Risks of technology
Macaca -- http://www.youtube.com/watch?v=r90z0PMnKwI
Kennedy-Nixon debate -- http://www.youtube.com/watch?v=Ur92R4Gvcj4&feature=related
http://www.youtube.com/watch?v=QazmVHAO0os
George H.W. Bush looking at his watch -- http://www.youtube.com/watch?v=7ffbFvKlWqE
Types of Advertising
http://www.livingroomcandidate.org
Biographical
- McCain (2008)
- Obama – Country I Love (2008)
- Return at end to Kennedy (1960)
Reverse Biographical
- Dukakis in tank (1988)
- Swift boat veterans for truth (2004)
Leadership
- Clinton – Next Century (1996)
Issue
- Kerry (2004)
Contrast
- Bush (2004)
- Daisy Girl (1964)
Independent advertising (not always to independent)
- Revolving Door (Bush 1988)
- Willie Horton (Independent 1988)
Race and advertising
- Jingle (Citizens for Kennedy – 1960)
- Civil Rights (Humphrey 1968)
- Equal Opportunity (Stevenson, 1956)
- Equal opportunity (Religion – Kennedy 1960)
- Jesse Helms quota ad -- http://www.youtube.com/watch?v=KIyewCdXMzk
- Harold Ford ad -- http://www.youtube.com/watch?v=_vZF5ZTu2Go
- Wilson 1994 ads -- http://www.youtube.com/watch?v=o0f1PE8Kzng
Advertising to Latinos
Translating English language ad
- http://www.youtube.com/watch?v=-ZWTkUGMfT0
Biographical ads
- Mrs. JFK [Kennedy 1960]
- Bio (Spanish) [Dukakis 1988]
- Father-in-Law (Bush 1988)
- Latino values – Memorial Day (McCain 2008) -- http://www.youtube.com/watch?v=9Azd2gV3-A4
-
Latino issue advertising
- Batallando (Obama 2008)
McCain and Obama on immigration
- McCain on Obama and Hugo Chavez -- http://www.youtube.com/watch?v=AfxAa0Z-U1s
- McCain on Obama and Immigration -- http://www.youtube.com/watch?v=t-Ktp77C03o
New phenomenon – Latino-focused ad that could alienate non-Hispanic white McCain supporters
- Obama on McCain -- http://www.youtube.com/watch?v=Ry9LnAazwMg