Introduction to Fashion FSHD 1302
ONL Sections for Spring 2014
Sections 46777(16 week: January 13 thru May 11, 2014)
And 44480 (12 week: February 10 thru May 11, 2014)
Instructor: Rita Banninger
Office: PIN Campus, Room 413
Phone: (512) 223-1790x25854 (anytime), (512) 223-8105 (during office hours)
FAX#: (512) 223-8900
Mailing Address: Austin Community College
Pinnacle Campus
Attn: Rita Banninger
7748 Hwy 290 West
Austin, Texas 78736
Office Hours: Tuesday and Thursday, 1:00 – 2:30 p.m., Room 413
Marketing Department Website:
ORIENTATION:
Students must do an online orientation through ACC Blackboard. After reading the orientation information students will need to complete an orientation quiz. See page 20 of this syllabus for directions to access BLACKBOARD on the ACC website.The online orientation quiz needs to be completed the first week of class.
WITHDRAWAL DEADLINE for fall semester is April 21, 2014.
Students who DO NOT complete the course work on schedule and WHO DO NOT withdraw themselves will receive an F.
The instructor will contact you via your ACC email address throughout the semester as need be. If you do not want your email address shared with your classmates please send me a note to that effect.
If your name, address, and/or telephone number changes, notify the instructor immediately. This will insure that you receive all the necessary information and keep your name on the class rolls. THIS IS EXTREMELY IMPORTANT.
MASTER COURSE SYLLABUS/DESCRIPTION CAN BE FOUND AT:
MARKETING DEPARTMENT FACULTY WEBPAGE:
ACADEMIC CALENDAR:
INTRODUCTION: (Course Rationale)
Introduction to Fashion (PCM) is a computer-required course offered to those students who are looking for an innovative, independent method to complete the course but at the same time cannot attend a class on a regular basis. These students should be strongly motivated, mature and self-disciplined individuals. Each student is responsible to maintain satisfactory progress during the semester by reading course materials (textbook and online), accomplishing the required project, taking the required exams by the prescribed dates (see below) and accessing BLACKBOARD to do assignments and discussion board.
The non-traditional instruction version (also called distance learning PCM) of Introduction to Fashion is a viable alternative to the traditional classroom method. Students are advised that the specific dates in this syllabus must be met. Each week there will be added course materials on BLACKBOARD entered by the teacher (and students wanting to earn extra credit) with a short quiz at the end of the week. All requirements must be completed by the end of the semester.
THIS COURSE IS NOT SELF-PACED.
You must take each exam on or before a specific date as well as turning in the project on requested date listed below in addition to doing online requirement as scheduled.
COURSE MATERIALS:
Required textbook:The World of Fashion, 5th Edition, Jay Diamond and Ellen Diamond, Fairchild Publications, 2013. ISBN-13: 9781609015275.
Printed material in the text must be read and studied, the terms and review questions at the end of each chapter should be studied, and exams taken on or before the dates listedbelow. Also, one individual project described in this syllabus must be completed by the specified deadline date, and Blackboard articles as assigned.
Please buy textbook and have in your possession by first week of class!!!
COURSE DESCRIPTION:
Introduction to Fashion.Survey of the world of fashion businesses. Introduction to the creation and merchandising of fashion through the study of fashion vocabulary, the fashion process, fashion publications, and career opportunities.
COURSE OBJECTIVES:
to acquaint the student with the fundamentals of fashion and basic principles that govern all fashion movement and change.
1.to learn basic fashion terminology, and to understand, define and grasp key terms, principles, concepts and theories involved in course coverage.
2.to explore the manner in which economic, sociological and psychological factors influence fashion demand.
3.to understand the roles and responsibilities of designers, manufacturers, and retailers.
4.to acquaint the student with the history and development, organization, and operation merchandising and marketing activities and trends of industries engaged in producing and marketing fashion.
5.to explore the impact of fashion merchandising on our everyday lives, and be able to identify trends, recognize leaders, and industry momentum as it effects individual fashion decisions.
COURSE REQUIREMENTS:
You are required to:
1.Read the required textbook material.
2.Prepare yourself for the course exams by reviewing terms and review questions in each chapter.
3.Take 5 exams during the semester on or before each deadline date on the established schedule.
4.Prepare an individual report, choosing one of the topics listed below, and submit that report along with a copy of the articles/internet sites, etc., used to research that report. This report must be turned in by the deadline date. Plagiarism will not be tolerated. Any reports found copied from another student or the internet will receive a grade of Zero points. NO late papers will be accepted.
5.Do assignments and participate on the discussion board on BLACKBOARD. Assignments will be online articles the instructor will place on BLACKBOARD pertaining to the designing, production or marketing of fashion which students will be quizzed on. Students will be notified via email or on the “Announcement Page” when an assignment is posted. If time allows we will have professionals from the world of fashion answer questions you would like to ask and discuss on the discussion board. Students will be notified via email when there will be a discussion board assignment.
TESTING AND GRADING
See for hours/locations/policies of the ACC testing centers.
A. There are three required exams for this course.They may be taken at any
of the following ACC testing centers:
NorthridgeRio Grande Eastview Elgin Cypress Creek
Round Rock PinnacleSouth Austin Riverside
Off Campus Sites: Fredericksburg, San MarcosCenters
Note:The exams are now delivered via Respondus online through your Blackboard account. The ACC Testing Center facilitator will help you log-on and supply password. You have to take the tests at an ACC Testing Center. If you live out of the Austin area please contact the instructor to secure an appropriate test proctor.
B.The exams will be made up of true/false and multiple choice questions which will be answered on the scantron form. You will have 40 of these types of questions worth two points each. You will also have 2 short essay questions weighted at 10 points each. These will be completed on a separate answer sheet. The points for each question will be indicated on the exam. These are NOT open book exams.
ALL EXAMS MUST BE COMPLETED PRIOR TO THE POSTED CLOSING TIMES OF THE TESTING CENTERS.See
For ACC testing center locations and hours.
C.I recommend that you call to verify that the hours are in fact the same and have not changed. You MUST present a student ID and a picture ID (license, etc.) at the testing center in order to be able to take the exam.
D.Dates for the EXAMS are the LAST DAY you may take the exam. You may take the exam any day up to and through the date listed below. Any exams taken late are subject to a 10 point penalty.
E.If you are unable to take tests in the ACC Testing Centers (due to living in a different city, state, or country) please let the instructor know as soon as possible as the testing will have to be handled through our Distance Learning Support Services Coordinator who will determine an appropriate proctor and location to oversee your taking the test there.
IMPORTANT—PLEASE NOTE YOUR SECTION NUMBER!!!
16 Week Session (Section #46777)
EXAM TEXT CHAPTERS VALUE OF EXAM LAST DAY TO TAKE TH EXAM
1 Chapters 1 – 7 15%February 15, 2014
2Chapters 8 - 1115%March 8, 2014
3 Chapters 12 -17 15%April 2, 2014
4Chapters 18 – 21 15%April 23, 2014
5 Chapters 22 – 24 15%May 9, 2014
No retest on EXAM 5
12 Week Session (Section #44480)
EXAM TEXT CHAPTERS VALUE OF EXAM LAST DAY TO TAKE TH EXAM
1 Chapters 1 – 7 15%March 1, 2014
2Chapters 8 - 1115%March 17, 2014
3Chapters 12 – 17 15%April 4, 2014
4Chapters 18 - 21 15%April 23, 2014
5Chapters 22 – 24 15%May 9, 2014
No retest on EXAM 5
The instructor will grade all parts of the exam.The grade will also be posted on Blackboard. If you make less than 70, you may retake the exam. However, the second grade will be averaged in with the first grade. You must make arrangements with the instructor to take a retest WITHIN 5 DAYS after you have taken the exam. NO RETAKE is available for EXAM #5. Any test not taken by the deadline date is subject to penalty.
Each exam is worth 15% of your grade. You will take the score you earn on it and multiply it by .15 or 15%. (For example, if you earn a 90, you can multiply 90 by .15 and your total points for that exam will be 13.50 points.)
WRITTEN PROJECT (Mandatory, not optional) 15% of your total grade.
20 % of your grade will come from an individually written project that is due in my office no later than May 2, 2014. You may select from the following options your choice of written project. It is to be neatly typed, double-spaced, and approximately 4 – 5 pages in length. If you choose to fax or send your project to me as an email attachment, please put your name and FSHD 1302 at the top of your paper and make sure to address it to me. Papers without names will not be graded. ALWAYS make a backup copy of your paper in case it should be lost in transmission.
OPTIONS FOR WRITTEN PROJECTS: Select only one
Remember to attach a copy of the magazine/periodical articles you used, the internet sites you used, and a bibliography of the texts that you used in researching your assignment.
1.Select an influential American or International designer, give a brief bio of this individual, and describe what contributions this person made to the world of fashion. Describe some unique/different styles that they are known for. Include photos/copies or illustrations of the style/designs they have contributed. Describe the audience demographics (target market) that they typically design for (age, income level, sex, etc.) Are they known for couture or off the rack fashions, or both? Have they licensed their name for products on the market?
NOTE: If you select any of the designers already profiled in the text boxes “World of Fashion Profiles” in your text, then you must supply MORE information than what is already in our text. Preferably, select some other designer not highly profiled in our text.
2.Visit 3 men or women’s fashion/sportswear stores (one specialty store, one department store, and one discounter). Identify the target market (demographics, sex, age, occupation, career, income level) that they serve. Note the clientele who visit the store. Describe what styles; designs are carried by each store. Do they carry fads or classical styles? Describe the store layout and atmosphere. How would you improve the lighting, displays, visual merchandising techniques? How does each type of store compare to one another in terms of price points, brand names, and designer labels?
NOTE: Examples for specialty stores could be Chicos, the Gap, Susan Dell, Ann Taylor, etc.
3.Peruse/study 4 different internet sites for men/women/children’s wear fashions. Describe what format the web site used? Was it user-friendly? How easy/difficult was it to utilize the site (number of pages, returning to home page, etc.) Did it include a “shopping cart” feature? How easy was it to obtain detailed information on items (sizing, color, wash/dry clean info, ordering info). Was there an email feature for questions/answers? Who do you think the target market is for each of these sites? How would you improve the website if it was yours?
NOTE: Suggestions might be Nordstrom.com, coldwatercreek.com, polo.com, specific designer websites like Betsy Johnson or catalogue companies like Spiegel, Lands End, etc.
BLACKBOARD ASSIGNMENTS (10% of total grade)
Throughout the semester the instructor will be posting assignments on Blackboard. These assignments could be a news article about the design, marketing or production of fashion, or an online discussion with someone in the fashion industry. As assignments are posted the instructor will email students or make an announcement on the announcement board to let them know. They will be responsible for reading the article and taking a short quiz or logging onto the discussion board and participating in the topic.
If students would like to earn 10 points extra credit they can create a Pinterest Board of their personal fashion style or of a fashion designer/famous person who has most influenced them fashion-wise and submit to the instructor who will share the link with the rest of the class.
FINAL GRADING SCALE: 90-100 = A, 80 – 89 = B, 70 – 79 = C, 60-69 = D, Below 60 = F.
DEPT POLICIES, SCANS. Etc. CAN BE FOUND AT:
COURSE POLICIES:
Incomplete Grades:
Students are encouraged to complete this course successfully, therefore incomplete grades are rarely granted. Past experience reflects students who do not complete the necessary work during the semester they are registered, will not complete the course even if additional time is given. In these cases, the incomplete grade of an “I” becomes an “F” grade. However, if a special situation exists, the instructor may grant the grade of an “I.” To receive this temporary grade of “I”, the student must:
1. Have completed four exams with at least a “C” average and the written project.
2.request the “I” grade in person to the instructor and complete the necessary ACC forms.
3.complete the course by the end of the following semester. Failure to complete the material in the allowed time will result in the “I” being changed to a grade of “F”.
Scholastic Dishonesty Policy: “Acts prohibited by the college for which discipline may be administered include scholastic dishonesty, including but not limited to cheating on an exam or quiz, plagiarizing, and unauthorized collaboration with another in preparing outside work. Academic work submitted by students shall be the result of their thought, research or self-expression. Academic work is defined as, but not limited to test, quizzes, whether taken electronically or on paper: projects, either individual or group: classroom presentations and homework”(see Student Handbook).
Student with Disabilities Policy: “Each ACC campus offers support services for students with documented physical or psychological disabilities. Students with disabilities must request reasonable accommodations through the office for students with disabilities on the campus where they expect to take the majority of their classes. Students are encouraged to do this three weeks prior to the start of the semester.”
(see Student Handbook)
Freedom of Expression Policy: “Each student is strongly encouraged to participate in class. In any classroom situation that includes discussion and critical thinking, there are bound to be many differing viewpoints. These differences enhance the learning experience and create an atmosphere where students and instructors alike will be encouraged to think and learn. On sensitive and volatile topics, students may sometimes disagree not only with each other but also with the instructor. It is expected that faculty and students will respect the views of others when expressed in classroom discussions.”
RULE OF THREE:Per state law, effective spring 2006 any student taking a class for the third time or more may be charged an additional $60 per credit hour unless exempted. We call it the Rule of Three.
The Texas Higher Education Coordinating Board has mandated that all publicly funded higher-education institutions will not receive funding for courses a student takes for the third time or more. Without the state funding for those affected classes, ACC will charge additional tuition to pay for the cost of the class. The new “Rule of Three” tuition costs will not apply to developmental courses, Continuing Education courses, special-studies courses in which the content changes each time, or other select courses. For additional information go to
Students affected by this policy should note the following:
- This policy affects class enrollments beginning with the fall 2002 semester (Aug. 2002).
- Financial aid may be used to cover the additional tuition charge.
- If you are taking a class for the second time and are considering a third attempt in the future, consult with your instructor and/or advisor. ACC is here to help you succeed.
- Appeals for waivers will be reviewed on a case-by-case basis by the relevant Dean of Student Services at each campus.
ADDITIONAL STUDENT CONTACT
The Texas Coordinating Board requires an additional student contact with the instructor. The student will be responsible to contact the instructor in person, by phone, or by email during the semester.
CHAPTER OBJECTIVES:Use these, along with terms and review questions at the end of each chapter, as well as charts and diagrams in the chapters to study for the exams.