University of Business in Wroclaw

Faculty of Management and Economics, Field of study: Management

COURSE SYLLABUS
Subject name:
INTERNATIONAL BUSINESS
Field of study:
MANAGEMENT / Level of study:
II cycle - MBA
Language of study:
English / Profile:
practical / Name of program module:
major
Form of crediting the course:
exam / Year of study:……………II………………..
Semester of study: …..…III……………..... / No. of ECTS points:
3
Form of study / Form of classes / No. of hours
Lecture / Exercises / E-learning / Lab. / Project/
workshop / Seminar / Outdoor classes / Foreign language course
Full- time
Part-time / 8 / 4 / 4 / 16
Person in charge of the course (e-mail):
Dr Janusz Kosicki ()
COURSE OBJECTIVES:
CO1. / Presenting knowledge about the rules of functioning of the global market.
CO2. / Building the ability to build business relationships in an international and multicultural environment.
CO3. / Developing the skills to prepare a presentation that demonstrates the benefits of the internationalization of the company's business.
PRELIMINARY REQUIREMENTS:
1.  Knowledge in economics, management, marketing and negotiation.
2.  Ability to prepare and present the project.
3.  Ability to solve practical problems by team work and discussion.
LEARNING OUTCOMES:
LO1 / Understanding of reasons and consequences of globalization.
LO2 / Competitive advantage as a main reason for the internationalization.
LO3 / Ability for analytical preparation of presentation in group work.

1

University of Business in Wroclaw

Faculty of Management and Economics, Field of study: Management

PROGRAM CONTENTS:
No. / LECTURE / No. of hours
F / P
L1 / Globalization of the world economy. / 2
L2 / International economic organizations of a global and regional character. / 2
L3 / The impact of cultural differences on business - communication, negotiation, etiquette. / 2
L4 / Business Ethics in Global Environment. Reasons and consequences of global crisis. / 2
TOTAL: / 8
FORM OF GRADE: rationalization (or not) for globalization – case study
No. / EXERCISES / No. of hours
F / P
Ex.1 / Creation of an international business strategy. / 2
Ex.2 / Marketing strategies of an international enterprise. / 1
Ex.3 / Methods of International Market Research. / 1
TOTAL: / 4
FORM OF GRADE: preparation of business and marketing strategy for internalization
No. / PROJECT / No. of hours
F / P
Pr.1 / How to prepare project? What makes internalization successful? / 1
Pr.2 / Initial preparation of the projects. / 1
Pr.3 / Presentation of the projects. / 2
TOTAL: / 4
FORM OF GRADE: preparation and presentation of individual project
DIDACTIC METHODS
1.  / Lecture with multimedia presentation
2.  / Teamwork project
3.  / Case studies, analysis of events, discussion
STUDENT WORKLOAD:
Form of activity / No. of hours
Full-time / Part-time
1.  / Contact hours with the lecturer (including consultation hours, exams etc.) / 16
2.  / Familiarization with the indicated literature / 19
3.  / Preparation for exercises/project / 30
4. / Preparation for exam / 10
SUM OF HOURS / 75
NO OF ECTS POINTS / 3
BASIC LITERATURE:
1.  / Ch. W. L. Hill, W. Hernandez-Requejo: Global business today, 7th ed., McGraw-Hill, New York 2011.
2.  / P. Kelly: International business and management, Cengage Learning, Andover 2009.
3.  / J. D. Daniels, L. H. Radebaugh: International business, 7th ed., Addison-Wesley Publishing Company, Reading, Massachusetts 1996.
SUPPLEMENTARY LITERATURE:
1.  / T. L. Friedman: The World is Flat: A Brief History of the Twenty-first Century, Farrar, Straus and Giroux, New York 2005.
2. 
3. 
COURSE LEARNING OUTCOMES IN REFERENCE TO FIELD LEARNING OUTCOMES[1]:
Learning outcome / The reference of the given outcome to the outcomes defined for the whole degree program / Course objectives / Program contents
LO1 / F2_K07, F2_C08 / C01 / L1-2, Ex1
LO2 / F2_C05, F2_C08 / C02 / L3, Ex2, Pr1
LO3 / F2_K10, F2_C09 / C03 / L4, Ex1-3, Pr1-3
GRADING CRITERIA:
Learning outcomes / For grade 2 / For grade 3 / 3,5 / For grade 4 / 4,5 / For grade 5
LO1 / Lack of expected learning outcomes
<50% / Achievement of learning outcomes with ignoring some important aspects or serious inaccuracies
> = 50-69% / Achievement of expected learning outcomes without taking up some of the less important aspects
> = 70-89% / Achievement of expected learning outcomes with covering all relevant aspects
> = 90%
LO2 / Lack of expected learning outcomes
<50% / Achievement of learning outcomes with ignoring some important aspects or serious inaccuracies
> = 50-69% / Achievement of expected learning outcomes without taking up some of the less important aspects
> = 70-89% / Achievement of expected learning outcomes with covering all relevant aspects
> = 90%
LO3 / Lack of expected learning outcomes
<50% / Achievement of learning outcomes with ignoring some important aspects or serious inaccuracies
> = 50-69% / Achievement of expected learning outcomes without taking up some of the less important aspects
> = 70-89% / Achievement of expected learning outcomes with covering all relevant aspects
> = 90%
OTHER USEFUL INFORMATION ABOUT THE COURSE:
1.  / Didactic materials for the course can be published on the e-learning platform or forwarded in an electronic form.
2.  / Basic literature for the course is available in the Library of the University of Business in Wroclaw.
3.  / Plan of studies and the assumed learning outcomes are provided to students on the e-learning platform and available in the Didactic Office. Syllabuses are presented to the students by the lecturers at the first class and are available in the Didactic Office.
4.  / Schedule of classes is published on the e-learning platform and on notice boards in the premises of the University.
5.  / Schedule of exams and on the announcements related to the organization of academic year are available on the notice boards, in the premises of the University, in Virtul Dean’s Office (e-Dziekanat) in the folder „Rector’s Ordinances” and on the e-learning platform.
6.  / Exam dates are agreed between the lecturer and the foreman and submitted to the Didactic Office.
7.  / Lecturers’ consultations can have a form of direct or electronic contact (lecturers’ e-mail addresses are available to students).
CONDITIONS OF GETTING A CREDIT FOR PARTICULAR GRADES:
For 3.0/E grade / 50%-59% of the total number of points
For 3.5/D grade / 60%-69% of the total number of points
For 4.0/C grade / 70%-79% of the total number of points
For 4.5/B grade / 80%-89% of the total number of points
For 5.0/A grade / 90%-100% of the total number of points
Final grade
(total number of points in %) / 20% participation and proactivity shown during the class (case study)
40% business and marketing strategy preparation (group work)
40% presentation and presentation of successful international company (individual project)
………………………..…………………….
Signature of MBA Program Director

1

[1] specified in the Resolution no. 4 of the Senate of the University of Business in Wroclaw of 24.05.2016 on the learning outcomes for the field of Management