Contact: Sarah Wilson
INVISTA
770-420-7753
(cell) 404-314-7846
Amy Williams
A. Williams Public Relations, Inc. for INVISTA
678-549-1200
STYLING CAPABILITY EXPANDS THROUGH NEW ANTRON® CARPET FIBER INNOVATIONS AND CAPITAL INVESTMENT
ATLANTA (June 13, 2011) – INVISTA, the maker of Antron® carpet fiber, is launching several innovations in carpet fiber. The innovations are designed to enhance carpet styling, including a new 900-denier fiber family of Antron Lumena® solution dyed nylon and additional Antron Lumena® solution dyed nylon Glimmer™ accent fibers. INVISTA's commercial flooring segment has also received approval for a capital project expansion to increase production capacity of Antron Lumena® solution dyed nylon with TruBlend™ fiber technology at its Kingston, Ontario facility. Over time, TruBlend™ fiber technology, which contains 30 percent recycled content, will evolve to become a primary polymer platform for all colors of Antron Lumena® solution dyed nylon.
The new Antron Lumena® solution dyed nylon 900-denier offering will be available in colors representing new color spaces, each with a light, medium and deep tone.
“The expansion of Antron Lumena® solution dyed nylon into a new denier family supports new tufting technology advances and offers expanded styling opportunities for product design,” said Diane O’Sullivan, global marketing director for INVISTA commercial flooring. “We strive to provide carpet mill product designers with a myriad of options. We feel the first phase of the new color line will provide a rich color palette with the fundamental colors needed for innovative carpet design.”
The Antron Lumena® Glimmer™ accent fiber offering has expanded with new colors and lusters in solution dyed nylon. New metallic colors—including pewter (“A Glimmer of Taupe”), copper (“Shiny New Penny”), steel (“Tinker Blue”) and bronze (“Dewly Noted”)—will join the current Gold and Silver colors. Antron® Glimmer™ fibers provide a brilliant metallic luster to accent carpets of Antron® fiber, while continuing to deliver the performance of Type 6,6 nylon.
“The additional colors of Antron Lumena® solution dyed nylon Glimmer™ fiber will enable mills to create new solution dyed nylon carpet styles with greater interest, luster and depth,” said O’Sullivan. “We are looking forward to seeing how the product designers incorporate Antron Lumena® 900-denier fibers and Antron® Glimmer™ solution dyed nylon colors into new products for next year.”
“In addition to fiber technology innovations, we are committed to producing Antron Lumena® solution dyed fibers with recycled content that contribute to LEED® points,” said O’Sullivan. “The expansion at our Kingston facility will provide additional capacity for our TruBlend™ fiber offering and allow us to deliver more color options being sought by customers.”
About Antron® carpet fiber
Antron® carpet fiber is constructed with Type 6,6 nylon polymer, exceptional fiber engineering and treated with DuraTech™ soil resistance treatment. Carpet of Antron® nylon is tested against the Antron® Performance Standards Program, the highest fiber performance standard for carpet durability. For more information on Antron® carpet fiber, please call 1-877-5ANTRON or visit antron.net.
About INVISTA
INVISTA is one of the world’s largest integrated producers of polymers and fibers, primarily for nylon, spandex and polyester applications. With a business presence in over 20 countries, INVISTA’s global businesses deliver exceptional value for their customers through technology innovations, market insights and a powerful portfolio of global trademarks including: ADI-PURE®, ANTRON®, AVORA®, C12™, COMFOREL®, COOLMAX®, CORDURA®, CORFREE®, DACRON®, DBE®, DYTEK®, FRESHFX™, LYCRA®, PERFORMA™, POLARGUARD®, POLYSHIELD®, POLYCLEAR®, SOLARMAX®, STAINMASTER®, SUPPLEX®, SUPRIVA®, TACTEL®, TACTESSE®, TERATE®, TERATHANE® and THERMOLITE®. For more information, visit www.INVISTA.com.
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