The Global Sneaker: From Asia to Everywhere
Section 32.3 - Designing a Global Sneaker, p. 458
1. List three ways the design of sneakers has changed since the 1950s.
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2. Using the map on the back, draw a blue dot in each country involved in designing aglobal sneaker.
Section 32.4 - Locating Global Sneaker Materials, p. 459
1. What are the three parts of the sneaker? What materials is each part made of? What countries do the materials come from?
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2. Using the map on the back, draw a red dot in each country involved with the materials used to produce a global sneaker.
Section 32.5 - Manufacturing the Global Sneaker, p. 460
1. Where were sneakers manufactured until the 1960s? What changes occurred in the 1970s that caused sneaker companies to no longer make shoes at home?
2. List three reasons why sneaker companies moved their production offshore to Asian countries.
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3. Using the map below, draw a green dot in each country currently involved in manufacturing a global sneaker.
Section 32.6 - Distributing the Global Sneaker, p. 461
1. What happened to the South Korean ship in 1990?
2. What three modes of transportation are used to move sneakers from Asia to stores in the United States?
3. What are three advantages of using freight containers to transport products?
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Section 32.8 –Global Connections
1. How has foreign investment changed since 1914?
2. Which developing country attracted the most investmentmoney in 2002? How might this investment have affectedlife there?
3. Which parts of the world attracted the least investmentmoney? How might this affect the people living there?
The Case ForOutsourcing: The Case AgainstOutsourcing:
My Global Sneaker Design
Using the information you collected above, you should develop a detailed plan for the design, materials, manufacture, and distribution of your own original global sneaker. You must include a description of each of the following in your production plans.
1. Designing Your Sneaker (p. 458)
a. In what country will your sneaker be designed?
b. What will your sneaker predominately be used for?
c. Will you work closely with any sports stars, musicians, or celebrities to help design and promote your shoe?
d. How much will you charge for this sneaker?
e. What variations will be available to the buyers of your sneaker? Different color combinations, styles, both genders? Include these in your design.
2. Gathering Your Materials (p. 459)
a. What materials will be used in order to design and create your sneaker? Remember the 3 parts: the upper, mid, and outer soles.
b. From what countries will you get these materials for your shoe? This must be accurate to the data collected from the textbook.
3. Manufacturing Your Sneaker (p. 460)
a. Where will your sneaker be manufactured? What specific country?
b. Give 3 reasons why you chose to produce your sneaker in this country. Benefits?
4. Distributing Your Sneaker (p. 461)
a. Where will your sneakers be distributed? Countries, states, cities?
b. What route will they follow to get to their final location? From where, to where, to where?
c. How will your sneakers reach your target market? Ship, train, and truck? All of the above? In what order?