2016-2020 Special Olympics Ireland Strategic Plan

Special Olympics Ireland 5-Year Plan

Vision: / A quality year round sports programme embedded in local communities, resourced by vibrant and strong leaders, offering health and well-being opportunities to athletes with an intellectual disability from 4 years of age upwards. / Goal 1: / Improve opportunities for new and existing athletes to participate and to perform at their best
Goal 2: / Foster relationships and partnerships that will maintain a sustainable Special Olympics programme and continue to build positive attitudes towards people with an Intellectual Disability
Goal 3: / Build capacity through investment in Resources and Technology, strengthening Leadership and Governance and by generating of sustainable Funding
  1. Strategy A: Improve the quality of sports programming

Strategic Initiative / 5-Year ACTIONS / 5-Year Metrics & Targets
Strengthen sports programming and coaching to improve opportunities at local level /
  • Increase the minimum coaching standards for sports roles at all levels.
  • Introduction to Coaching Practices to be a requirement for club volunteers in sports role
  • Annual Audit process in place to track compliance with coach education level
/
  • Coaches required to hold the following level of coaching qualification:
  • Head coaches to hold minimum Level 1 Coach
  • Coach to hold Introductory Level Coaching
  • Assistant coaches to complete Introduction to Coaching Practices
  • Introduction to Coaching Practices completed by all club volunteers in sports role

  • Expand and increase the opportunities for trained Tutors to support Coach Education
/
  • Coaching Ireland trained Tutors delivering Introduction to Coaching Practices and Bocce courses
  • Continuing Professional Development (CPD) provided annually to Tutors
  • 10 additional tutors in place to deliver Introduction to Coaching Practices and Bocce courses

  • Establish a Grading tool for all team sports
/
  • Grading tool in place for Basketball, 7-a-side Football and Floorball

Consolidate the range of sports offered /
  • Develop programme of education, training and competition to support and establish 7-a-side Football, Floorball and Open Sea swimming
  • Introduce and develop programme of education, training and competition to support Tennis as a new sport on a phased basis.
  • Establish new Rhythmic Gymnastics routines
/
  • 7 a-side Football offered in 5 regions
  • Floorball offered in 4 regions
  • Opportunities to participate in Open Water swimming events offered to those who meet eligibility requirements for the sport as specified by Special Olympics Ireland
  • Competition structure in place for Open Water Swimming
  • Tennis programme developed in at least one region and explored in the other regions
  • New Rhythmic routines in place

Enhance sport through new partnerships /
  • Educate relevant NGB where new sport is introduced to programme
/
  • Recognition pathway in place for all sports
  • One new partnership secured

  1. Strategy B: Develop and promote the life-long opportunities for engagement and involvement of athletes

Strategic Initiative / 5-Year ACTIONS / 5-Year Metrics & Targets
Define the Long-term Athlete Involvement Pathway /
  • Develop an Athlete Pathway to identify opportunities for engagement and involvement
/
  • Long-term Athlete Involvement Pathway developed

Increase Young Athlete participation through a flexible approach /
  • Introduce and develop a programme of activity for young athletes between 4 to 7 years
/
  • 200 new Young Athletes participating
  • Young Athlete Programme established in 5 regions

Promote greater Inclusion through a broad range of opportunities /
  • Expand the number of schools involved with Special Olympics community clubs
  • Develop a model to integrate a Special Olympics club into an established National Governing Body Club
  • Promote inclusion through Unified Recreational opportunities at club level
  • Increase the number of athletes and partners playing Level 2 Golf
  • Promote the range of current Special Olympics activities to engage the wider community
/
  • 20 schools engaged with a Special Olympics Club
  • Model developed for integration of a Special Olympics section/unit into an established National Governing Body Club
  • 50 Unified Recreational events held
  • 50 athletes playing Level 2 Golf

Grow the number of league competitions offered /
  • Promote the continuance and development of leagues to expand the competitive opportunities offered.
/
  • 6 sports offering leagues annually in each region

Offer Team sports for under 16 years /
  • Increase the opportunities for under 16 years in team sports
/
  • Coaching materials and guide in place for under 16 years in basketball

Promote inter-club activities /
  • Encourage clubs to expand opportunities for athletes at local level through Inter-club activities
/
  • Inter club activities promoted widely on an annual basis

Promote opportunities for older athletes /
  • Educate and promote available opportunities for older athletes
/
  • Opportunities for older athletes are made available to all clubs online

  1. Strategy C: Grow the Health and Wellbeing programme to support athlete participation in sport and society

Strategic Initiative / 5-Year ACTIONS / 5-Year Metrics & Targets
Expand Health and Wellbeing Programme /
  • Promote the inclusion of Health and Wellbeing as an integral element of sports training and development at club level.
  • Expand the reach of Health and Wellbeing to incorporate staff, volunteers and family/carers
/
  • All Community Clubs with an integrated Health and Wellbeing programme
  • Increase resources in Health and Wellbeing to make an impact at a wider level

  • Increase and strengthen Health and Wellbeing Programme communications throughout the programme
/
  • Delivery of key messages to all Clubs and to all Staff quarterly.

  • Improve accessibility for Health and Wellbeing training materials
/
  • Health and Wellbeing training materials available online

Partner with relevant Health agencies and colleges /
  • Increase and maintain the number of health agencies and colleges involved in Health and Wellbeing
/
  • 5 Health agencies secured
  • 5 student placements secured

Expand Health and Well Being Program /
  • Achieve Healthy Communities recognition
/
  • Maintain and develop Healthy Communities

Support expansion of inclusive health programs /
  • Develop a Continuous Personal Development module for Health care professional volunteers
/
  • 50 of new healthcare professionals and students trained

Expand Healthy Athlete Programs /
  • Healthy Athlete offered at Ireland Games, 5 Regional Events and introduced at Area level
/
  • 1,600 Healthy Athlete interactions complete

  1. Strategy D: Refine and enhance the Volunteer Programme to provide well-trained and an appropriate level of resources where they are critically needed

Strategic Initiative / 5-Year ACTIONS / 5-Year Metrics & Targets
Volunteer Strategy developed /
  • Develop Volunteer Strategic Plan
/
  • Volunteer Strategic Plan in place by June 2016

Enhance Volunteer Recruitment and Registration Process /
  • Develop facility for volunteers to register on line
  • Establish efficient and effective process to match volunteers to areas of need
  • Recruit teams of volunteer to work in the each Volunteer Support Centre within regions and centrally
/
  • Facility for online registration in place and operational
  • Process in place for appropriate identification and assignment of volunteers to vacant roles.
  • 85% of identified vacancies filled within the specified timeframe requested
  • Volunteer Support Centres operating in all offices at least 4 days per week

Drive efficiencies in the vetting of volunteers through expansion of online operation /
  • Reduce hard-copy paperwork and timeframe for vetting of volunteers
/
  • 100% volunteers channelled through e-vetting process

Enhance the safety and protection of all through vetting and re-vetting of volunteers /
  • Comply with legislation (when introduced) on the vetting of volunteers and develop process for re-vetting volunteers every 3 years
/
  • Re-vetting process for volunteers in place to ensure all are vetted every 3 years.

Enhance and provide accessible training opportunities and information to volunteers /
  • Accessible information and training available online to volunteers
  • Expand number of training modules offered online.
/
  • 4 new training modules available online for volunteers

  1. Strategy E: Garner and Improve external support and awareness through PR and Social Media, celebrities and government engagement

Strategic Initiative / 5-Year ACTIONS / 5-Year Metrics & Targets
Implement a Marketing & Communications Strategy to meet long-term needs /
  • Develop a Communications Strategy to manage and retain relations and to meet needs of the programme.
  • Upgrade Website
/
  • Communication Strategy in place by November 2016 to cover strategic period up to 2020.
  • New user-friendly updated website with accurate and up to date information.

Strengthen and develop Corporate Relations /
  • Nurture and develop corporate relationships that will have a more long-term engagement and relationship.
  • Design and deliver Corporate Fundraising Plan with each region to strengthen relationship management of existing corporate bodies
  • Retain sponsors through the sponsorship of regional events and activity.
/
  • Implement Sponsorship agreements & annual staff engagement & reporting plans with sponsors
  • 4 sponsors retained for 4-year relationship
  • Annual Corporate Fundraising Plan agreed with each Region
  • 10 Regional events/projects sponsored
  • Strategy in place for sponsorship of Area Events by 2019

Use social and traditional media to get attention /
  • Design and deliver annual digital marketing plan for organisation with input from all regions and departments
  • Regularly access new and upcoming digital marketing channels to determine whether they should be utilised as a communications tool for SOI
/
  • Over 100,000 of people publicly demonstrating support through social media (Facebook 81K, Twitter 17K, Linkedin 4K)
  • 2% change in awareness/attitudes in Northern Ireland

Continue to grow fundraising income generated from National and regional events /
  • Grow the Annual Collection day to result in Year On Year increase of 5%
  • Build the Annual Polar Plunge campaign to €100K per annum fundraising event by 2020
/
  • Increase income from collection day by 5% per annum resulting in €753,000 in 2020
  • Increase income from Polar Plunge to €100K per annum

  1. StrategyF: Maximize external impact of Games and competitions to showcase athletes’ abilities

Strategic Initiative / 5-Year ACTIONS / 5-Year Metrics & Targets
Build on
delivery of high quality competitions /
  • Monitor and review sports to provide either single, combined regional or national competition to ensure opportunities for quality competitive experiences for athletes.
  • Review events within each sport to ensure there is an opportunity for a quality competitive experience.
  • Train and develop Event Management Teams to run quality competition events
/
  • All sports and events monitored annually to ensure opportunities for quality competitive experiences exist for athletes
  • All competition event run by trained event management teams

Deliver
high quality 2018 Special Olympics Ireland Games /
  • Recruit and train volunteers to plan and manage the 2018 Games.
  • Provide training and support to Regional Management Team and Coaches to drive a quality Games experience for athletes and families.
/
  • Well-trained Games Organising Committee in place for 2018 Games.
  • 5 Regional Management Teams trained and equipped to support athletes at 2018 Ireland Games

Use Games and Events to increase awareness and attract new supporters /
  • Maximise opportunity for sponsor engagement for 2018 Games
  • Target new and existing sponsors/funders
/
  • Develop 2018 Games Sponsorship Plan
  • Achieve €10.5m Advertising Value Equivalency in 2018
  • Design and Implement fundraising plan to deliver required target for the 2018 Games
  • Increase spectators at all competition events by issuing invite to the family of competing athletes in a minimum of 5 events per year
  • Increase spectators at Ireland Games by targeting families, schools and local community groups

Develop plan for participation in 2017 World Winter Games, 2018 European Games and 2019 World Summer Games /
  • Prepare plan for participation in 2017 World Winter Games in Austria
  • Prepare plan for participation in 2018 European Games
  • Prepare plan for participation in 2019 World Summer Games
/
  • Trained and qualified Management and Coaching teams in place to support programme’s participation in World Winter Games (2017) and World Summer Games (2019)
  • Athletes and Management Teams trained and prepared for participation at international level
  • Athletes and Management Teams trained and prepared for participation at international level

  1. Strategy G: Build capacity through investment in Resources and Technology, strengthening Leadership and Governance and by generating of sustainable Funding
  1. Build capacity through investment in Resources and Technology

Strategic Initiative / 5-Year ACTIONS / 5-Year Metrics & Targets
Enhance the recognition, reputation and profile of Special Olympics Ireland within the sports and wider community through our relocation to the National Sports Campus in Abbotstown /
  • Establish an effective and functioning Special Olympics Office within the National Sports Campus, in Abbotstown, that is welcoming, accessible and open to staff, volunteers, athletes and other stakeholders.
  • Expand and enhance +e collaborative opportunities with Sport Ireland and the National Governing Bodies of Sport.
/
  • Fully operational office and training facilities in Abbotstown
  • Volunteer Support Centre in Abbotstown staffed by volunteers for a minimum of 100 man-hours per weeks
  • Solid relationships and communication established with partners in Abbotstown

Invest in Technology to enhance effectiveness and efficiency /
  • Develop a robust, sustainable IT infrastructure to support the organisation’s needs into the future.
/
  • Office IT infrastructure and equipment in Abbotstown successfully meets the needs of the overall organisation
  • Update Finance System to comply with regulatory and legislative needs and to generate efficiencies
  • Update Human Resources (HR) System
  • Develop online registration for volunteers
  • Develop online system for Annual Affiliation of clubs
  • Upgrade and redevelop the SO Ireland Website
  • Upgrade Moodle Platform/software and equipment to facilitate development of training module

  1. Leadership, Governance & Program Excellence

Strategic Initiative / 5-Year ACTIONS / 5-Year Metrics & Targets
Increase Program leader training & development /
  • Invest in staff training and development
  • Pathway of Training and Development in place for staff
  • Pathway of Training and Development in place for volunteers
  • Suite of online training courses and modules easily accessible by staff and volunteers
  • Training Program established for Regional Committee
  • Grow the number of Athlete Leaders through the provision of training and leadership opportunities
/
  • Annual investment in staff training and development circa 0.35% of costs
  • Strategy for staff Training and Development in place
  • Pathway for Volunteer Training and Development in place
  • 4 Governance and Compliance related courses developed and rolled out
  • 4 new Programme-related online courses for volunteers
  • Train staff in online tools for training
  • 100% of new Regional Committee members trained in role
  • Annual Athlete Forum established in each region from 2017
  • 500 Athlete Leaders trained to undertake leadership roles
  • Ireland Athlete Leadership Forum held in 2018

Actively engage Board Members and Patrons to drive strong governance, develop excellence and to provide support /
  • New Board Members to complete Board Induction and Governance training
  • Annually engage each Board Member in at least one club visit or in attending a competition event
  • Continue to recruit new Patrons to support the programme.
  • Engage each patron to support, individually or collectively, at least one project per year
/
  • All Board Members complete Board Induction and Governance training
  • Board Members complete at least one club visit or attend one competition event annually
  • 4 new Patrons recruited to support the programme by 2020
  • One project per year, at a minimum, supported by patrons

Improve governance, operational effectiveness and efficiency /
  • Review and update organisation’s documents and systems to comply with legislative and regulatory requirements.
  • Review of Compliance with Code of Governance completed annually
  • Empower Club Management Teams and volunteers to implement strong governance and best practice management
  • Develop a Club Recognition Scheme to drive strong governance and operation in Special Olympics Clubs
  • Develop online training and resource to support club governance and management
/
  • SO Ireland Constitution in place and fit for purpose
  • Obligations and Requirements of Charity and Company Law met fully
  • New Athlete Participation Form in place
  • Club Management Teams trained on good governance and best practice management
  • 50 Clubs achieve Special Olympics Ireland Club Recognition Award

Ensure compliance with regulatory legislation and best practice guideline for the protection of all stakeholders /
  • Comply with the legislative requirements of The Children First Bill 2014
/
  • Children First Safeguarding Training module in place for registered volunteers

  1. Generate Sustainable Funding

Strategic Initiative / 5-Year ACTIONS / 5-Year Metrics & Targets
Establish Sustainable Income Structures /
  • Ensure the operational strategy is manageable within available income streams across the 4 year advancement cycle 2016-2019 costing €23m
/
  • Core Government Grants to cover 42% costs
  • Sponsorship & Fundraising to cover 46% costs
  • Investment Income to cover 5% costs
  • Participation Fees and other Income to cover 7% costs
  • Achieve a balanced budget across 2015 – 2020 in keeping with the 2014 restructuring plan

Manage Reserves /
  • Ensure an appropriate reserves policy to fit the needs of the organisation over the strategy period
/
  • Provide for a designated reserve to ensure the continuity of the organisation
  • Manage the balance of reserves through efficient and effective investments allowing for cash-flow requirements
  • Monitor the performance of the investment portfolio towards achieving a target of 3.8% average return per annum

Manage risks to core Government Income /
  • Minimise risk of core Government funding dropping below 42%
/
  • Secure funding agreements will all core funders

Manage risks to Sponsorship funding /
  • Minimise risk of Sponsorship funding dropping below current 46%
/
  • Secure multi-annual funding agreements with 4/5 long-term sponsors

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