Michelle Daniels

W. P. Carey School of Business | Arizona State University | Marketing Department | Tempe, AZ 85287

Email:

Education

Ph.D., Marketing

W. P. Carey School of Business, Arizona State University

/ 2015 — 2020 (expected)

B.S., Marketing and Supply Chain Management (Concurrent)

W. P. Carey School of Business & Barrett, the Honors College, Arizona State University

Summa Cum Laude
President’s Scholarship / 2010 — 2014

Research Interests

Consumer Behavior, Prosocial Behaviors, Social Influence, Effort, Identity, Post-Consumption Behaviors

Conditionally Accepted Manuscripts

Samper, Adriana, Linyun Yang, and Michelle Daniels, “How Beauty Work Affects Judgements of Moral Character and Consumer Preferences.” Conditionally accepted at the Journal of Consumer Research.

Manuscripts Under Review

Kristofferson, Kirk, Michelle Daniels, and Andrea Morales, “Positive Effects from Negative Virtual Experiences: How Virtual Reality Can Be Used Effectively In Marketing” In preparation second round submission to Journal of Consumer Research.

Select Research in Progress

Daniels, Michelle, Kirk Kristofferson, and Andrea Morales, “I’m Just Trying to Help: When and How Volunteer’s Prosocial Bragging Can Lead to Negative Consequences for Charitable Organizations,” Two studies completed.
Van der Sluis, Helen, Michelle Daniels, and Andrea Morales, “How Minor Flaws in the Service Experience Can Enhance Perceptions of Authenticity,” First study in preparation.

Refereed Presentations (*denotes presenting author)

Kristofferson, Kirk, Michelle Daniels*, and Andrea Morales (2017) “Positive Effects from Negative Virtual Experiences: How Virtual Reality Can Be Used Effectively In Marketing,” Society of Consumer Psychology, Winter Conference, San Francisco, CA.

/ February, 2017

Kristofferson, Kirk*, Michelle Daniels, and Andrea Morales (2016) “Positive Effects from Negative Virtual Experiences: How Virtual Reality Can Be Used Effectively In Marketing,” Association for Consumer Research Annual Conference, Berlin, Germany.

/ October, 2016

Linyun Yang, Adriana Samper, and Michelle Daniels* (2015), “What is Beautiful is Good, But Not When It Takes Effort: How Beauty Work Affects Judgments of Moral Character and Consumer Preferences,” Association for Consumer Research Annual Conference, New Orleans, Louisiana.

/ October, 2015

Linyun Yang*, Adriana Samper, and Michelle Daniels (2015), “How Beauty Work Affects Judgements of Moral Character,” Paper Presented at the Society for Consumer Psychology Winter Conference, Phoenix, Arizona.

/ February, 2015

Awards and Recognition

Marketing Science Institute, Customer Experience Grant, $7,500, 2016
Arizona State University Graduate College Grant, 2016
Alfred Schmidt Memorial Scholarship, 2016
Association for Consumer Research Travel Stipend, $1,200, 2016
Ken Coney Teaching Award, 2017
Ken Coney Research Award, 2017
University of Houston Doctoral Symposium Attendee

Teaching Experience

Arizona State University, Instructor
·  Marketing Research, Summer 2016 & 2017, Evaluation: 6.8/7

Relevant Coursework

MKT791- Research Methods, Instructed by Dr. Naomi Mandel

/ Fall 2015

MKT791- Marketing Strategy, Instructed by Dr. Michael Wiles

/ Fall 2015

PSY530- Intermediate Statistics (ANOVA), Instructed by Dr. David Mackinnon

/ Fall 2015

MKT791- Consumer Behavior, Instructed by Dr. Andrea Morales

/ Spring 2016

MKT791- Marketing Models, Instructed by Dr. Ruth Bolton

/ Spring 2016

PSY531- Multivariate Regression, Instructed by Dr. Leona Aiken

/ Spring 2016

PSY591- Evolutionary Psychology, Instructed by Dr. Douglas Kenrick

/ Fall 2016

MKT971- Special Topics in Consumer Behavior, Multiple Instructors

/ Fall 2016

MKT791- Services Marketing, Instructed by Mary Jo Bitner

/ Spring 2017

MKT791- Social Psychology with Business Implications, Instructed by Dr. Naomi Mandel

/ Spring 2017

ABS510- Health: Social and Biocultural Theory, Instructed by Dr. Daniel Hruschka

/ Spring 2017

Professional Affiliations

Association for Consumer Research

Society for Consumer Psychology

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