2017Mini Kit

Eager to get your America Saves Week plans started before the New Year? This is the kit for you! New this year, the Mini Kit offers sample tweets, daily themes, and important resources in advance of the launch of the complete digital kit in January.

(If you haven’t signed up for the Week yet, please click here to sign up your organization today.)

America Saves Week’s Daily Savings Focus

We encourage you to promote these savings strategies each day during the Week:

  • Monday, February 27: Save Automatically
  • Tuesday, February 28: Family Savings Day
  • Wednesday, March 1: Save for Retirement
  • Thursday, March 2: Saving at Tax Time
  • Friday, March 3: Pay Off High-Interest Debt
  • Saturday, March 4: Save for Emergencies

Sample #ASW17 Tweets and Posts

Follow @AmericaSaves and @ChooseToSave on Twitter. Like and promote the America Saves and Choose To Save Facebook pages. Promote the hashtag #ASW17 in any savings or ASW-related content at the end of each tweet and post.

Use this content leading up to and during the week (more content available in January):

Save 50¢ a day for a year & you can build nearly 40% of a $500 emergency fund! via @AmericaSaves #ASW17

Join thousands of orgs committed to helping others save during #ASW17 (Feb 27 - Mar 4) with @AmericaSaves:

Both individuals & organizations can join in #ASW17! Visit for activities, free materials, & more! @AmericaSaves

Savers w/a plan are 2x more likely to save for #retirement, have #emergencysavings, & stick to a budget - @AmericaSaves #ASW17

Are you a successful saver? Try the @AmericaSaves Saver Checklist Tool to check in on your #savings habits: #ASW17

Assess your #savings progress with the @AmericaSaves assessment tool today! #ASW17

The easiest way to save is automatically. Transfer $ to a #savings account every paycheck. #ASW17

Need to escape the winter blues? Build #BetterMoneyHabits to save up for a getaway. #ASW17

Start #saving & encourage others to save w/ these free downloads from @AmericaSaves: #ASW17

A #taxrefund can provide an opportunity to improve your financial situation: @AmericaSaves #ASW17

Pledge or re-pledge to save w/ @AmericaSaves! Receive goal-based savings tips & advice. #ASW17

Sample Article and Important Resources

We encourage you to use the blog content below in your website, email, or other content marketing strategies.

Simple Steps to Save Successfully During America Saves Week 2016

By Tammy G. Bruzon, America Saves

America Saves Week (February 27 – March 4, 2017) is an annual opportunity for individuals to assess their savings and take financial action. Each year, we encourage savers – or potential savers – just like you to set a goal, make a plan, and save automatically.

This America Saves Week, try these five simple steps to help yourself save automatically – and successfully:

  1. Assess Your Savings.

Like your health, you should assess your savings annually to make sure your savings priorities are on the right track. Complete this simple 12-question assessment to find out your current standing and help you plan for the future.

  1. Evaluate your Savings Preparedness

Check off your savings accomplishments on the Saver Checklist to further evaluate where your savings habits need strengthening for your future goals.

  1. Take the America Saves Pledge

Those with a savings plan are two times as likely to save for emergencies and retirement than those without one. Join more than 500,000 American Savers who have already committed to save. When you take the pledge, you can choose to receive text message tips and reminders to help you save towards your goals.

  1. Share Your Savings Goal

Take part in the 2017 #ImSavingFor photo contest. Share a selfie or video that shows what you’re saving for on Facebook, Twitter, or Instagram. Then check AmericaSavesWeek.org in early 2017 to learn more about contest entry details and prizes. Savings never looked so good.

  1. Make Your Savings Social

Are you on Twitter or Facebook? Join America Saves and the American Savings Education Council in encouraging your friends, family, and colleagues to save this week. Better yet, join one of the many Twitter chats that America Saves will be a part of this week to get real-time savings tips and advice.

America Saves Week is coordinated byAmerica Savesand theAmerican Savings Education Council. Started in 2007, the Week is an annual opportunity for organizations to promote good savings behavior and a chance for individuals to assess their own saving status.

Want more? Check out other sample articles on americasavesweek.org that promote the Week to other organizations or keep your eyes peeled for the full digital toolkit that will be available for download in January 2017.