BUSINESS TODAY COOLEST START-UPS 2017
APPLICATION FORM
Business Today invites promising start-ups to apply for its annual Coolest Start-Ups edition where every year, we feature a handful of start-ups solving real problems.
Business Today started identifying start-ups a decade ago in 2007. Over the years, BT has spotted and featured companies that have gone on to become unicorns — or companies with over a billion dollars of valuation. BT featured Flipkart, when it was just starting up and was only an online book retailer. The Coolest Start-ups also picked companies such as Shopclues (another unicorn now), Oyo, Droom, and Hike among others. All of these start-ups have grown multiple times since the year they were featured.
The winners, or start-ups we feature, are chosen by a jury consisting mostly venture capitalists.
ELIGIBILITY CRITERIA
· Companies that have been incorporated on or after Jan 1, 2013 can apply.
· Companies that applied in previous years (but were not in the final BT listing) can apply again, subject to having incorporated after Jan 1, 2013.
· Subsidiaries and joint ventures are not eligible.
SUBMISSION INSTRUCTIONS:
● Please email the filled-in form to
● Please fill in as many details as possible. The more we know, the easier it is for the jury to take a call.
Last date for submission: June 17, 2017
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Company/ brand name:
Full address:
City:
PLEASE FILL IN ALL DETAILS
1. Company incorporated in (month + year):
2. What is the company’s core business?
3. Founders and Co-founders (please add rows if necessary)
Name / Designation / Email id / Mobile number4. Past experience of each co-founder:
5. What is the problem your start-up is solving?
6. What is the market size you are operating in? Mention numbers from authentic sources, or as per your own company’s internal research.
7. How is the service or product differentiated (a) vis-à-vis competitors? (b) Name top three competitors.
8. What is your revenue model?
9. Name at least three paying customers (if applicable):
10. How is the company funded? Choose from the below and mention (a) name of investor/s (b) amount of investment so far.
a. Self-funded
b. Angel funding
c. Institutional capital
11. What have you achieved so far?
a. No. of customers:
b. No. of users/traffic on the website/app downloads:
c. Revenues in FY17:
12. What do you plan to achieve over the next two years?