COST AND BENEFIT ANALYSIS (CBA)
ABSTRACT
Cost Benefit Analysis is typically used by governments
to evaluate the desirability of a given intervention. The
aim is to gauge the efficiency of the intervention
relative to the status quo. The costs and benefits of the
impacts of an intervention are evaluated in terms of the
public's willingness to pay for them (benefits) or
willingness to pay to avoid them (costs). Inputs are
typically measured in terms of opportunity costs - the
value in their best alternative use. The guiding
principle is to list all of the parties affected by an
intervention, and place a monetary value of the effect it
has on their welfare as it would be valued by them.
During cost-benefit analysis, monetary values may also
be assigned to less tangible effects such as the various
risks which could contribute to partial or total project
failure; loss of reputation, market penetration, longterm
enterprise strategy alignments, etc. This is
especially true when governments use the technique,
for instance to decide whether to introduce business
regulation, build a new road or offer a new drug on the
state healthcare. In this case, a value must be put on
human life or the environment, often causing great
controversy. The cost-benefit principle says, for
example, that we should install a guardrail on a
dangerous stretch of mountain road if the dollar cost of
doing so is less than the implicit dollar value of the
injuries, deaths, and property damage thus prevented.
Cost-benefit calculations typically involve using time
value of money formula. This is usually done by
converting the future expected streams of costs and
benefits to a present value amount.
KEYWORDS
Cost-benefit analysis, Financial analysis, Externalities,
Shadow prices,
1. INTRODUCTION TO COST AND
BENEFIT ANALYSIS
Cost and benefit analysis has been a very active field of
research and study since at least the early 1960s. It
development has had much to do with the evaluation of
public sector investment projects. This type of analysis
is frequently recommended to public sector agencies
use it regularly in the course of their operations. The
practical importance of CBA is not of course confined
to project evaluation. In one form or another, it also
bears on such areas as investment planning,
commercial policy and development policy broadly
defined.
1.1. The particular cost-benefit model
The basic idea behind the model is to: (a) take the
benefits and costs and disaggregate them into their
constituent parts, and then (b) apply unequal weights to
those component that have a different social
significance from others. The level of complexity
involved is equivalent to using a weighted average
rather than an unweighted average to summarize the
typical affect in statistics.
1.2. Some general issues
The principles of economic analysis of project are
exactly the same as the principles of analysis in other
branches of applied welfare economics. The
distinguishing features of project analysis are twofold:
first, project analysis is typically carried out in greater
detail and specificity than analysis of sectoral or
economy wide issues; and second, it involves a
sequential process within the special context of the
project cycle.
Economic analysis is not a one-shot affair at the
appraisal stage, which immediately precedes the
commitment of financial resources to the project. If, as
in some cases, it is limited to the appraisal stage, then it
can serve only as a final check on the overall soundness
of the project proposal. But many of the early decisions
made in developing the project may not enter the
analysis at the appraisal stage.
1.3. Basic approaches
Economic benefits and costs of a project can be defined
only by the effect of the project on some fundamental
objectives of the economy. Given the choice of a
fundamental objective, and the precise manner in which
it is defined, one obtains a measuring rod or a common
yardstick, to assess the various effect of a project.
There is no analytic distinction between benefits and
cost. Cost is simply the benefit forgone by not using the
project resources in other ways. By measuring both
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benefits and costs with the yardstick, one can indicate
in project analysis the net impact on the chosen
objective. If the net impact is positive, or at least not
negative, the indication is that the project resources
cannot be used in better ways from the point of view of
that objective.
2. STEPS IN COST-BENEFIT ANALYSIS
Basically cost-benefit analysis is made up of three
parts:
- a technical-engineering part in which the context and
technical characteristics of the project are identified;
- a financial analysis that represents the starting point
for the CBA and that leads the analysis from the point
of view of the private investor;
- an economic analysis, the true core of CBA, which,
starting with the financial analysis that serves to
identify all the income and expenditure items and the
relative market prices, applies a series of corrections
that allow us to pass from the point of view of the
private investor to that of the public operator.
2.1. Identification of the project
The first step serves to place the project in its
implemental context. Obviously it is necessary to
identify the object of the evaluation, the unit of analysis
to which the cost-benefit analysis is applied. This is
particularly important for groups of projects or for parts
or phases of a larger project that have their own
planning autonomy.
The technical analysis is carried out to ensure the
feasibility of the projected work from a technical point
of view. This involves aspects of an engineering,
management, localization, marketing and
organisational nature. The proposed project must show
that it is the best of the possible alternatives. For each
project at least three alternatives may be considered:
- the do nothing alternative
- the do minimum alternative
- the do something alternative.
2.2. Financial analysis
The financial analysis is the starting point for the
subsequent economic analysis. It provides all the
necessary data regarding input, output, their relative
prices and how they are distributed over time. It serves
to:
- formulate the tables for the analysis of the cash-flows
(selection of the important cost and revenue items)
- evaluate the financial feasibility (verification of
sustainability)
- evaluate the financial benefit by calculating the return
from the private investor’s (financial return of the
project and the capital) point of view.
Financial feasibility is an essential condition for the
viability of the project, but financial convenience is not
necessary: On the contrary, if a project is extremely
convenient for a private investor then there is less need
to decide on the convenience of public financing. The
financial analysis is carried out using the discounted
cash flow method. The choice of the discount rate is
crucial to the assessment of the costs weighted against
the benefits over a longer period of time. The discount
rate is the rate by which benefits that accrue in some
future time period must be adjusted so that they can be
compared with values in the present. This method
considers only the real monetary income and
expenditure of the project and does not include
accounting conventions such as depreciation, reserves
and so on.
The monetary income and expenditure are recorded at
the time they effectively occur. Thus it is necessary to
define a time horizon that is coherent with the project’s
life cycle, and to estimate not only the income and
expenditure, but how they are expected to break down
over the entire time horizon.
The financial analysis is made up of three tables that
summarize the basic data and three tables for the
calculation of important indicators. The initial three
tables are:
-investment costs and residual value; this includes the
value of the fixed assets, (land, buildings, extraordinary
maintenance), pre-production expenses (licences,
patents, etc.), variations in working capital (cash,
clients, stocks, current liabilities) and residual value,
which appears as a single positive item in the last year
of the time horizon.
operating costs and revenue; this includes all the
operating costs (raw materials, labour, electricity,
maintenance) and any possible revenue items (tariff and
non-tariff income)
sources of financing; this includes private equity, all
public contributions (local, national, community level),
loans and other sources of financing.
2.3. Correction for the fiscal effect
In the financial analysis carried out from the point of
view of the private investor some items are included,
like for example taxes on profits, that represent neither
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a social benefit not a cost, but rather a transfer from one
social group to another. Other examples of fiscal effects
can be found in subsidies, in welfare contributions
considered in the cost of labour and the effects of duties
on the prices of inputs and outputs.
2.4. Calculation of the positive and
negative externalities
In evaluating the convenience the public operator also
considers the externalities generated by the project. The
externalities are social costs or benefits that manifest
themselves beyond the realms of the project and
influence the welfare of third parties without any
monetary compensation. As such they are not captured
by market mechanisms and are not monetised, since
their effects are transmitted through real variables that
influence the welfare of individuals and not through
price mechanisms. Such effects, which influence the
welfare of the social group involved, must be quantified
and then monetised in order to be included in the
analysis as a true item of input or output.
The external effects generated by a project may be easy
to identify, but are often difficult to quantify. After
quantifying in physical terms, a monetary value must
be attributed to the quantified benefit; this operation
requires a lot of approximations and recourse to some
standard practices that have been consolidated at an
international level. This, for example, is the case of any
calculation of the value of time or of human lives. In
these cases one tries to artificially reconstruct the
market mechanism to measure the preferences of
individuals via the declared preferences method (the
willingness to pay method) or the revealed preferences
method (the value is approximated by calculating the
savings in spending, as in the health field, or the price
of equivalent goods and services). Importantly, to
provide a broader understanding of the implications of
a project or programme, social, environmental and
gender impacts, must also be evaluated. To assist in
determining these impacts, tools such as environmental
impact assessments and gender impact assessments can
be conducted.
2.5. From market prices to shadow prices
The last correction is made through the calculation of
opportune conversion factors which, multiplied by the
market price, give the value of the shadow prices. This
correction is necessary because the markets are
imperfect and market prices don’t always reflect the
opportunity cost of a good. If prices are distorted they
are not a suitable indicator of welfare.
In order to correct the market prices of inputs and
outputs the following are used:
- the marginal cost, for non-marketed goods such as
the land, local transport services, etc.;
- the border price, for marketed goods;
- the standard conversion factor for minor nonmarketed
goods.
As far as salaries are concerned, the two alternative
methods of calculating the conversion factor are:
- using a conversion factor lower than one if faced with
high unemployment (by reducing the labour costs the
net economic value of the project rises compared to the
financial analysis);
- calculating an income multiplier that captures the
positive external value of creating jobs.
Since the reference price in the economic analysis is the
opportunity cost (that is the best alternative use of a
specific resource) it is obvious that if faced with high
unemployment (as is mainly the case with development
projects) the conversion factor will be less than one (the
alternative use of the labour resource would be
unemployment). If the contrary is true, the conversion
factor is greater than one, which means that probably
the project diverts labour resources from more
productive occupations.
2.6. Calculation of the economic return of
the project
Having made the three corrections we have built a table
of the economic analysis that combines the items
contained in the first and second initial tables duly
corrected with the elimination of the fiscal effects, and
the addition of the external effects and the correction of
the prices using discount coefficients. In order to
measure the economic convenience, after having timediscounted
with a social discount rate (generally
different from the financial one), it is now necessary to
calculate the net present value and the economic
internal rate of return, following the methodology
already adopted for the financial analysis.
The economic internal rate of return is expected to be
higher than the rate of financial return. If this is not so,
then the project would be more convenient for a private
investor than for a public operator (unless there are
considerable social benefits that are not monetisable).
The calculation of the economic indicators allows for
the creation of a ranking of projects and helps in the
selection of more than one alternative intervention.
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3. STRENGTH AND LIMITATION
3.1. Strength
Cost-benefit analysis:
- enables us to express an opinion on the economicsocial
convenience of a project;
- enables us to create rankings among projects;
- encourages the practice of identifying the economic
benefits and costs, even of they are not immediately
monetisable.
3.2. Limitation
Cost-benefit analysis:
- does not take redistributive effects into consideration
(for these one can use a multicriteria analysis);
- does not consider the effect on the economic return of
non-monetisable benefits or costs;
- sometimes uses discretional criteria for the
monetisation of the costs and benefits for which no
market exists.
4. EXAMPLE COST - BENEFIT ANALYSIS
As the Production Manager, you are proposing the
purchase of a $1 Million stamping machine to increase
output. Before you can present the proposal to the Vice
President, you know you need some facts to support
your suggestion, so you decide to run the numbers and
do a cost benefit analysis.
You itemize the benefits. With the new machine, you
can produce 100 more units per hour. The three
workers currently doing the stamping by hand can be
replaced. The units will be higher quality because they
will be more uniform. You are convinced these
outweigh the costs.
There is a cost to purchase the machine and it will
consume some electricity. Any other costs would be
insignificant.
You calculate the selling price of the 100 additional
units per hour multiplied by the number of production
hours per month. Add to that two percent for the units
that aren't rejected because of the quality of the
machine output. You also add the monthly salaries of
the three workers. That's a pretty good total benefit.
Then you calculate the monthly cost of the machine, by
dividing the purchase price by 12 months per year and
divide that by the 10 years the machine should last. The
manufacturer's specs tell you what the power
consumption of the machine is and you can get power
cost numbers from accounting so you figure the cost of
electricity to run the machine and add the purchase cost
to get a total cost figure.
You subtract your total cost figure from your total
benefit value and your analysis shows a healthy profit.
All you have to do now is present it to the VP, right?
Wrong. You've got the right idea, but you left out a lot
of detail.