuary2013SaaSreportfromtheAberdeenGroupprovidedaclearpictureofdatalossinthecloud.Thesurveyshowedthat32%ofthecompaniesthatareusingSaaSserviceshavereportedlosingdata.
ReasonsforSaaSDataLoss
However,thisislessofareflection ontheplatformsthanitisonthepeopleusingthem.PlatformssuchasOffice 365rarelylosecustomerdata.Inalmosteverycase,datalossinthecloudistheresultofexternalforces.IntheAberdeenstudy,usererroraccountedfor64%ofdataloss.Thisisconsistentwiththefindings ofastudydonebytheITPolicyComplianceGroupthatshowedhumanerror,inoneformoranother,accountsfor75%ofalldataloss,whethercloud-basedoron-premises.
AccordingtotheAberdeenGroup’sreport,hackers,alongwithmalicious,purposefuldeletionofdata,wereresponsiblefor20%ofdataloss.Softwarecompatibilityandcorruptionissuesaccountedfortheremaining17%ofdataloss.
Thepointhereisthatdatalossincloud-basedservicesisarealthreat.Inalmosteverycase,datalossisnottheresultofhardwarefailureontheSaaSprovider’send,butiscausedbysimpleerrorsbyyourownwell-intentionedusers.EvenyourmostexperiencedusersarenotimmuneasillustratedbyapostbyAppleco-founderSteveWozniakonGizmodo,inwhichheexplainedhowathirdpartyappaccidentallyoverwrotehisGooglecalendarduringaroutinesystemupdate.Understandingbothhowdatacanbelostoncloud-basedplatformsandthedegreeofthatthreatarethefistepsinprotectingyourdata.
2.Whatimpactdoeslostdatahaveonanorganization?
Corrupt,missing,ordeleteddataisdisruptivetoacompanyonmanylevels,nottheleastofwhichisfinancial. A2013reportfromthePonemonInstitute,2013CostofDataBreachStudy:GlobalAnalysis,showed that the consequences of data loss can be financially significant.AreportcitingthissurveyfromITWorldstated:“Datalossescostcompaniesbig.Infact,onaverage,itcosts$136foreveryrecordlost.Andthatfinancial disincentiveiswhatspursmanyofthemtobe betterstewardsofourdata(oratleasttryharder).”
Thecostcanevenbehigherdependingonyourindustry.ThePonemonstudyfoundthatthecostofdatalosscouldbeashighas
$233perrecordlostforahealthcarecompanycomparedto$111for an educational institution.The average costof data loss can alsovarybygeography,withtheUSandGermanyinthetopspotsforabsorbingthegreatestfinancial impactforlostdata.
Datalosscanseriouslydisruptbusiness.AsanITprofessional,youknowhowdisruptivedatalosscanbetotheorganization.Quantifyingthecostofthatdisruptionhelpsclarifytheimportanceofprotectingclouddata.Themorereliantanorganizationisoncloud-basedservices,themorerelevantthispointbecomes.
3.Whataretheoptionsforreducingtheriskofdataloss?
Cloud-to-Cloud
BackupBasics
Alltheleadingcloud-to-cloudbackupservicesarecharacterizedbythesemain backupfeatures:
•Automation- Backupsoccurautomaticallyonapredeterminedschedule.
•Frequency-Backupsarerunatleastevery24hours.
•Security-ServerSideEncryption(SSE)and256- bitAdvancedEncryptionStandard(AES-256)
•Reliability-Durabilityandavailability ofserviceratingsinexcessof99%.
•SaaS-Requiringnopurchaseormaintenance of software.
•Pricing-Afreetrialperiodwithmonthlyfeeschargedperuseraccount thereafter.
•Autonomy-Serviceworksindependentofsourceapplication.
•SLA-Reasonableservicelevel agreements ensuringhighleveloffunctionality
anduptime.
Oneofthe challengescompaniesfacewithcloud computing isthedecentralizationoftheirbusinessdata.ITprofessionals,whooncecontrolleddatamanagementfromtheiron-premisesservers,nowexperienceasenseof“datascatter”.Inthisnewscenario,theresponsibilityofmanagingandsafeguardingtheorganization’sdatastillfallsontheITdepartment;however,muchofthatdataisnowbeyond their control, spread acrossseveral cloud servers. Thisnew,decentralizeddatalandscapeisoneofthemainreasonswhyfreshthinkingisrequiredtomitigatetheriskofdataloss.
Firstandforemost,regularbackupofyourclouddataisessential.Aprevalentmisconceptionamongcloudusersisthatcloudservicesbackuptheirusers’dataasageneralrule.Infact,33%ofrespondentsinonestudybelievethecloudserviceproviderisresponsibleforbackinguptheircompany’sdata.Unfortunately,thisisnotoftenthecase.WhileOffice365doesprovidelimitedbackupcoverage,mostcloud-basedservicesareprimarilyfocusedonbusinesscontinuity,notondatabackup.Theywanttoensurethattheirserviceisavailable to users, so they create secure, redundant systems. That’swhy mostSaaSproviders,includingOffice 365,recommendthe useofathird-partybackupprovider.
Thereareseveraldifferentoptionsforsafeguardingyourdatainthecloud.TheserangefromcreatingyourowncustomapptobackupdatafromyourSaaSprovider’sApplicationProgrammingInterface(API)tomirroringyourOffice 365datainrealtimeonyourownserverstomanuallyextractingthedatayourselfonaregularbasis.
ThebackupapproachrecommendedbymanySaaSproviders,includingOffice 365,isafully-automatedcloud-to-cloudbackup.Thispaperwillfocusonthiscategoryofbackup.Asthenumberofcompaniesusingcloud-basedservicestostorecriticaldatahasgrowninrecentyears,sohasthepopularityofcloud-to-cloudbackupservicesas afirst lineofdefenseagainstdataloss.
Thepopularityofcloud-to-cloudbackupisdrivenbymanyofthesamefactorsthatmadeorganizationsturntothecloudinthefiplace.Comparedtopurchasingasoftwareprogramordevelopingyourowncustomapplication,cloud-to-cloudbackupoffersseveraladvantages:
•Theupfrontcostiszero.
•Youcantestdrivetheproductbeforeinvestinganymoney.
•Implementationcanbedoneinamatterofdayscomparedtomonths.
•Thecostsandhassleofdevelopingsoftwareormanagingsoftwarelicenses,maintenance,andhardwarecompatibilityareeliminated.
•Upgradingtonewsoftwarereleasesiseffortless.
•Data can be accessed and managed from virtually anywhere.
•SaaSoffersease ofscalability togrowing organizations.
•OnemorebenefitisthatthereisalwaysanentireteamofdevelopersandspecializedITprofessionalsworkingevery daywithasingle-mindedfocus–makingthatoneapplicationthebestitcanbe.
OnceanorganizationhasdecidedthataSaaSbackupsolutionisrightforthem,thenextchallengeistodecidewhichoneisthebestfit.
4.HowcanIassessthedifferencesbetweenvariouscloud-to-cloudbackup services?
Ifyoutakealookatthetopthreecloud-to-cloudbackupsolutionsforOffice365,you’llfindtheysharemanycommonfeatures.Allprovidereliableautomatedbackupwithrobustdatasecurityandafreetrialperiod.Further,allhavesimilarpricingplansandtermsofuse.
However,beyondthat,theservicescanvaryconsiderablyintermsofeaseofuse,datamanagementfeatures,andtheproductvisionthatguidesdevelopmentmovingforward.Thesedifferencescanbequitedifficulttospotandtime-consumingtoassess.Forthatreasonwehaveincludedaconciselistofquestions(below)tohelpyoudifferentiatebetweendifferentofferingsaswellastodeterminewhich maybestsuityourorganization’s needs.
BeforecommittingtoanonlinebackupserviceforyourOffice365data,itisrecommendedyoutakeadvantageofthatservice’sfreetrial period.During thatperiod,be sureto compareservices in termsofthesecorefeaturesofcloud-basedbackupservice:
•Adding/deletingaccounts
•Schedulingbackups
•Performingunscheduled, manualbackups
•Customizingerrornotifications
•Searchingbacked-updata
•Restoringdata
•Dataoverview
•Reporting
•Support
Thesearethenineareaswhereyouarelikelytofindthemostvariabilityfromservicetoservice.Beyondthesefunctionalcomparisons,explorethefollowingareasinmoredepthtoensureacloud-to-cloudbackupproviderisbestsuitedforyourorganizationtodayandwellintothefuture.Thesetopicshavebeenseparatedintoservice-relatedissuesandserviceprovider-relatedissues.
Assessingtheservice
Howoftencandatabebackedup?
Servicesvaryintermsofhowoftentheybackupyourdatabeforeextrachargesareincurred.TheseadditionalchargesareoftentheresultofexceedingtheOffice 365APIcalllimit.Office 365setsalimit onhow many times a backup service cancall on its API withoutincurringextracharges.
Howeasyisittosearchbacked-updata?
Eachservicetakesaslightlydifferentapproachtosearch.Theresultisthattheprovidershavedifferentsearchinterfaceswhichcanaffectboththeeaseandspeedofthesearch.
Howeasyisittorestorebacked-updata?
Whendataislost,youneedtobeabletoperformarestoreswiftlyandeasily.Willthedataberestoredexactlyasitwasbeforethelossorwillformattingbelostintheprocess?Howmuchcontroldoyouhaveoverwhatisrestored?Forexample,canyouspecifybetweenindividualrecordsorentireuseraccounts?
Whattypeofdataoverviewisprovided?
Thereisanaddedbenefitstocloudbackup:ItprovidesITmanagerswiththeopportunitytoanalyzethebacked-updata.Checktoseewhattypeofdataoverviewtoolstheserviceprovidesandhoweasytheyaretouse.
Howisthebackupprotectedfromusererror?
Weknowthatthebiggestcauseoflostdatainthecloudisduetousererrorormaliciousactivity.Logically,thiswouldalsoapplytoyourbackupservice.Isitpossibleforausertodeletebacked-updatathroughtheonlineinterface?
Assessingtheprovider
Howfuture-proofisyourcloud-to-cloudbackup solution?
Whentheseserviceswerefirstoffered,theonlyconcern wasthereliabilityofthebasicbackupfunctionalityandthesecurityofthedata.Asthecategoryhasmaturedandthechallengesofreliabilityand
securityhavebeenaddressed,manyusersareseekingmorerefinedandfuture-prooffeaturesfromtheironlinebackup.Specifically,businessusers are concernedwiththeabilityofabackupservicetohandlemultipledatasources(e.g.Salesforce, Google Apps,Office365,on-premisesdata,etc.)andhowwellitallowsthemtomanagethisdataonce itisaggregatedinacentralbackup.Thereisacleartrendtodayforcompaniestoadoptcloud-basedsoftwaresolutions.Ascompaniesfindmoreandmoreoftheirimportantdatastoredwithvariouscloudservices,thecentralized managementofthatdata
islikelytobeofincreasingimportance.
Doestheproviderspecializeinservingtheneedsofbusinesses?
Theneedsof individual usersandsmallcompaniescanvaryconsiderablyfromthoseoftheenterprise.Istheservicedesignedforindividualsandsmallbusinesses?Doesitfocusexclusivelyontheneedsofmedium-to-largeorganizations?Isitageneralistthatservesalltypesofusers?Obviouslythebestchoiceisaservicethatspecializesinyourorganization’sspecific needs.Makesurethattheserviceyouselectfocusesonorganizationsofyoursize.
Canon-premisesdatabebackedupaswell?
It’sdifficulttomanagedatathatishousedondifferentservers.Forthatreason,someproviderswillalsobackupon-premisesdataaswell asyourorganization’sOffice 365records.Having specifictypesofdatainoneplacecanmakesearch,informationoverview,andreportingtasksaloteasier.Thiswillbeofincreasingrelevanceasorganizations relymoreoncloud-based services.
Doesthisproviderbackupothercloud-basedservices?
ArecentstudybyForbesMagazineconcludedthattheuptakeofcloudcomputingwillincreaseby36%overthenextthreeyears.IfyourcompanyisonOffice365today,thereisagoodchanceyouareeither usingadditionalcloud-based servicesorwilldo sointhe nearfuture.Usingonevendortobackupmultiplecloudservicesmakessense.Butonlyifthevendoryouchooseprovidesoneinterfacewithseamless,integratedsearch,oversight,andreportingacrossthedifferentcloudservices.Solookforacloud-to-cloudbackupproviderthat,attheveryleast,planstocovermultiplecloudservicesandcheckhowseamlesstheirsearch,overview,andreportingfunctionsarecross-platform.
Whatistheprovider’sdevelopmentplanfortheplatform?Cloud-to-cloudbackupisarelativelynewcategorysoyoucanexpectthevariousofferstobeevolvingatasteadyclipoverthenextfewyears. Thebeauty ofSaaS isthat upgradesareautomatic so theproductkeepsimproving.Atleastthat’strueintheory.Makesureyourprovider’splansfortheplatformareinlinewithyourprojectedneeds.Willitbeabletobackupmultiplecloudservices?Canitincorporateon-premisesdata?Willthebasicfunctionalityworkaswellacrossplatformsasitdoesforoneplatform?Howfuture-proofisthesolution?
5.Summary
PlatformslikeOffice 365arebecomingincreasinglyintegratedintotheday-to-dayoperationsofmanyorganizations.Thisisatrendthatwilllikelyincreaseoverthenextfive years.Thispaperhasspecified thewaysinwhichcloud-baseddataisvulnerabledespitethereliabilityoftheplatform.Mostoftherisktothedatacomesfromusererror,which,inmanycases,isdifficult toprevent.Thecosttoorganizationsthatexperiencedatalossvariesdependingongeographyandindustry,butinallcasesitissignificant.
Eliminatingusererrorandtheothercausesofdatalossisunlikely.However,itispossibleforITmanagerstominimizeitscostanddisruptiontotheorganization.
Aswithanytechnologicaladvancement,therearemeasuresthatneedtobeinplacetoensurethatthedatausedinthecloudremainssafe,secure,andreliable.SaaSisrapidlygrowinginpopularityasthebackupmethodofchoiceforOffice365andothercloud-basedplatforms.Whiletheleadingprovidersoftheseservicesofferverysimilarbasicfeaturesandpricing,significantdifferencesexistbetweenthem.Thesedifferencescanaffecthowwelltheservicewillperformforaparticularbusiness.Forthatreason,theyshouldbeexploredbeforecommittingtoanyoneservice.
Ultimately,thebestcloud-to-cloudbackupserviceforanorganizationwillbetheonethatbestsuitsitsneedstodayandcandevelopinline with its futurerequirements.Thisdocument has outlinedseveralofthevariablesthatcandistinguishoneproviderfromtheothers.Thesedifferencesaresummarizedinadiscussionandincludedinanassessmentworksheet.Usingthesetoolscansavetimeandwillincreasethelikelihoodofselectingtheservicebestsuitedforyourparticularorganization’sneeds.
EvaluationWorksheet
Company A:Company B: Company C:
Rankeachoptiononascaleof1-5withonebeingpoororleastfavorableand5beingexcellentormostfavorable.Additionalspacesareprovidedtoaddyourowncriteria.
Criteria / CompanyA / CompanyB / CompanyCEaseofaddingaccounts
Easeofdeletingaccounts
Easeofschedulingbackups
Frequencyofscheduledbackups
Easeofperformingunscheduled,manualbackups
Flexibilityforcustomizingerrornotifications
Easeofsearchingbackedupdata
Rangeofsearchcriteria
Speedofsearchingbackedupdata
Easeofdatarestore
Speedofdatarestore
Protectionfromdeletionofbackupdataduetousererrorormalice
Dataoverviewcapabilities
Reportingcapabilities
Customersupportexperience
Canback-upmultiplecloud-basedplatformsinadditiontoSalesforce.
Canback-upon-premisedata.
Easeofcross-platformsearch,dataoverviewandreporting.
Specializedinaddressingorganizationsofyoursize.
Future-proofqualitiesofthesolutioninlinewithyourprojectedneeds.
TOTAL:
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