Sun Awareness Health Promotion Campaign in Pharmacies

• New 10 Minute Shake Ups will be released each week over the summer holidays with games featuring characters from Disney Pixar’s latest animation Cars 3, as well as Disney’s Beauty and the Beast, Moana, Frozen Fever, Zootropolis and The Lodge.
• The 10 Minute Shake Ups with Disney also aim to inspire longer term activity among children, promoting healthy habits all year round.
• Search ‘10 Minute Shake Ups’ online to find lots of exciting Disney inspired 10 Minute Shake Up games.
• New for this year, the 10 Minute Shake Ups from Change4Life with Disney will focus on core skills such as running, jumping, throwing, catching and balance and can be completed at any time throughout the day.
• Being active helps children to build social skills, boost self-confidence and mental wellbeing and improve bone and heart health.
• This year, children can receive a 10 Minute Shake Ups a passport and stickers to help them embark on a Shake Up adventure with Disney over the summer.
• The new Change4Life 10 Minute Shake Up passport includes six Disney stories and Shake Ups. In each one, kids will discover fun games and activities inspired by their favourite characters - including Disney Pixar’s Cars 3, and Disney’s Zootropolis, Beauty and The Beast, Moana, Frozen Fever and The Lodge - to help them reach the 60 minutes of activity they need every day.
• When children have done their Shake Ups, they can choose a sticker and ‘stamp’ it in their passport page. They can choose any game they like to earn their stamps. Get the whole family involved and see if you can earn all your stamps by the end of the summer!
• There is also a summer event finder, for people to find events happening in their local area.
• We will also soon be making exciting announcements about how children and families can shake up their whole year.
• Every 10 minute burst of activity can make a real difference and helps children get the 60 minutes they need each day.
• Disney has partnered with Change4Life this summer inspiring kids to get active as part of its long-term commitment to making healthy living simple and fun by using the strong connections kids have with its stories and characters.

• Distribute the Change4life passports and stickers as a prompt to encourage parents / guardians to think about their families’ physical activity levels
• Encourage families to sign-up to the Change4Life updates, and use the free, online, events finder
• Put up the Change4Life poster in the Pharmacy

• Just 23% of boys and 20% of girls currently meet the national recommended level of activity of 60 minutes each day[i].
• Change4Life have launched a national 10 Minute Shake Ups programme with Disney, Sport England and schools to help get the nation’s children active.
• 10 Minute Shake Ups from Change4Life with Disney will be back this summer, and families will once again be able to take part in Shake Ups featuring their favourite Disney characters.
• New 10 Minute Shake Ups will be released each week over the summer holidays with games featuring characters from Disney Pixar’s latest animation Cars 3, as well as Disney’s Beauty and the Beast, Moana, Frozen Fever, Zootropolis and The Lodge.
• Search ‘10 Minute Shake Ups’ online to find lots of exciting Disney inspired 10 Minute Shake Up games.

• For more information visit:
• For more Change4Life resources and any other queries related to this campaign, please contact:
  Shaun Birdsall, Health Improvement Specialist, Cambridgeshire County Council, Public Health, Shire Hall, Cambridge, CB3 0AP.

Change4Life ’10 Minute Shake-Up’ August 2017

1