Week 2Culture and Instinct

Section 1Vocabulary activity

  • Two words in each row are similar. Circle the odd word.
  • Use a dictionary and thesaurus to help you.

A / B / C
1 / similar / different / dissimilar
2 / multicultural society / multilingual society / a monoculture
3 / socialise / sociable / solitary
4 / instinct / genetic / learned
5 / combine / separate / integrate
6 / deprivation / lack of / plentiful
7 / willing / eager / reluctant
8 / cultural / civilised / anarchy
9 / programmed / planned / automatic
10 / instinct / habit / custom

.

Section 2Reading activity(at home – visit Blackboard to listen)

Culture and Instinct

People learn how to behave. Most people in the same society behave, dress and speak in similar ways. Behaviour is learned from parents, friends and other family members. The process of learning what is right and wrong is called socialisation. It starts from birth and continues throughout a person’s life. In our culture we learn the values, beliefs, customs and rules shared by people who are close to us.

Most living creatures do not learn how to behave. They follow their instinct. For instance, birds are not told when to migrate and a spider doesn’t learn how to spin a web. Another word for instinct is genetics. Most creatures are genetically programmed to behave in a set way. If people’s behaviour was based on instinct, then everyone on earth would behave in the same way. But they don’t. We have lots of cultures.

Most countries are now multicultural. Military conquests, persecution and economic hardship have all caused immigration. For example, early Britain was invaded by the Romans, the Vikings, the Saxons and the Normans. The English language is made from the languages of all these people. Recently, the UK has opened its doors to people from differentcountries seeking jobs, from citizens of the European Union and torefugees seeking political asylum.

Racial integration has been successful in many areas of Britain. Intermarriage between people of similar cultures is now very common. However, good race relations have proved more difficult in areas where there are dissimilar cultures, especially in areas of social deprivation.Sometimes a cultural group may become a scapegoatfor problems of these areas. For example, immigrants might be blamed for ‘pinching all the jobs.’ Many different cultures mean many people believe in different things and behave in different ways. This has sometimes led to fighting and riots. Also, immigrants may be reluctant to integratewith the main culture for reasons of religion or cultural identity.

Section 3Questions activity(visit Blackboard for answers)

1What is culture?

  1. socialisation
  2. behaviour that is not learned
  3. instinctive behaviour
  4. beliefs and values which are learned and shared

2What is instinct?

  1. socialisation
  2. values and beliefs which are learned
  3. behaviour that is not learned
  4. behaviour that is learned

3What does socialisation describe?

  1. how a person learns rules and how to behave
  2. how genetics programme behaviour
  3. how animals behave
  4. how people grow up

4From whom do we learn how to behave?

  1. family
  2. friends
  3. family and friends
  4. anyone who is close to us

5The best way to describe ‘cultural values’ is:

  1. something which is important to a country
  2. something which is important to large and small groups of people
  3. how a culture decides to live
  4. how people and animals are different

6The English language is made from:

  1. only one language
  2. two languages
  3. lots of different languages
  4. three languages

7Social deprivation means:

  1. where people go to be deprived
  2. where people go to be social
  3. a lack of work or money or food
  4. a lack of culture

8What does scapegoat mean?

  1. a goat that needs cleaning
  2. where a goat goes to be scaped
  3. when a goat is kept illegally in a garden
  4. when a group of innocent people is blamed for crime or poverty or a lack of jobs

9What sometimes happens when there are many different cultures living close together?

  1. sometimes there are fights and riots
  2. all the cultures are happy
  3. people decide to move
  4. people ‘pinch’ all the jobs

10Why do some smaller cultures refuse to accept a larger culture?

  1. because their religion does not allow it
  2. people don’t like the other cultures
  3. people want to preserve their identity
  4. people feel threatened

Section 4Fireworks explained

Fireworks has two types of tools it uses to create web content and to design images:vector tools and bitmap tools.

Vector Tools: Vector tools are used to draw objects and text for the web. Common tools are: rectangle, ellipse, line, hotspot, line, text.

Bitmap Tools: Bitmap tools are used to edit photographic content. Common tools are: crop, magic wand, marquee, and pencil.

Both types of tools are availablein the Tools Panel. Each tool has properties you can change. These properties are found in the Properties window.


Tools Panel

Section 4Computer activity (watch the video to help)

NEW IT WORDS

contrast under-exposed over-exposeddesign brief opacity

resemblingappropriateproportiontransparentgradient

You work in anadvertisement agency. You have been asked to design artwork that will beused to advertise a social club in Leeds. You will need to refer to:

  • the Design Brief(page 8) for the computer artwork

Task 1

Before you begin this task ensure you have the file a good pint.

In this task you will edit an image that you will use to create a poster.

1a)Load software that will enable you to edit an image.

b)Open the file a good pint.

2 Use the colour correction tools of your software to adjust the brightness

and contrast so that the image does not appear under-exposed.

3 Use the image editing features of your software to:

a) Remove the scratches from the bottom right corner of the image.

b) Replace the area where the corner has been torn off with a background to match the surrounding area.

4Save your amended image as man with pintin a .jpg or .jpeg format

(in any file size).

5 a) Print your edited image in black and white.

b) Ensure your name and centre number are displayed on this printout. This may be handwritten.

DESIGN BRIEF for Poster (tasks 2, 3 and 4)

Task 2

Before you begin this task ensure you have the following files:

pint

man with pint(that you saved in Task 1).

In this task you will combine text and images to create a piece of artworkthat will be used as a poster.

1 Create a new piece of artwork

a) Set your artwork canvas to be:

Width: 18 cm

Height: 16 cm

Resolution: 200 pixels per inch (ppi) or

80 pixels per centimetre

2 Apply a gradient fill to the entire background of the artwork, running from white on the left to grey on the right.

3 a) Import the image man with pintthat you saved in Task 1.

b) Place this image as a new layer in your artwork.

c) Position this as shown in the Layout Sketch.

d) You may resize the image but keep it in proportion.

4 a) Import the image pint.

b) Place this image as a new layer in your artwork.

c) Position this as shown in the Layout Sketch.

d)You may resize the image, but must keep it in proportion.

e) Set the opacity of this layer only to be 80%

f)Remove the white background.

5 a) Refer to the Layout Sketch for the poster.

b) Enter the text:

WELCOME TO

YOUR SOCIAL CLUB

as a new layer.

c) Display this text on two lines as shown.

d) Apply horizontal centre alignment to this text.

e) Position this text as shown in the Layout Sketch.

f) Colour the text white.

g) Ensure that the background of this layer is transparent.

h) Format the shape of this text to give anarc effect.

6 Save your artwork using the filename social club

Task 3

Before you begin this task ensure you have the following files:

crowd

social club(that you saved in Task 2).

In this task you will combine text and images and you will use the editingand drawing features of your software to amend the artwork that yousaved in Task 2.

1 Using the file social clubthat you saved in Task 2:

a) Insert the image crowdas a new layer.

b) Position this as shown in the Layout Sketch.

c) You may resize this image but must keep it in proportion.

d) Add a special effect to the image. For example, find the edges

2 a) Create a new layer that will allow you to draw graphicshapes.

b) Refer to the Layout Sketch.

c) Draw a shape approximately 3 cm square resembling a simple house shape to represent a social club.

d) Fill this shape with black.

e)Underneath the shape, enter the writing

Leeds Working Men’s Social Club

f)Colour this text black

3 Refer to the Layout Sketch for the poster shown.

a) Enter the text:

WHERE EVERYONE KNOWS YOUR NAME

as a new layer.

b) Position this text as shown in the Layout Sketch.

c) Colour the text white.

d)Ensure that the background of this layer is transparent.

e) Apply an obvious dropped shadow to this text.

4 a) Refer to the Layout Sketch for the poster.

b) Enter the text:

SNOOKER

DARTS

DOMINOES

as a new layer.

c) Display this text on three lines as shown.

d) Position this text as shown in the Layout Sketch.

e) Colour the text black.

f) Ensure that the background of this layer is transparent.

5 Save your artwork keeping the filename social club

6 a) Print the poster in black and white, in landscape orientation.

b) Ensure your name and centre number are displayed on thisprintout. This may be handwritten.

Task 4

When you have finished, look at your image and answer the questions.

1.Who do you think the social club is for?

2.What do the people do there?

3.Why do the people go there?

4.What is the purpose of the image? Look at the different images and words.

Section 5Video activity

In this video people go to social clubs. In the social club they have competitions to see who has grown the biggest vegetables. They sit around tables and drink, smoke and talk with their friends. They listen to someone singing. By comparison, young adults are shown walking on the streets in small groups. They walk from pub to pub in what is called a ‘pub-crawl’.

1What does socialise mean?

2Why do the people go to the social club?

3Whatclass do the people belong to?

4What customs and habitsdo the people in the video have?

5How do you think their values are similar or different to your own?

Compare the two images from yesterday.

Discuss these questions:

1.Who do you think the social club is for?

2.What do the people do there?

3.Why do the people go there?

4.What is the purpose of image 1?

5.How does it achieve its purpose?

Section 6Create your own image and animation

1.How do people socialise in your country? Use the internet to find images of people socialising in your country. Create an advertisement similar to the design briefon page 8. You want to persuade the reader that this is a good place to go.

  • Set your artwork canvas to be:Width: 16 cmHeight: 14 cm
  • Insert images and writing. Export as a jpeg when finished.

When you have finished your picture please email it to me at and write about what the image is.

2.Create an animated gif which has a typewriter effect. See video text animation.

3.Create an animated gif of someone playing darts. See video playing darts animation.

use the Frames panel in Fireworks to create animated gifs

Section 7Underline the subject. Is it plural or singular? Write ‘is’if the subject is single or ‘are’ if the subject is plural.

Culture and Instinct

People learn how to behave. Most people in the same society behave, dress and speak in similar ways. Behaviour ______learned from parents, friends and other family members. The process of learning what ______right and wrong ______called socialisation. It starts from birth and continues throughout a person’s life. In our culture we learn the values, beliefs, customs and rules shared by people who ______close to us.

Most living creatures do not learn how to behave. They follow their instinct. For instance, birds ______not told when to migrate and a spider doesn’t learn how to spin a web. Another word for instinct ______genetics. Most creatures ______genetically programmed to behave in a set way. If people’s behaviour was based on instinct, then everyone on earth would behave in the same way. But they don’t. We have lots of cultures.

Most countries ______now multicultural. Military conquests, persecution and economic hardship have all caused immigration. For example, early Britain was invaded by the Romans, the Vikings, the Saxons and the Normans. The English language ______made from the languages of all these people. Recently, the UK has opened its doors to people from different countries seeking jobs, from citizens of the European Union and to refugees seeking political asylum.

Racial integration has been successful in many areas of Britain. Intermarriage between people of similar cultures______now very common. However, good race relations have proved more difficult in areas where there ______dissimilar cultures, especially in areas of social deprivation. Sometimes a cultural group may become a scapegoatfor problems of these areas. For example, immigrants might be blamed for ‘pinching all the jobs.’ Many different cultures mean many people believe in different things and behave in different ways. This has sometimes led to fighting and riots. Also, immigrants may be reluctant to integratewith the main culture for reasons of religion or cultural identity.

Section 8Change the present tense verbs into past

People learn how to behave. Most people in the same society behave, dress and speak in similar ways. Behaviour is learned from parents, friends and other family members. The process of learning what is right and wrong is called socialisation. It starts from birth and continues throughout a person’s life. In our culture we learn the values, beliefs, customs and rules shared by people who are close to us.

Most living creatures do not learn how to behave. They follow their instinct. For instance, birds are not told when to migrate and a spider doesn’t learn how to spin a web. Another word for instinct is genetics. Most creatures are genetically programmed to behave in a set way. If people’s behaviour was based on instinct, then everyone on earth would behave in the same way. But they don’t. We have lots of cultures.

People how to behave. Most people in the same society ______, ______and ______in similar ways. Behaviour ______learned from parents, friends and other family members. The process of learning what ______right and wrong is called socialisation. It ______from birth and ______throughout a person’s life. In our culture we ______the values, beliefs, customs and rules shared by people who ______close to us.

Most living creatures ______not learn how to behave. They ______their instinct. For instance, birds ______not told when to migrate and a spider ______learn how to spin a web. Another word for instinct ______genetics. Most creatures ______genetically programmed to behave in a set way. If people’s behaviour was based on instinct, then everyone on earth would behave in the same way. But they don’t. We have lots of cultures.

Section 9Writing activity(writing to explain)

It is easy to say what your favourite food is but more difficult to explain why it is your favourite food.

Choose one subject and write about it.When learning a second language, it is very important to try and use new words and ideas. Look at the words and ideas you have learned this week.

1. Write about the working-class in this country and compare with a similar class in your country.Explain the differences with examples.

2. Cultural differences cause problems. It is better for people to stay intheir own countries rather than to migrate to other ones. Do you agree or disagree?Explain why you agree or don’t agree.

3. Would you prefer to live in a monoculture or a multiracial society? Explain why.

4. People from different cultures should mix together. Separation leads to ignorance and fear. Do you agree or disagree?Explain why you agree or don’t agree.

5. Is it better to marry someone of the same cultural background? Why?Explain your choice.

6. How isthe class structure in Englanddifferent and/or similar to class the class structure in your country?Give examples and explain the differences.

1.Write 4 paragraphs.

A paragraph should be about one subject. Each paragraph should have atopic sentence. This introduces the main idea of the paragraph.Then write supporting sentences. These are statements which provide facts, details and examples to develop the main idea. When you make a statement, remember to give an example using ‘for instance’ or ‘for example’.

2.Editing

Check your spelling. Check your grammar. Each sentence should state one thing.Check the subject and verbs agree.Check the verb tenses of each sentence.Make sure each sentence makes sense. Read it aloud to yourself to see if it sounds okay.

3.Finish

Email your finished writing to

For help with ‘writing to explain’ go to Blackboard, Week 2, and listen to the audio Podcast.

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S. Woulds

Week 2Culture and Instinct