Arthritis Action

ARTHRITIS ACTION

COMMUNICATIONS MANAGER

JOB DESCRIPTION

Reporting to: The Chief Executive

Location: London

Hours: Full-Time (37½ hours per week)

Purpose: Managing communications for Arthritis Action across all Comms channels and functions

Key Responsibilities

·  To implement new communications plans across the spectrum of Comms disciplines including media & PR, member and stakeholder communications, marketing, advertising, and digital & social media.

·  To increase the Charity’s profile using all channels with influencers, organisations and key audiences.

·  To be the Charity’s “brand guardian”, and manage/protect the Charity’s reputation.

·  To support the Charity’s fundraising, services, education and public affairs activities.

·  To lead on all copywriting and production of content (both online and offline), marketing materials and key publications including Annual Review, press releases, articles and statements.

·  To take responsibility for all proactive and reactive PR and planning, and media & social media including media and online monitoring.

·  To process, edit and review digital content (working to Arthritis Action’s organisational and web standards) whilst maintaining content to our accessibility, SEO and brand guidelines.

·  To lead and co-ordinate the development of the website ensuring that it provides support to delivery of the organisation’s strategic objectives.

·  To update the Arthritis Action website using content management systems (CMS) and process updates for other teams.

·  To act as first point of contact for the Digital Content, dealing with general website queries and complaints via email and telephone.

·  To log technical errors and help test changes to online services.

·  To implement and expand social media strategy, and to act as social media administrator.

·  To develop relationships with target media representatives.

·  To oversee the management of a case study database.

·  To ensure that staff are well briefed on key communications issues.

·  To prepare and monitor the annual communications budget.

·  To manage external suppliers and contractors, including the website provider.

·  To lead on maintaining appropriate and consistent language and terminology across all media.

·  To monitor, evaluate and report on all aspects of communications including web traffic.

·  To participate in cross-functional projects, and take an active part in the Charity’s external event programme.

·  To keep up to date on best practice within the charity sector generally – and to pay particular attention to changes in communications innovation, legislation and codes of practice.

·  To develop effective internal and external customer relationships.

·  To enhance communications with colleagues, and develop an understanding of the Charity’s work and the needs of its users.

Person Specification - Essential

·  Degree level qualification or equivalent – preferably in a Communications-related subject.

·  At least 8 years working in the field of Communications, and able to demonstrate knowledge of a broad range of Communications activities – media, websites, publications, marketing, social media, PR, events, etc.

·  Excellent oral and written communication skills including the ability to write in Plain English for a range of outlets.

·  Experience of developing and implementing communications strategies in line with an organisation’s vision, values and strategic objectives.

·  Proven and demonstrable experience of working with a wide range of media, developing media strategies and relations, preparing press releases, etc.

·  Experience of monitoring and evaluating communications.

·  Wide experience of working with websites and producing content for websites.

·  Search Engine Optimization analysis and Google Adwords experience.

·  Proven experience of working with social media platforms such as Facebook, Twitter and YouTube.

·  Strong organisational skills with excellent attention to detail.

·  Computer literate with good MS Office skills, internet and web technologies.

·  Excellent interpersonal skills including the ability to influence across the organisation and externally.

·  Commitment to Arthritis Action’s vision, mission and brand values.

·  An understanding of, and commitment to, equal opportunities and diversity – and the commitment to promote high standards of conduct, integrity and probity.

Person Specification – Desirable

·  Knowledge of website content management systems and mass e-marketing tools.

·  Database experience.

·  Experience of working for a Charity or not-for-profit organisation.

·  Experience of managing budgets.

·  Proven and demonstrable experience of editing and producing publications.

·  Experience of working with e-communications, including preparing and sending E-Bulletins, supporter updates, appeals, etc.

To apply

To apply, please send a one a page document setting out why you are interested and suited for the role along with your CV to .

Please note interviews will take place on Thursday 23rd July in Victoria, London.