Green NAU Press Kit

Green NAU Press Kit

The Green NAU Press Kit is a resource that can help you promote an event or initiative on our campus or in the community. Accompanying this kit is a recommended press release template, a list of contacts for distribution of your press release, and a suggested campaign timeline. These tools are by no means a requirement, but rather a guide for carrying out a successful promotional campaign. All too often events are not adequately publicized until a couple days before the event. This is NOT an acceptable marketing timeline for your event.

Campaign Timeline

When planning a marketing campaign for your event, a carefully thought out timeline is a great way to ensure successful execution. The following timeline outlines suggestions pertaining to marketing steps that would occur before your event. As noted below, we recommended that you begin your marketing campaign at least 4 weeks in advance.

*Good ‘ole fashioned word of mouth is sometimes the most effective means of marketing your event. Be ready with cards, brochures, or handouts for an even bigger effect.

Press Release Contacts

NAU Flagstaff

Inside NAU – AZ Daily Sun – Check online for specific contact

Green NAU – Flag Live –

Plaid – The Noise –

Public Affairs – Flagstaff Business News –

The Lumberjack – *Be sure to request to have your event put on any

NAZ Today – relevant calendars.

NAU TV –

KNAU –